Market Research Report : Television Market in China 2014- Sample

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Insert Cover Image using Slide Master View Do not distort Television Market – China August 2014

Transcript of Market Research Report : Television Market in China 2014- Sample

Page 1: Market Research Report : Television Market in China 2014- Sample

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Television Market – China

August 2014

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Executive Summary

Market Overview

Drivers & Challenges

Competitive Landscape

Television market is one of the most rapidly growing industries in China

China is emerging as the leading manufacturer of flat panel television sets in the world

Key Players

Hisense Electric Company Ltd.

Konka Group Company Ltd.

Sony Corporation

Shenzhen MTC Company Ltd.

Sichuan Changhong Electric Company

Ltd.

TCL Corporation

Government Initiatives

Supportive policies of the Government

‘Home Appliances to the Countryside’ subsidy program

Drivers:

Government Subsidies

Rising Population and Urbanization

Rising Disposable Income

Growth in the Retail Chain

Rise in Online Shopping

Extensive Usage of Plastic Money

Changing Lifestyles

Challenges:

Rising Labour Costs

Rise in Online Media

Rapid Technology Development

Rising Penetration in Low Tier Cities

Mergers and Joint Ventures

Technology Innovation

Trends

TELEVISION MARKET IN CHINA 2014.PPT

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•Macroeconomic Indicators

•Introduction

•Market Overview

•Exports and Imports

•Drivers and Challenges

•Government Initiatives

•Trends

•Competitive Landscape

•Market Opportunities

•Strategic Insights

•Appendix

TELEVISION MARKET IN CHINA 2014.PPT

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Economic Indicators (1/3)

Current Account Balance

Exchange Rate: Half Yearly

364.43

287.48238.50213.70201.72

237.62

0

100

200

300

400

USD bn

2015e 2014e 2013e 2012 2011 2010

6.176.18

6.16

6.12

6.11

6.15

6.12

6.106.08

6.10

6.12

6.14

6.16

6.18

5/1/14 4/1/14 3/1/14 2/1/14 1/1/14

6.11

6.09

6.10

USD/INR

6.16 6.16 6.17

6.14

Period Low Period High Period Average

TELEVISION MARKET IN CHINA 2014.PPT

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Television units have witnessed rapid technology leaps over the last decade

1907 2009 2007

• Text

2010

• Text

2005

• Text • Text • Text

•Text

•Text

TELEVISION MARKET IN CHINA 2014.PPT

• Text

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Global television market sales is primarily dominated by LCD television units

Market Overview – China (1/3)

Television – Market Size & Growth

• Text

0

50

100

150

200

x2

20--

x1

INR bn

X%

20--

x6

20--

x5

20--

x4

20--

x3

20--

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Import and Export of HS Code – 852871 (1/2)

Import – Value Wise

Export – Value Wise

Note: HS Code 852871 – Reception apparatus for television, may incorporate radio

Major Importing Nations – Value Wise (2013)

Major Exporting Nations – Value Wise (2013)

0

5

10

20

15

USD mn

20--

x4

20--

x3

20--

x2

20--

x1

Value

3.7%

20.2%

21.9%

52.5%

1.7%

Country b

Country e

Country c

Country a

Country d

200

300

100

400

0

USD mn

20--

x4

20--

x3

20-

x2

20--

x1

Value

14.9%

15.9%

15.9% 16.4%

36.9%

Country d

Country c

Country c

Country b

Country a

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Drivers & Challenges – Summary

Drivers

Government Subsidies

Rising Population and Urbanization

Rising Disposable Income

Growth in the Retail Chain

Rise in Online Shopping

Extensive Usage of Plastic Money

Changing Lifestyles

Challenges

Rising Labour Costs

Rise in Online Media

Rapid Technology Development

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Trends- Summary

Key Trends

Focus on Rural India

More Selling Points Increased Number of

Players

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Public : Domestic Company – Company 1

Key People

Products and Services

City A

Company Information Offices and Centres – India

Corporate Address

Block ABC

City XYZ

Tel No. 123456

Fax No. 1234567

Website http://www.abc123com/

Year of Incorporation 20--

Category Products/Services

Product 1 P1,p2,p3

Name Designation

ABC abc

XYZ xyz

MNO mno

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Financial Snapshot Key Ratios

Financial Summary

Public: Domestic Company – Company 1

• The company incurred a net profit of INR A mn in FY 20--, as compared to net profit of INR B mn in FY 20--

• The company reported total Income of INR X mn in FY 20--, registering an increase of r % over FY 20--

• The company earned an operating margin of d1 % in FY 20-- an decrease of k % points over FY 20--

• The company reported debt to equity ratio of g in FY 20--, an increase of r % over FY 20--

Financial Summary

Indicators Value (DDD/MMM/YYYY) Market Capitalization (INR) a

Total Enterprise Value (INR) b

EPS (INR) c

PE Ratio (Absolute) d

Particulars y-o-y change

(20-----) 20-- 20-- 20-- 20--

Profitability Ratios Operating Margin a1 a a2 a3 a4

Net Margin b1 b b2 b3 b4

Profit Before Tax Margin c1 c c2 c3 c4

Return on Equity d1 d d2 d3 d4

Return on Capital Employed e1 e e2 e3 e4

Return on Working Capital f1 f f2 f3 f4

Return on Assets g1 g g2 g3 g4

Return on Fixed Assets h1 h h2 h3 h4

Cost Ratios Operating costs (% of Sales) i1 i i2 i3 i4

Administration costs (% of Sales)

j1 j j2 j3 j4

Interest costs (% of Sales) k1 k k2 k3 k4

Liquidity Ratios Current Ratio l1 l l2 l3 l4

Cash Ratio m1 m m2 m3 m4

Leverage Ratios Debt to Equity Ratio n1 n n2 n3 n4

Debt to Capital Ratio 01 o o2 o3 o4

Interest Coverage Ratio p1 p p2 p3 p4

Efficiency Ratios Fixed Asset Turnover q1 q q2 q3 q4

Asset Turnover r1 r r2 r3 r4

Current Asset Turnover s1 s s2 s3 s4

Working Capital Turnover t1 t t2 t3 t4

Capital Employed Turnover u1 u u2 u3 u4

Improved Decline

Net Income Revenue

0

2

4

6

0.00

0.05

0.10

0.15

20--

x4

20--

x3

20--

x2

20--

x1

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Key Recent Developments

Key Business Segments Key Geographic Segments

Public: Domestic Company – Company 1

Description News

Overview • It sells product A under the brand name of ‘abg’ & ‘def’

Production facilities • In India the company has k manufacturing hubs and j marketing offices

Shareholding pattern • Promoters of the company hold j % of the share while k % is held by general public

Clients • Clients are spread across ghj countries spanning across t continents

Investments • The company wants to invest INR K mn in a company through a joint venture in Country 2 producing product a and product b

• So far the company invested INR 0.C mn in company A in country A

0

2,000

4,000

6,000

20--

d

20--

c

20--

b

20--

a

Enamelled Wire and Strips

0

2,000

4,000

6,000

20--

c1

20--

b1

20--

a1

India

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• Text • Text

• Text • Text

T O

W S

Public: Foreign Company – Company 2

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TELEVISION MARKET IN CHINA 2014.PPT