London February 10th, 2011 Rossitsa Tsoleva Danone.
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Transcript of London February 10th, 2011 Rossitsa Tsoleva Danone.
People Making The Difference
LondonFebruary 10th, 2011
From Danone Leadership Collegeto
Danone Leadership Culture
Rossitsa Tsoleva Danone
ContentAbout DanoneWhy people are making the differenceUnique program for business transformation2009 2001 Results & key success factorsExamples
DannonEvian
DANONE in FEW NUMBERS
FMCG with 4 divisions
Dairy
Waters
Baby nutrition
Medical Nutrition
€ 14,073 mln sales
Activity in more than 130 countries
100 000 Danoners worldwide
12
3 4
Bringing health through food to as many people as
possible
4
A unique mission based on 4 axes
For All
Nature
Health
People
3 ??? Danone Leadership College
WHY => explore existing resources to build WW competitive advantage in challenging environment
WHAT => an Unique CODE leadership model for ALL Danone employees
HOWDanone Leadership College as business
transformation tool and people growth booster
AMBITIONIn 2011, 15000 team leaders have been developed in a
distinctive leadership culture to enable breakthrough business outcomes and empower, grow and engage all Danoners
2010 Objectives:Embark 5000 Team Leaders (vs 1200’ in 2009)Ensure sustainability of deployment
DANONE LEADERSHIP COLLEGE -Unique program for business & people transformation
TRANSFORMATIONJOURNEY
CUSTOMIZATION
Outcomes & KPIs Culture & mgt context
MOBILISATION
Ownership GM/ CODI Embark Team Leaders internally
CERTIFICATION
Common language & tools Certified partners Certified internal trainers
DANONE LEADERSHIP
FEW WORDS ABOUT THE JOURNEY
ОтдаденВовлеченныйCommittedComprometidoEngagéBagli Открит
ОткрытыйOpenOsados
ДеенРезультативныйDoerEmprendedores
ОвластенВдохновляющийEmpowered ResponsablesEmpoderadoResponsabiliserYetkili
AbertoAbiertosOuvertAçik
EjecutorDans l’actionFazer acontecerHarekete geçen
CODE in 30 languages
•117 CBUs embarked (86% of the CBUs, 90% CANN)•46 Countries•9000 Danoners already trained•315 Internal Trainers
Develop and empower DanonersDanone Leadership College to develop leadership capacities of 15000 team leaders and to spread Danone values and culture, with local customization
BALANCED WORLDWIDE DEPLOYMENT EXCO embarked + Cascading startedEXCO embarked
Will embark in 2011
To be done
ОтдаденВовлеченныйCommittedComprometidoEngagéBagli
AbertoAbiertosOuvertAçik
46 countries
Phase 1 External Consultants
Developing leadership culture
S2’2009 – S1 2011
Phase 2Internal trainers
& KOL& ambassadors
Strong leadership culture
S2’2010 – S1 2012
Phase 3 Team leaders
Breakthrough leadership culture
Rooted in daily behavior of TL
CODE in life
WE ARE HERE
Self-sustaining leadership culture
Un-rooted leadership culture with strong values HOPE
WHERE WE ARE TODAYD
LC
KEY SUCCESS FACTORS
o GM/CODI Ownershipo Business Transformationo Clear and High Ambition
KEY SUCCESS FACTORS
o Fast mobilization of Team leaders via Internal Trainers :
o Developing the momentum : Mobilization, communication, follow up :
o Cross CBUs experience
INTERNAL TRAINERS:KEY FOR TRANSFORMATION
46 countries from all WWBUS
From all functions!
315 Danoners
149 women & 166 menMore than 150 sessions facilitated
HR MARKETING SALES OPERATIONS FINANCE TOTAL
123 25 56 79 32 315
39% 8% 18% 25% 10% 100%
Danone People Survey Oct 2010
Engagement for growth
LEARNING & DEVELOPMENT
SAFETY
CSR & ENVIRONMENT
GREAT PLACE TO GROW
IMMEDIATE MANAGEMENT
ENGAGEMENT
MY JOB
EVALUATION
CULTURE & VALUES
5
4
3
2
2
1
0
0
-4
3
4
1
4
3
4
3
-3
-5
0
-1
1
0
DANONE OVERALL 2009
TW GLOBAL FMCG NORM
TW GLOBAL HP NORM
n/a
n/a
n/a
n/a
n/a
Favorable Scores
73
86
81
76
72
87
84
64
77
Engagement > to Danone in Brazil, Mexico, Indonesia and China (88 to 89%)
Learning and Development improving in China, USA, Russia and Indonesia (up to +14 points)
Safety improving in Indonesia, Russia and China (up to +10 points)
My Job highly important in Mexico, Indonesia and Brazil (85 to 90 points)
Dannon U.S.Creating the $4b
DanonerDLC Journey
Example
DLC Leadership Transformation
• Define what it means to BE A LEADER • Clarify our commitments • Enroll people in new possibilities• Reducing waste and inefficiencies• Increasing leadership competency• Develop the capability and capacity for initiative, innovation and action
DO YOUR COMMITMENTS DETERMINE REALITY OR DOES YOUR VIEW OF REALITY DETERMINE WHAT YOU COMMIT TO?
What is our Ambition – Be $4B Danoners
COMMITMENT “No Matter What….”
Openness “Think Different….”
Doer “Make It Happen….”
Empowerment“Give the Power to your Teams,
Do Not Control Them”
DLC Leadership Transformation
2700 Danoners 1750 workers / 400 staff and supervisors / 450 managers
DLC WATERS FRANCE
Create the possibility of an unpredictable future after 3 years of business crisis
Example
450 Danoners trained (250 with 6 internal trainers)
10 months after kick off…
16 DLC sessions facilitated : 4 by External provider
2 co-facilitated by external provider + internal trainers10 facilitated by internal trainers only
100% managers and staff and supervisors top line functions trained
100% participants have contributed to build up the way their departement will contribute to CBU
ambition (merlin)
Throughout a priorization process, a top 20 has been identified with a focus on 4 « transformation
projects »
100% team managers operations EV trained FLM Operations EV to be trained in 2011 (300)
Leadership attitudes based onDanone distinctive CODE model
create competitive advantage through PEOPLE
Thank you
Choukran
Grazie
Tak
Gracias
Xiexie
Terima
Kasih
Dziekuje
Kiitos
Evkharistó
Arigatō
Obrigado
Spasibo
Cám
Danke
DekujiMERCI!
THANK YOU!
…in 18 months
KICK OFF •for Excos
BOOSTERS• in each CBU
TRAIN THE TRAINERS TEAM LEADERS
WORKSHOPS•for all TL
2009
2010 7892
Team Leaders
1200Team Leaders
36 CBUs
30 Internal Trainers
Refueling sessions
9000 Danoners embarked
117 CBUs
81 CBUs
285 Internal Trainers
315 ITs