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MARCH 2014
MEET THE NEXT GENERATION OF JOB CREATORS.
THEIR JOB? CREATING.
In Los Angeles, entrepreneurSonja Rasula sees a bright future.
SOUTH
WEST A
IRLIN
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A SYMBOL O
F FREEDOM
MARCH
2014
In Los Angeles, entrepreneurSonja Rasula sees a bright future.
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Defining the Future of the Public Research University
UC San Diego
Charging AheadFrom its inception, the University of California, San Diego has attracted leading scholars with an entrepreneurial spirit and a penchant for risk- taking. The freedom to cross boundaries and to create new disciplines fuels breakthrough research with global impact. Our visionaries are looking for the next discoveries that will benefit people around the world in all walks of life.
LIVING THE
Life Aquatic
UC San Diegos Scripps Institution of Oceanography is the best doctoral program of its kind, as ranked by the National Research Council
UC San Diego is ranked by Surfline as the best surfing school in the nation.
Learn more at ucsd.edu.
Davey Kline, Ph.D.
Campus volunteers help clean up the beach
Alysson Muotri, Ph.D.
Meeting the Beach
Conserving Coral Reefs
Fighting Malaria on Multiple Fronts
Building a Model of Autism
Elizabeth Winzeler, Ph.D.
REINVENTING
Medicine
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Defining the Future of the Public Research University
UC San Diego
LIVING THE
Life Aquatic
UC San Diegos Scripps Institution of Oceanography is the best doctoral program of its kind, as ranked by the National Research Council
UC San Diego is ranked by Surfline as the best surfing school in the nation.
Learn more at ucsd.edu.
Davey Kline, Ph.D.
Campus volunteers help clean up the beach
Alysson Muotri, Ph.D.
Meeting the BeachEach year, during UC San Diegos Welcome Week, students
gather for beach games, surf and kayak lessons, and a massive
beach cleanup. The event, called Meet the Beach, provides
an opportunity for the campus to connect with its unique
community and environment. The cleanup is a part of the
Volunteer50 initiative, which encourages the campus community
to perform 50 hours or more of community service during the
academic year.
Conserving Coral ReefsIn addition to their natural beauty, coral reefs are ecologically
and economically important ecosystems. By using computers to
control CO2 and water temperature above complex reef systems,
Davey Kline is simulating future ocean conditions to better understand what might happen as the oceans warm and acidify.
His research will help guide future decisions to protect and
conserve the valuable reefs.
Fighting Malaria on Multiple FrontsMalaria aects anywhere from 250 to 500 million people Malaria aects anywhere from 250 to 500 million people
annually. Despite recent advances, the ailment persists as annually. Despite recent advances, the ailment persists as
one of the worlds deadliest infectious diseases. Elizabeth Elizabeth Winzelers innovative research at the interface of chemistry and s innovative research at the interface of chemistry and genetics employs advanced screening programs to create novel genetics employs advanced screening programs to create novel
candidates for possible treatment. Her work investigates new
classes of drugs that appear to target the disease parasite at all
stages of its development and transition.
Building a Model of AutismAutism spectrum disorders are complex neurodevelopmental
diseases characterized by deficits in verbal communication,
impaired social interaction, and limited and repetitive interests
and behavior. Alysson Muotri and colleagues have used stem cells from patients with Rett syndrome, one of the most
aggressive forms of autism, to create the first human cellular
model of the disorder that could be used for drug screening,
diagnosis and personalized treatment.
Elizabeth Winzeler, Ph.D.
REINVENTING
Medicine
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4 SPIRIT MARCH 2014
Contents March 2014
SEE THE LIGHTNeon artist Todd Sanders has no regrets about
taking the path less traveled.
SEE THE LIGHTNeon artist Todd Sanders has no regrets about
taking the path less traveled.
PHOTOGRAPHY BY JEFF WILSON
ON THE COVER / At The Unique Space in L.A., Sonja Rasula is
helping young entrepreneurs find their wayand connections. PHOTOGRAPHY BY DAVE LAURIDSEN
70The New American
DreamIn these economically
uncertain times, atypicalopportunities are luring
us o the well-worn career paths. Get to know
some of these nouveau entrepreneurs, including:
THE CATALYSTS Theyre building creative spacesand community.
THE RURALISTSTheyre ditching city gigs
to get back to the land.THE ETSY GENERATIONTheyre taking cra s to a new, enterprising level.
THE ARTISANSTheyre creating beautiful things with their hands.
THE REVISIONISTSTheyre leaving corporate life to nd more ful llment.
THE FOOD NETWORKTheyve found a new
recipe for success.
96Your Adventure In New York City
With highlights like a foodies paradise and a
high- ying, urban green space, our travel guide
will get you in a New York state of mind in no time.
COVER
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TERING BY VA
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NANDEZ
/THEV
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Y.COM
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6 SPIRIT MARCH 2014
Contents March 2014
PHOTO
GRAPH
Y BY
PEG
GY SIRO
TA (L
EA), AD
AM VOORH
ES (C
HEE
SECAK
E), JEN
DAV
IS (T
AXIS); ILLU
STRA
TION BY NICOLE
MAR
IE RINCO
N (B
OOKP
AGE)
33
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29
Front 12 Garys Greeting 14 Garys Greeting
en Espaol 16 Star of the Month 18 Freedom Story 20 From the Editor 22 Your Words 26 Your Pictures 29 Media Center 33 Eat Drink Sleep 39 Wise Guide 45 Numbers 55 Business
Middle 70 The New
American Dream 96 Your Adventure In
New York City
Back 107 Calendar 116 Fun! 136 Spotlight 139 Community Outreach 140 Products & Services 143 Flight Service 144 Terminal Maps 146 Information 148 Rapid Rewards
and A+ Rewards Partners
150 Route Map 152 The If List
To-Do ListTen Action Items in This Issue 1 Punch up a
classic cocktail Page 34
2 Make for Mexico Page 36
3 Act in good faith Page 39
4 Let off some steam Page 42
5 Decipher your kids careerPage 45
6 Poise yourself Page 48
7 Keep driving indiscretions on the DL Page 50
8 Pick a perfect pack Page 55
9 Cater tocravings from afar Page 56
10 Get close to Tony GoldwynPage 152
96Your Adventure In New York City
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Spence Hot Springs
Adventure that Feeds the Soul. newmexico.org
Find the trail.
Find the hot springs.
Find your soul.
TRUE FALSE
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March 2014EDITORIAL
EDITORIAL DIRECTOR Jay Heinrichs
CREATIVE DIRECTOR Kevin de Miranda
EXECUTIVE EDITOR John McAlley
ART DIRECTOREmily Kimbro
SENIOR EDITOR Alison Miller
DIGITAL MANAGING EDITORMelanie J. ClancyTRAVEL EDITORAmanda Gleason
ASSISTANT ART DIRECTORSBritta Hazel, Stefanie Pepping
ASSISTANT EDITORS Gabbi Chee, Austin W. G. Morton
PROJECT DESIGNEREric Thurstin
CONTRIBUTING SENIOR EDITORMelinda Mahaffey Icden
PHOTO INTERN Mariah Tyler
EDITORIAL INTERNS Natalie Maneval, Annette Nevins, Katy Roden
CONTRIBUTORS Taffy Brodesser-Akner, Dave Lauridsen,
Kevin Miyazaki, Dan Root, J. Rentilly, Jill Coody Smits, Adam Voorhes, Jeff WilsonWEB DEVELOPMENT, PACE INTERACTIVEDena Caulder, Jason Dalton, Chad Hayton
EDITORIAL INQUIRIESSpirit MagazineSpirit MagazineSpirit
2811 McKinney Ave., Suite 360Dallas, TX 75204-8600
Letters to the editor may be mailed to the address above or submitted via
the website at spiritmag.com.
SOUTHWEST INQUIRIESComments directed at Southwest Airlines not pertaining to Spirit should be mailed to: Spirit should be mailed to: SpiritSouthwest Airlines Customer Relations P.O. Box 36647 Dallas, TX 75235-1647,
or you can send comments via email by visiting the Contact Us page at southwest.com.
PACE COMMUNICATIONS, INC.CEO & OWNER
Bonnie McElveen-HunterCHAIRMAN EMERITUS
Eugene JohnstonSECRETARY-TREASURER
Patricia M. McConnellPRESIDENTCraig Waller
CHIEF OPERATING OFFICER & CHIEF FINANCIAL OFFICER
Leigh Ann KleeEXECUTIVE VICE PRESIDENT
Edward F. Calfo
SOUTHWEST AIRLINES + AIRTRAN
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montelucia | scottsdale
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