Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to...

27

Click here to load reader

Transcript of Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to...

Page 1: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Distribution limited to Jeppesen Personnel

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Public-Private Cooperation in Support of Capacity Building

Geoff DeanManager: Data Provider AffairsMaritime Industry, Safety, Affairs and Services __________________________________Jeppesen - A Boeing Companywww.jeppesen.com

2011-12-05

MesoAmerican Caribbean Sea Hydrographic Commission12th Meeting - Basseterre, Saint Kitts and Nevis

Page 2: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Agenda

Jeppesen Overview Introduction to PPC PPC Models

– Non-Partnership– Basic Partnership– Advanced Partnership

Building Capacity– Breaking down supply chain

complexity

Cooperation Summary

Page 3: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Jeppesen – A Boeing Company

Who is Jeppesen?

• Established in 1934

• An Information Solutions company:• Digital Navigation Services• Charting• Routing and Planning• Weather Services• Crew Services• Optimization Services

• Owned by The Boeing Company

Providing essential navigation, planning, and operations management solutions to

customers in the air, on waterand on land.

Page 4: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

PPP and PPC

Public-private partnership (PPP) describes a government service or private business venture which is funded and operated through a partnership of government and one or more private sector companies. These schemes are sometimes referred to as PPP or P3

(Wikipedia – 2008)

The term “Private-Public Cooperation” (PPC) was introduced by Michael Bergmann at ECDIS Stakeholders Forum 4 and builds on the P3 definition and expands it to any type of cooperation, including those, which do not need funding.

Page 5: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Partnership for success

Conditions for a successful partnership

– Knowing and clearly defining each other’s role and responsibility

– Accepting ones own strengths and limitations and allowing the partner to fill the gap for greater success of the defined outcome

– Communicate regularly to building and maintaining full trust on the agreed topic

– Communicate any information regarding the partnership subject without limitations

Page 6: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Changes in Maritime World

The Paradigm shift– The “Analog” paradigm requires a product to issue data.– The “Digital” paradigm enables the separation of data and product

Need for high quality data– “Analog” data does not support easy comparison and overlap– “Digital” data requires higher level of harmonization– Accurate on-screen positioning (DGPS) highlights deficiencies in cartographic data

Need for additional data– Increasing density of traffic and increasing risk (e.g. ship size) requires additional data to

gather necessary information– New methods are enabling new data streams to ship masters (sensors, real-time weather,

AIS, LRIT…)– Additional data enables increased situational awareness and subsequently increased

efficiency

Need for data aggregation– New data streams can easily overload ship masters– Data aggregation is needed to convert data into information using situational analysis

Adapt to speed of technology innovation – The speed of technological innovation is doubling every five years– Innovative new products will increase safety and efficiency– Hydrographic data presentation and products using hydrographic data cannot “sit back”

Page 7: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

The Paradigm shift– The “Analog”

paradigm requires a product to issue data.

– The “Digital” paradigm enables the separation of data and product

Pro

duct

Printing equipment and paper delivered by private sector

Data HO

Data

Data

Printer

Chart

Sailing Directions

Data HO

Data

Data

ENCs Other data

Private Sector Partner

VAR DistributionVAR Encryption

Rendering

SENC conversionAnd Warning validation

Page 8: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

PPC as a method to master the dilemma

Public Sector Organizations – key competence is creating and issuing data

Private Sector Organizations are well equipped to develop innovative products and manage product lifecycle

PPC allows both partners to focus on core competence and perfect the delivery in those areas

Clear definition on roles and responsibilities, acknowledging the competence of the partner, allows full concentration on success of the common goal

PPC can utilize innovations, created by PPC or public sector, to drive adaption of existing standards or creation of new ones

Page 9: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

PPC ModelsHydrographic Offices-Industry

Cooperation models should be adjustable based on the capabilities of the involved partners:

Non-Partnership Model• Requires HO’s to apply strong rules to ensure

data quality reaches end users• Simplest form of “Distribution”• Minimum “Cooperation”• Highest “Effort” on HO

Page 10: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Non-Partnership Model

HO

S-57 Files

ENC Files

“VAR” Distribution

Private Sector Partner

Trusted Management

RENC EncryptionRENC Validation

Rendering

SENC conversionAnd Warning validation

Page 11: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

PPC ModelsHydrographic Offices-Industry

Cooperation models should be adjustable based on the capabilities of the involved partners:

Basic Partnership Model• Requires HO and Private Partner to apply strong

rules to ensure data quality reaches end users• Enhanced VAR Distribution• Increased HO and Private Partner “Cooperation”• Requires higher capability of Private Partner

Page 12: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Basic Partnership Model

HO

S-57 Files

ENC Files

Private Sector Partner

Trusted Management

VAR DistributionRENC Validation VAR Encryption

Rendering

SENC conversionAnd Warning validation

Other Data

Page 13: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

PPC ModelsHydrographic Offices-Industry

Cooperation models should be adjustable based on the capabilities of the involved partners:

Advanced Partnership Model• Requires HO and Private Partner to apply strong

rules to ensure data quality reaches end users• Advanced VAR Distribution• Increased HO and Private Partner “Cooperation”• Decreased HO Effort – Increased focus on Core

Competence

Page 14: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Advanced Partnership Model

HO

S-57 Files

ENC Files

Private Sector Partner

DSP DistributionDSP EncryptionDSP Validation

Rendering

SENC conversionAnd Warning validation

Other Data

Page 15: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Capacity building also referred to as capacity development is a conceptual approach to development that focuses on understanding obstacles that inhibit people, governments, international organizations and non-governmental organizations from realizing their developmental goals while enhancing abilities that will allow them to achieve measurable and sustainable results.

(Wikipedia – 2008)

Finding Solutions

Page 16: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Capacity building also referred to as capacity development is a conceptual approach to development that focuses on understanding obstacles that inhibit people, governments, international organizations and non-governmental organizations from realizing their developmental goals while enhancing abilities that will allow them to achieve measurable and sustainable results.

(Wikipedia – 2008)

– Understand Obstacles– Enhance Abilities– Achieve results

Finding Solutions

Page 17: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

The complexity of the Data Supply Chain

HO

HO

HO

HO

HO

HO

HO

HO

Page 18: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

A “many to many” relationship

HO

HO

HO

HO

HO

HO

HO

HO

Page 19: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Add “digital”

HO

HO

HO

HO

HO

HO

HO

HO

OEM

OEM

OEM

Page 20: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Add standards:International Hydrographic Organization

CreationStandards

UsageStandards

HO

HO

HO

HO

HO

HO

HO

HO

OEM

OEM

OEM

Page 21: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Fusion of Content and TechnologyInternational Hydrographic Organization

Data

Technology

HO

HO

HO

HO

HO

HO

HO

HO

CreationStandards

UsageStandards

Process Standards?

HO’s

OEM

OEM

OEM

Delivery

Private Sector

OEM

OEM

OEM

Page 22: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Jeppesen considers staying involved in the industry as an integral part of day to day business, and we show that in part by participating regularly at IHO working group meetings such as:

– TSMADWG– SNPWG– DIPWG– IALA– RadioTechnical Comission for Maritime Services (RTCM)

Through this work Jeppesen is seeking to become a primary industry partner to HOs world wide; through sharing our knowledge, but also learning from the vast knowledge of the HOs.

International Hydrographic Organization

Cooperation

Page 23: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Examples of Successful Cooperation

Marine Pilotage Charts (MPC) with Chile

BSH – Jeppesen cooperation to support SNPWG

NHS – Jeppesen cooperation on Digital Publications Editor

Contribute to ENC production for HOs: NHS, Malaysia, South Africa, Greece, Italy…

Page 24: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Jeppesen data and services– Dependant on HO data – Develop customized products– Targeted market

SOLAS Pleasure Crafts

Continuous improvement of products– Direct agreements for use of national data– 24/7 customer support – marine safety office– Focus on Quality (certification, audits, internal process check)

Public-Private-Cooperation– Maintain good relationships, establish new ones– Understand Obstacles, Enhance Abilities, Achieve Results

» Hydrographic Offices

Improve Safety at Sea and protection of the Marine Environment

Jeppesen Focus

Page 25: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Journey Planning

2,400,000 Travelers benefiting from Jeppesenreal-time optimization, daily

Aviation 650 Airlines served by Jeppesen

48,000 Pilots trained w/ Jeppesen courseware, annually

70,000 Jeppesen flight plans provided, daily

83,000 Jeppesen weather briefs provided, daily

250,000 Crew managed with Jeppesen tools, daily

1,000,000 Pilots worldwide using Jeppesen

Marine 7,500 Commercial vessels using Jeppesen

42,000 Digital navigation charts in Jeppesen library

1,000,000 Leisure boat customers

Global 41 Jeppesen locations in 22 countries

195 Countries/territories providing source data

3,200 Jeppesen employees

150,000 Jeppesen charts (air & sea)

1,400,000 NavData records in our database

5,000,000 Unique pages of documents

1,000,000,000 Sheets printed, annually

Jeppesen by the Numbers

Page 26: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

Summary

Public-Private Cooperation in Support of Capacity Building

• A variety of models to suit individual needs• Driven by Efficiency, Quality, and Safety• Identify and Overcome Obstacles

• Availability of Data

• Results Driven

Talk to Us about Cooperation

Page 27: Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved. Distribution limited to Jeppesen Personnel Jeppesen Proprietary - Copyright © 2011Jeppesen.

Jeppesen Proprietary - Copyright © 2011Jeppesen. All rights reserved.

An International Company~3,200 Employees ● 39 Locations ● 21 Countries ● ~40% of staff outside US

Australia Canada China Denmark France Germany Greece India Italy Japan Malaysia

Norway Poland Russia Singapore South Africa South Korea Sweden UAE United Kingdom United States

Alameda

PortlandDenver

Frankfurt

Atlanta

Washington D.C.New York

Montreal

Cincinnati

Moscow

St. Petersburg

Toulouse

LondonNewbury

Gdansk

Gothenburg

Beijing

Singapore

Brisbane

CanberraMelbourne

Copenhagen

San Jose

Cape Cod Massa

Crawley

Egersund

Athens

Bergen

Dubai

MumbaiHyderabad

TokyoSeoul

Sydney

LEGEND

Jeppesen locations (owned/leased)

Other locations with Jeppesen employee(s)embedded with customers

Government Relations location

ChicagoColumbu

s

Cape Town