Linked in 101 final_marketing_educacional
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Transcript of Linked in 101 final_marketing_educacional
![Page 1: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/1.jpg)
LinkedIn 101 for Career Services:5 ways LinkedIn can help you help students
build a professional brand and land a job
©2013 LinkedIn Corporation. All Rights Reserved.
![Page 2: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/2.jpg)
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Agenda
What Is LinkedIn?
Build a Professional Online Presence: Profile
Add Connections with “Warm” Contacts and Alumni
Research Companies & Industries: Company Pages
Help Undecided Students Explore Opportunities
Find Relevant Jobs and Internships: Student Jobs Portal
©2013 LinkedIn Corporation. All Rights Reserved.
![Page 3: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/3.jpg)
©2013 LinkedIn Corporation. All Rights Reserved. 3
Make career decisions
Find Jobs
Create aProfessional profile
Make academic decisions
Research career paths
![Page 4: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/4.jpg)
©2013 LinkedIn Corporation. All Rights Reserved. 4
64%outside the U.S.
Who Uses LinkedIn?
225M+professionals
2.9M+companies
150+industries
Executives from every
Fortune 500
60K+college and university alumni groups
company
30M+students and recent grads
![Page 5: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/5.jpg)
©2013 LinkedIn Corporation. All Rights Reserved.
Build a Professional Online Presence: Profile
![Page 6: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/6.jpg)
©2013 LinkedIn Corporation. All Rights Reserved. 6
1 Professional photo of you alone
2 Headline with area of study and/or career ambitions
3 Keyword-rich summary that includes type of positions student is seeking
4 Inclusion of volunteer activities, internships, and extracurriculars
5 Recommendations from professors, advisors, internship colleagues and supervisors
Profile Tips for StudentsConduct Profile Reviews with Students!
![Page 7: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/7.jpg)
©2013 LinkedIn Corporation. All Rights Reserved. 7
Add Connections with “Warm” Contacts and Alumni
![Page 8: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/8.jpg)
©2013 LinkedIn Corporation. All Rights Reserved.
Research Companies & Industries: Company Pages
•
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©2013 LinkedIn Corporation. All Rights Reserved.
Research Companies & Industries: Groups
![Page 10: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/10.jpg)
©2013 LinkedIn Corporation. All Rights Reserved.
Help Undecided Students Explore Opportunities
![Page 11: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/11.jpg)
©2013 LinkedIn Corporation. All Rights Reserved.
Utilize the LinkedIn Alumni Toolhttp://linkedin.com/alumni
![Page 12: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/12.jpg)
©2013 LinkedIn Corporation. All Rights Reserved.
LinkedIn Alumni Tool cont’d
![Page 13: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/13.jpg)
©2013 LinkedIn Corporation. All Rights Reserved.
Find Relevant Jobs and Internships: Student Jobs Portalhttp://linkedin.com/studentjobs Ad this link on your career center site!
![Page 14: Linked in 101 final_marketing_educacional](https://reader035.fdocuments.net/reader035/viewer/2022062515/55d4a381bb61eb65618b46d4/html5/thumbnails/14.jpg)
14©2013 LinkedIn Corporation. All Rights Reserved.