M50 Conference - Zappos DTP - September 25, 2013
-
Upload
delivering-happiness -
Category
Economy & Finance
-
view
420 -
download
2
description
Transcript of M50 Conference - Zappos DTP - September 25, 2013
![Page 1: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/1.jpg)
ZAPPOS.COMDELIVERING HAPPINESSDOWNTOWN PROJECT
![Page 2: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/2.jpg)
Downtown Project
CollisionsCommunityCo-Learning
![Page 4: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/4.jpg)
Slide 4
A Little About Me (Tony)• 1994-1995: Pizza business in college
![Page 5: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/5.jpg)
Slide 5
A Little About Me (Tony)• 1994-1995: Pizza business in college
• 1996-1998: LinkExchange (online advertising)Sold to Microsoft for $265 million
![Page 6: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/6.jpg)
Slide 6
A Little About Me (Tony)• 1994-1995: Pizza business in college
• 1996-1998: LinkExchange (online advertising)Sold to Microsoft for $265 million
• 1999: Venture Frogs (investment fund) - Invested in Zappos.com, Inc.
![Page 7: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/7.jpg)
Slide 7
A Little About Me (Tony)• 1994-1995: Pizza business in college
• 1996-1998: LinkExchange (online advertising)Sold to Microsoft for $265 million
• 1999: Venture Frogs (investment fund) - Invested in Zappos.com, Inc.
• 1999-Today: Zappos.com, Inc.
![Page 8: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/8.jpg)
Slide 8
A Little About Me (Tony)• 1994-1995: Pizza business in college
• 1996-1998: LinkExchange (online advertising)Sold to Microsoft for $265 million
• 1999: Venture Frogs (investment fund) - Invested in Zappos.com, Inc.
• 1999-Today: Zappos.com, Inc.
• 2009: Amazon acquires Zappos for $1.2 billion
• 2010: NYT bestseller Delivering Happiness published
![Page 9: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/9.jpg)
Slide 9
The Power of WOW
‘01 ‘02 ‘06‘03 ‘04 ‘05 ‘07‘00 ‘08
Gros
s Sal
es $
MM
$1,000
800
600
400
200
![Page 10: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/10.jpg)
Slide 10
Customer Experience What do customers expect?
What do customers actually experience?
What emotions do customers feel?
What stories do they tell their friends?
How can culture create more stories and memories?
![Page 11: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/11.jpg)
Slide 11
the #1 priority
![Page 12: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/12.jpg)
Slide 12
the #1 priorityCULTURE
![Page 13: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/13.jpg)
Slide 13
the #1 priorityCULTURE
4 weeks of training
Culture book
$4000 offer
Hiring for culture
![Page 14: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/14.jpg)
Slide 14
Clothing, Customer Service, Culture
Customer Service
Clothing
Culture
![Page 15: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/15.jpg)
Slide 15
Clothing
![Page 16: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/16.jpg)
Slide 16
Customer Service
![Page 17: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/17.jpg)
Slide 17
Culture
![Page 18: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/18.jpg)
Slide 18
Clothing, Customer Service, Culture
Customer Service
Clothing
Culture
![Page 19: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/19.jpg)
Slide 19
Delivering Happiness(customers and employees)
“People will forget what you said.People will forget what you did.
But people will never forget how you made them feel.”
-Maya Angelou
![Page 20: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/20.jpg)
Slide 20
Building Great
![Page 21: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/21.jpg)
Slide 21
Ingredient #1
![Page 22: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/22.jpg)
Slide 22
CULTURE“Committable Core Values”
Don’t make your core values just a meaningless plaque on the wall…
![Page 23: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/23.jpg)
Slide 23
Example: Core Values
1. Deliver WOW Through Service2. Embrace and Drive Change3. Create Fun and a Little Weirdness4. Be Adventurous, Creative, and Open-Minded5. Pursue Growth and Learning6. Build Open and Honest Relationships With Communication7. Build a Positive Team and Family Spirit8. Do More with Less9. Be Passionate and Determined10. Be Humble
![Page 24: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/24.jpg)
Slide 24
COMMIT TO TRANSPARENCY
“Be real and you have nothing to fear”
Your culture is your brand
Don’t try to be someone you are not
Parades at Zappos…
![Page 25: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/25.jpg)
Slide 25
“That’s great…
![Page 26: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/26.jpg)
Slide 26
“That’s great…but it would
never work at my company…”
![Page 27: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/27.jpg)
Slide 27
ALIGNMENTIt doesn’t matter what your
core values are…as long as you
commit to them.
![Page 28: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/28.jpg)
Slide 28
Ingredient #2
![Page 29: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/29.jpg)
Slide 29
VISION
“Whatever you’re thinking, think bigger.”
Does the vision have meaning?
Chase the vision, not the money…
![Page 30: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/30.jpg)
Slide 30
VISION
“Don’t chase the paper, chase the dream.”
Sean Combs aka “Puff Daddy” to rapperBiggie Smalls aka “Notorious B.I.G.”
in Notorious
![Page 31: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/31.jpg)
Slide 31
ENTREPRENEURS:
“What would you be passionate about doing for 10 years even if you never made a dime?”
![Page 32: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/32.jpg)
Slide 32
EMPLOYEES:
What’s the larger vision and greater purpose in
their work beyond money or profits?
![Page 33: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/33.jpg)
Slide 33
MOTIVATION
![Page 34: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/34.jpg)
Slide 34
MOTIVATIONvs.
INSPIRATION
![Page 35: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/35.jpg)
Slide 35
Vision & Cultureinspire
Passion & Purpose
![Page 36: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/36.jpg)
Slide 36
Evolving vision and brand at Zappos.com
1999 Selection
2003 Customer Service
2005 Culture and core values as our platform
2007 Personal Emotional Connection
2009 Delivering Happiness
![Page 37: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/37.jpg)
Slide 37
Questions Where does the story begin?
Where does the story end?
How do you reinforce the good memories?
What were the emotions, positive and negative?
How can you create more stories and memories?
![Page 38: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/38.jpg)
Slide 38
What’s your business? You’re not in the _______ business.
Cirque du Soleil is not in the circus business.
You’re in the experience and emotions business.
You’re in the stories and memories business.
Think bigger.
![Page 39: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/39.jpg)
Slide 39
Delivering Happiness - What’s Next?
Clothing
Customer Service
Company Culture
“a great brand is… ______”
![Page 40: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/40.jpg)
Slide 40
Zappos.com
http://media.glassdoor.com/m/7b/2c/00/f6/entrance-to-the-zappos-com-headquarter-office-in-henderson-nv-photo-by.jpg
![Page 41: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/41.jpg)
Slide 41
Las Vegas City Hall
http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
![Page 42: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/42.jpg)
Slide 42
Las Vegas City Hall
![Page 43: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/43.jpg)
Slide 43
Las Vegas City Hall
![Page 44: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/44.jpg)
Slide 44
Nike
http://standardatl.com/home/wp-content/uploads/2010/07/Nike_Campus_Tour_01.jpg
![Page 45: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/45.jpg)
Slide 45
http://static.panoramio.com/photos/original/400729.jpg
![Page 46: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/46.jpg)
Slide 46
Apple
http://www.techzek.com/wp-content/uploads/2011/09/apple_campus-1.jpg
![Page 47: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/47.jpg)
Slide 47
Doggy Day Care
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
![Page 48: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/48.jpg)
Slide 48
NYU Campus
http://www.adogsdayout.com/Pix_Overhead_View_ADDO_7-31-08.JPG
![Page 49: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/49.jpg)
Slide 49
Downtown Vegas - Fremont East
http://www.eatinglv.com/wordpress/wp-content/gallery/odettedowntown/chinatown-038-large.jpg
![Page 50: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/50.jpg)
Slide 50
Downtown Vegas - Fremont East
http://www.lucyvegas.com/sites/default/files/griffin5.jpg
![Page 51: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/51.jpg)
Slide 51
Downtown Vegas - Fremont East
![Page 52: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/52.jpg)
Slide 52
Downtown Vegas - Fremont East
http://roadjournals.viamagazine.com/wp-content/uploads/2011/05/The-Beat-Coffeehouse.jpg
![Page 53: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/53.jpg)
Slide 53
Delivering Happiness - What’s Next?
Clothing
Customer Service
Company Culture
![Page 54: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/54.jpg)
Slide 54
Delivering Happiness - What’s Next?
Clothing
Customer Service
Company Culture
Community
![Page 55: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/55.jpg)
Slide 55
DOWNTOWN PROJECT - $350M
$ 50M – Small businesses
$ 50M – Tech Startups
$ 50M – Education, Arts, Culture
$200M – Real Estate
![Page 56: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/56.jpg)
Slide 56
DOWNTOWN PROJECT GOALS
![Page 57: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/57.jpg)
Slide 57
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
![Page 58: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/58.jpg)
Slide 58
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
The Most Community-Focused Large City in the World
![Page 59: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/59.jpg)
Slide 59
DOWNTOWN PROJECT GOALS
Live/Work/Play – Walking Distance
The Most Community-Focused Large City in the World
The Co-Learning and Co-working Capital of the World
![Page 60: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/60.jpg)
Slide 60
ROI vs. ROC
Instead of maximizing short-term ROI (Return On Investment)…
![Page 61: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/61.jpg)
Slide 61
ROI vs. ROC
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC
![Page 62: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/62.jpg)
Slide 62
ROI vs. ROC
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC (Return On Community)
![Page 63: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/63.jpg)
Slide 63
ROI vs. ROC and ROL
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC (Return On Community)and institutionalizing ROL
![Page 64: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/64.jpg)
Slide 64
ROI vs. ROC and ROL
Instead of maximizing short-term ROI (Return On Investment)…
We focus on maximizing long-term ROC (Return On Community)and institutionalizing ROL(Return On Luck) – Accelerating Serendipity
![Page 65: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/65.jpg)
Slide 65
THE BIG BET
Accelerating Collisions, Community, and Co-Learning
![Page 66: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/66.jpg)
Slide 66
THE BIG BET
Accelerating Collisions, Community, and Co-Learning
…will lead to…
Happiness, Luckiness,Innovation, and Productivity
![Page 67: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/67.jpg)
Slide 67
DOWNTOWN PROJECT - $350M
$ 50M – Small businesses
$ 50M – Tech Startups
$ 50M – Education, Arts, Culture
$200M – Real Estate
![Page 68: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/68.jpg)
Slide 68
$50M – Small Businesses
![Page 69: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/69.jpg)
Slide 69
$50M – Small Businesses Criteria
![Page 70: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/70.jpg)
Slide 70
$50M – Small Businesses Criteria
Owner Operated - Passionate
![Page 71: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/71.jpg)
Slide 71
$50M – Small Businesses Criteria
Owner Operated - Passionate Helps Build Community
![Page 72: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/72.jpg)
Slide 72
$50M – Small Businesses Criteria
Owner Operated - Passionate Helps Build Community Execution Ability
![Page 73: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/73.jpg)
Slide 73
$50M – Small Businesses Criteria
Owner Operated - Passionate Helps Build Community Execution Ability Sustainable
![Page 74: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/74.jpg)
Slide 74
$50M – Small Businesses Criteria
Owner Operated - Passionate Helps Build Community Execution Ability Sustainable Unique or First or Best at
Something
![Page 75: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/75.jpg)
Slide 75
$50M – Small Businesses Criteria
Owner Operated - Passionate Helps Build Community Execution Ability Sustainable Unique or First or Best at
Something Story-worthy
![Page 76: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/76.jpg)
Slide 76
Natalie
![Page 77: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/77.jpg)
Slide 77
Natalie
![Page 78: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/78.jpg)
Slide 78
Natalie
![Page 79: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/79.jpg)
Slide 79
Natalie
![Page 80: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/80.jpg)
Slide 80
Natalie
![Page 81: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/81.jpg)
Slide 81
Natalie
![Page 82: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/82.jpg)
Slide 82
Check Cashing
http://www.vegaschatter.com/files/100501/checks_cashed..jpg
![Page 83: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/83.jpg)
Slide 83
Check Cashing
![Page 84: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/84.jpg)
Slide 84
Sarah
![Page 85: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/85.jpg)
Slide 85
Sarah
![Page 86: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/86.jpg)
Slide 86
Sarah
![Page 87: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/87.jpg)
Slide 87
Shipping Containers
http://images03.olx.com/ui/8/84/18/1280992807_108377618_4-cargo-containers-40ft-20-ft-For-Sale.jpg
![Page 88: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/88.jpg)
Slide 88
Shipping Containers
![Page 89: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/89.jpg)
Slide 89
Shipping Container Park
![Page 90: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/90.jpg)
Slide 90
Shipping Container Park
![Page 91: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/91.jpg)
Slide 91
Shipping Container Park
![Page 92: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/92.jpg)
Slide 92
Shipping Container Park
![Page 93: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/93.jpg)
Slide 93
Shipping Container Park
![Page 94: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/94.jpg)
Slide 94
Bike Sharing
![Page 95: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/95.jpg)
Slide 95
$50M – Tech Startups
http://img-s.foursquare.com/pix/EN1ZIL0JC5HTCZYD0PW41SWQYJHURTD204ZFZYBFGPM3F5JS.jpg
![Page 96: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/96.jpg)
Slide 96
$50M – Tech Startups
http://timenerdworld.files.wordpress.com/2011/12/romotivefinal.jpg?w=576
![Page 97: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/97.jpg)
Slide 97
The City as a Startup
http://bostinno.com/wp-content/uploads/2011/10/startup-sign.png
![Page 98: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/98.jpg)
Slide 98
$50M – Startups
http://www.shebytes.com/wp-content/uploads/2011/12/venture-for-america-12-12-11.jpg
![Page 99: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/99.jpg)
Slide 99
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
![Page 100: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/100.jpg)
Slide 100
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
![Page 101: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/101.jpg)
Slide 101
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
![Page 102: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/102.jpg)
Slide 102
$50M – Education, Arts, Culture
http://blogs.middlebury.edu/internship/files/2011/01/teach4America1.jpg
![Page 103: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/103.jpg)
Slide 103
$50M – Education, Arts, Culture
http://www.vegasnews.com/wp-content/uploads/3_2_12_burn_vegas_kabik-131-9-588.jpg
![Page 104: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/104.jpg)
Slide 104
$50M – Education, Arts, Culture
http://mikerossart.net/images/mikeross_enter.jpg
![Page 105: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/105.jpg)
Slide 105
$50M – Education, Arts, Culture
![Page 106: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/106.jpg)
Slide 106
![Page 107: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/107.jpg)
Slide 107
![Page 108: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/108.jpg)
Slide 108
$200M – Real Estate
http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
![Page 109: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/109.jpg)
Slide 109
WHEN CITIES DOUBLE IN SIZE…
Productivity and innovation per resident increases by 15%
(But not true for companies)
Accelerate serendipity -> Accelerate learning -> Accelerate productivity and innovation
![Page 110: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/110.jpg)
Slide 110
3 INGREDIENTS FOR SERENDIPITY
1. Residential density of 100 residents/acre
2. Street-level activity for residents to collide
3. Culture of openness, collaboration, creativity, and optimism
![Page 111: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/111.jpg)
Slide 111
HOW TO ACCELERATE LEARNING & INNOVATION
Maximize serendipitous interactions
Density in the office
Density in the city
Collisions vs. convenience
![Page 112: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/112.jpg)
Slide 112
Las Vegas City Hall
http://brandonwiegand.com/wp-content/uploads/2010/11/Zappos-City-Hall.jpg
![Page 113: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/113.jpg)
Slide 113
DIFFERENT GROUPS COLLIDING
1. 2000 Zappos employees2. 1000 Teach For America corp members
and alumni3. Tech Startup Community4. Small Business Community5. Art and Music Communities6. Other Passion Communities7. Local Residents
![Page 114: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/114.jpg)
Slide 114
LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Company
![Page 115: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/115.jpg)
Slide 115
LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Companyas
Community is to a City
![Page 116: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/116.jpg)
Slide 116
LEARNING FROM ZAPPOS & COWORKING…
Culture is to a Companyas
Community is to a CityValues
InnovationSerendipity
ParticipationUpward Mobility
Attracting Startups and the Creative Class
![Page 117: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/117.jpg)
Slide 117
Our Secret Weapon
http://static3.vipasuite.com/resources/dyn/images/459355w783h429s185b/_fn/ogden-3.jpg
![Page 118: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/118.jpg)
Slide 118
LEARNING FROM TED, SUMMIT SERIES, SXSW, BIF…
Curated ContentSerendipity
LearningConnectionsCommunity
![Page 119: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/119.jpg)
Slide 119
Downtown Vegas Every Day
Curated ContentSerendipity
LearningConnectionsCommunity
![Page 120: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/120.jpg)
Slide 120
Fremont St. & Las Vegas Blvd.
![Page 121: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/121.jpg)
Slide 121
Fremont St. & Las Vegas Blvd.
![Page 122: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/122.jpg)
Slide 122
Fremont St. & Las Vegas Blvd.
![Page 123: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/123.jpg)
Slide 123
Fremont St. & Las Vegas Blvd.
![Page 124: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/124.jpg)
Slide 124
Fremont St. & Las Vegas Blvd.
![Page 125: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/125.jpg)
Slide 125
Fremont St. & Las Vegas Blvd.
![Page 126: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/126.jpg)
Slide 126
Fremont St. & Las Vegas Blvd.
![Page 127: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/127.jpg)
Slide 127
Fremont St. & Las Vegas Blvd.
![Page 128: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/128.jpg)
Slide 128
Fremont St. & Las Vegas Blvd.
![Page 129: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/129.jpg)
Slide 129
Fremont St. & Las Vegas Blvd.
![Page 130: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/130.jpg)
Slide 130
Downtown Vegas Monthly Cadence
![Page 131: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/131.jpg)
Slide 131
Downtown Vegas Monthly Cadence
Week 1 – First Friday Week
![Page 132: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/132.jpg)
Slide 132
Downtown Vegas Monthly Cadence
Week 1 – First Friday WeekWeek 2 – Tech Week
![Page 133: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/133.jpg)
Slide 133
Downtown Vegas Monthly Cadence
Week 1 – First Friday WeekWeek 2 – Tech Week
Week 3 – Fashion Week
![Page 134: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/134.jpg)
Slide 134
Downtown Vegas Monthly Cadence
Week 1 – First Friday WeekWeek 2 – Tech Week
Week 3 – Fashion WeekWeek 4 – Catalyst Week
![Page 135: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/135.jpg)
Slide 135
Fashion Incubator – Stitch Factory
![Page 136: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/136.jpg)
Slide 136
Fashion Incubator – Stitch Factory
![Page 137: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/137.jpg)
Slide 137
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
![Page 138: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/138.jpg)
Slide 138
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/day
![Page 139: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/139.jpg)
Slide 139
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/dayx 7 days/week
![Page 140: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/140.jpg)
Slide 140
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/dayx 7 days/week
x 40 weeks/year
![Page 141: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/141.jpg)
Slide 141
Return On Collisions (ROC)
What is the value of a resident that is out and about in the community?
3-4 hours/dayx 7 days/week
x 40 weeks/year= 1000 “collisionable” hours/year
![Page 142: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/142.jpg)
Slide 142
Jake – Flint and Tinder
http://images.fastcompany.com/upload/inline-Made-In-The-USA-Flint-And-Tinder-Undies-And-You-Will-Love-It-b.jpg
![Page 143: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/143.jpg)
Slide 143
Jake – Flint and Tinder
![Page 144: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/144.jpg)
Slide 144
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
![Page 145: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/145.jpg)
Slide 145
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/day
![Page 146: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/146.jpg)
Slide 146
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/dayx 7 days/week
![Page 147: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/147.jpg)
Slide 147
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/dayx 7 days/week
x 12 weeks/year
![Page 148: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/148.jpg)
Slide 148
Return On Collisions (ROC)
What is the value of a purposeful visitor that contributes to community?
12 hours/dayx 7 days/week
x 12 weeks/year= 1000 “collisionable” hours/year
![Page 149: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/149.jpg)
Slide 149
Return On Collisions (ROC)
“Subscribe” toDowntown Vegas
![Page 150: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/150.jpg)
Slide 150
Return On Collisions (ROC)
1. 100 residents per acre
2. Street-level activity for residents to collide
3. Culture of openness, collaboration, creativity, and optimism
![Page 151: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/151.jpg)
Slide 151
Return On Collisions (ROC)
1. 100 residents per acre
![Page 152: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/152.jpg)
Slide 152
Return On Collisions (ROC)
1. 100,000
![Page 153: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/153.jpg)
Slide 153
Return On Collisions (ROC)
1. 100,000 “collisionable”
![Page 154: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/154.jpg)
Slide 154
Return On Collisions (ROC)
1. 100,000 “collisionable” community
![Page 155: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/155.jpg)
Slide 155
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours
![Page 156: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/156.jpg)
Slide 156
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per
![Page 157: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/157.jpg)
Slide 157
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre
![Page 158: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/158.jpg)
Slide 158
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre per
![Page 159: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/159.jpg)
Slide 159
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre per year
![Page 160: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/160.jpg)
Slide 160
Return On Collisions (ROC)
1. 100,000 “collisionable” community hours per acre per year
2.3 collisionable hours per square foot
per year
![Page 161: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/161.jpg)
Slide 161
OUR BIG BET… 3 Guiding Principles
Accelerate:1.Collisions2.Community3.Co-Learning
And everything else will fall into place…(productivity, innovation, growth, happiness)
What will people say about downtown?
![Page 162: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/162.jpg)
Slide 162
![Page 163: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/163.jpg)
Slide 163
ZAPPOS, DELIVERING HAPPINESS, DOWNTOWN PROJECT
![Page 164: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/164.jpg)
Slide 164
50% of Humans Live in Cities
http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
![Page 165: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/165.jpg)
Slide 165
75% Will Live In Cities in Our Lifetime
http://ecx.images-amazon.com/images/I/510Ph%2BqMw-L.jpg
![Page 166: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/166.jpg)
Slide 166
The 4-Minute Mile
![Page 167: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/167.jpg)
Slide 167
The 4-Minute Mile
http://en.wikipedia.org/wiki/File:Iffley_Road_Track,_Oxford_-_blue_plaque.JPG
![Page 169: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/169.jpg)
Slide 169
A great
brand
is a story that never stops unfolding.
![Page 170: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/170.jpg)
Slide 170
A great
brandcompany
is a story that never stops unfolding.
![Page 171: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/171.jpg)
Slide 171
A great
brandcompanycity
is a story that never stops unfolding.
![Page 172: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/172.jpg)
Slide 172
A great
brandcompanycitycommunity
is a story that never stops unfolding.
![Page 173: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/173.jpg)
Slide 173
Thank you!
For a copy of this presentation:
For more information:
www.DowntownProject.com
![Page 174: M50 Conference - Zappos DTP - September 25, 2013](https://reader031.fdocuments.net/reader031/viewer/2022013003/5483a79bb4af9f49578b45ed/html5/thumbnails/174.jpg)
Slide 174
http://www.youtube.com/watch?v=AF4f3l4a4_A