[SKARtec Digital Marketing Academy] - Introduction to Digital Marketing
LIJO-NEW Digital Marketing-SubhobrotoSir
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Transcript of LIJO-NEW Digital Marketing-SubhobrotoSir
1st Version of PPT(Simple)
Intro to Digital Marketing
Points to remember about Digital Marketing
–
2nd Version of PPT(Visual)
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
“Digital marketing is an umbrella term for the
targeted, measurable, and interactive marketing of
products or services using digital technologies to
reach and convert leads into customers.” - Wikipedia
By LijoRocky Vadakedath
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
“Digital marketing is an umbrella term for the
targeted, measurable, and interactive marketing of
products or services using digital technologies to
reach and convert leads into customers.” - Wikipedia
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
16 hours :
Average Time
Spent by global
Internet users
per month
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing
16 hours :
Average Time
Spent by global
Internet users
per month
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
16 hours :
Average Time
Spent by global
Internet users
per month
Digital Marketing
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
Digital Marketing allows you to promote your brand using
various online media.
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
A digital marketer knows “who the target audiences are?”
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
As marketers, we need to understand which
online media suits your online marketing strategy
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “How, where and when to reach
them?".
30% of the world’s entire population is now online
Digital Marketing
A digital marketer knows “who the target audiences are?”
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
30% of the world’s entire population is now online
Digital Marketing
A digital marketer knows “How, where and when to reach
16 hours :
Average Time
Spent by global
Internet users
per month
India to have
236 million Mobile
Internet users
by 2016
Digital Marketing allows you to promote your brand using
various online media.
As marketers, we need to understand which
online media suits your online marketing strategy
A digital marketer knows “who the target audiences are?”
30% of the world’s entire population is now online
Digital Marketing
A digital marketer knows “How, where and when to reach
them?".
Email Address
Name
Contact Number
Depends on
Focus on your consumer needs
to boost your customer loyalty
and brand value
Digital
Strategy
Depends on
Email Address
Name
Contact NumberCustomers Information
Collect Customers information Don’t Buy It
Bring them your website
Website is the heart of
every online
marketing strategy
Turn them into your loyal customer i.e. brand
ambassadors
Best Advertising is done by satisfied customers so keep
them happy
Email Address
Customers Information
Website is the
heart of every
online marketing
strategyBring them to your website
Collect consumer’s information
Thank YouWaiting for your feedback…….
END