Local First Mobile Presentation

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Michael Gray Digital Local Marketing Tools

description

Local First Arizona presentation of how to market to and with mobile devices.

Transcript of Local First Mobile Presentation

Page 1: Local First Mobile Presentation

Michael Gray

Digital Local Marketing Tools

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Natives Digital Existed Digital First Multiple

Digital Inputs Simultaneously

Immigrants Pre-digital

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The Rise of Mobile 100 Million + Mobile Facebook Users 400 Million views a day on YouTube Mobile. 43 % of respondents spend more time on their tablets than

their desktop. Mobile users are ready to buy

50% more likely to pull the purchase trigger 53 % of searchers purchase as a result of a smartphone

search in the U.S. 81 % of smartphone purchases are spontaneous.

Mobile web will overtake the desktop in 2013 Mobile advertising spending will surpass $6.5 billion in 2013 Websites must be optimized for Mobile.

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Website Mobile Friendly Mobile Optimized Mobile App

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Mobile Optimized

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Google + Local It is the combined Google + & Google Places It is still in transition.

Foursquare Mobile Display Ads Google Adwords For Mobile Resource

http://www.google.com/think/search. html Free Mobile Websites

http://my-mobilewebamerica.com http://www.octomobi.com/

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https://www.facebook.com/OnlineBizSmartshttp://www.youtube.com/user/smartgroupazhttp://www.slideshare.net/smartgroupazhttps://plus.google.com/102709443852395327193/postshttp://twitter.com/onlinebizsmarts