Inventory Newsvendor

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    Uncertain Demand: The Newsvendor Model

    Inventory Models

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    Background: expected value

    What is the expectedprofit for a stock of 100 mangoes ?

    0.8 x 100 ($4) + 0.2 x 100 x ($1) = 320 + 20 = $340

    Undamaged mango Damaged mango

    Profit $ 4 $ 1

    Probability 80% 20%

    random variable: ai probability: pi

    Expected value= a1p1+ a2p2+ + akpk = Si = 1,,kaipi

    A fruit seller example

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    Probabilistic models: Flower seller example

    Wedding bouquets:

    Selling price: $50 (if sold on same day), $ 0 (if not sold on that day)

    Cost = $35

    number of bouquets 3 4 5 6 7 8 9

    probability 0.05 0.12 0.20 0.24 0.17 0.14 0.08

    How many bouquets should he make each morning

    to maximize the expected profit?

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    Probabilistic models: Flower seller example..

    number of bouquets 3 4 5 6 7 8 9

    probability 0.05 0.12 0.20 0.24 0.17 0.14 0.08

    CASE 1: Make 3 bouquets

    probability( demand 3) = 1 Exp. Profit = 3x503x35 = $45

    CASE 2: Make 4 bouquets

    if demand = 3, then revenue = 3x $50 = $150

    if demand = 4 or more, then revenue = 4x $50 = $200

    prob = 0.05

    prob = 0.95

    Exp. Profit = 150x0.05 + 200x0.954x35 = $57.5

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    Probabilistic models: Flower seller example

    number of bouquets 3 4 5 6 7 8 9

    probability 0.05 0.12 0.20 0.24 0.17 0.14 0.08

    Expected profit 45 57.5 64 60.5 45 21 -10

    Making 5 bouquets will maximize expected profit.

    Compute expected profit for each case

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    Probabilistic models: definitions

    number of bouquets 3 4 5 6 7 8 9

    probability 0.05 0.12 0.20 0.24 0.17 0.14 0.08

    Discrete random variable Probability (sum of all likelihoods = 1)

    Continuous random variable:

    Example, height of people in a city

    Probability density function (area under curve = integral over entire range = 1)

    -4 -3 -2 -1 0 1 2 3

    140 150 160 170 180 190 200

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    Probabilistic models: normal distribution function

    Standard normal distribution curve: mean = 0, std dev. = 1

    -4 -3 -2 -1 0 1 2 3

    a b

    P( a x b) = abf(x) dx

    Property:

    normally distributed random variable x,

    mean = m, standard deviation = s,

    Corresponding standard random variable:z = (xm)/ s

    z is normally distributed, with a m= 0 and s= 1.

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    The Newsvendor Model

    Assumptions:

    - Plan for single period inventory level

    - Demand is unknown

    - p(y) = probability( demand = y), known

    - Zero setup (ordering) cost

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    Example: Mrs. Kandells Christmas Tree Shop

    How many trees should she order?

    Order for Christmas trees must be placed in Sept

    If she orders too few, the unit shortage costis cu= 5525= $30

    If she orders too many, the unit overage costis co= 2515= $10

    Sales 22 24 26 28 30 32 34 36

    Probability .05 .10 .15 .20 .20 .15 .10 .05

    Past

    Data

    Cost per tree: $25 Price per tree:$55 before Dec 25

    $15 after Dec 25

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    Stockout and Markdown Risks

    D total demand before Christmas

    F(x) the demand distribution,

    D> Q stockout, at a cost of: cu(DQ)+= cumax{DQ, 0}

    D< Qoverstock, at a cost of co(QD)+ = comax{QD, 0}

    1. Mrs. Kandell has only one chanceto orderuntil the sales begin: no information to revise the forecast;

    after the sales start: too late to order more.

    2. She has to decide an order quantity Qnow

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    Model development

    Stockout cost = cumax{DQ, 0}

    Overstock cost = comax{QD, 0}

    Total cost = G(Q) = cu(DQ)+

    + co(QD)+

    Expected cost, E( G(Q) ) = E(cu(DQ)++ co(QD)

    +)

    = cuE(DQ)+

    + coE(QD)+

    Q

    x

    o

    Qx

    u

    x

    ou xPxQcxPQxcxPxQcQxc00

    )(])([)(])([)(])()([

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    Model Development: generalization

    Suppose Demanda continuous variable

    ++ good approximation when number of possibilities is high

    -- difficult to generate probabilities, but

    ++ probability distribution can be guessed

    Q

    x

    o

    Qx

    u xPxQcxPQxcQGE0

    )(])([)(])([))((

    Qx

    u

    Q

    x

    dxxPQxcdxxPxQcQGEQg )()()()())(()(0

    0

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    Model solution

    Qx

    u

    Q

    x

    dxxPQxcdxxPxQcQGEQg )()()()())(()(0

    0

    0)()()()(0

    0

    Qx

    u

    Q

    x

    dxxPQxcdxxPxQcdQ

    d

    g(Q) is a convex function: it has a unique minimum

    when g(Q) is at minimum value, F(Q) = cu/(cu+ co)

    Minimize g(Q) 0)(

    dQ

    Qgd

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    Newsvendor model: effect of critical ratio

    = cu/(co+ cu) = 30/(30 + 10) = 0.75 optimum: 31

    D 22 24 26 28 30 32 34 36

    Probability 0.05 0.1 0.15 0.2 0.2 0.15 0.1 0.05

    F(D) 0.05 0.15 0.3 0.5 0.7 0.85 0.95 1

    b overstock cost less significantorder more

    b overstock cost dominatesorder less

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    Summary

    When demand is uncertain, we minimize expected costs

    newsvendor model: single period, with over- and under-stock costs

    Critical ratio determines the optimum order point

    Critical ratio affects the direction and magnitude of order quantity

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    Example: Dell I nc.

    Dell's direct model enables us to keep low component inventories

    that enable us to give customers immediate savings when

    component prices are reduced, ...

    Because of our inventory management, Dell is able to offer some

    of the newest technologies at low prices while our competitors struggle

    to sell off older products.

    Concluding remarks on inventory control

    Inventory costs lead to success/failure of a company

    Drive to reduce inventory costs was main motivation for

    Supply Chain Management

    next: Quality Control