Introduction to Growth Hacking and the Growth Hacking Process
Introduction to what.digital - Growth Hacking & MVP ... · Expertise in business development &...
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Introduction to what.digital
Transcript of Introduction to what.digital - Growth Hacking & MVP ... · Expertise in business development &...
Introduction to what.digital
Confidential
● We help companies launch products online and grow their digital business
● Led by digital professionals with world-class experience
● Company founded in 2015, based in Zurich with a globally distributed team
● We are a trusted partner for founders, owners and entrepreneurs at startups, innovative, established middle-sized companies and corporate innovation teams and departments
● We combine the best from marketing and technical worlds with business success in mind.
Find out more atwww.what.digital
About what.digital
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Confidential
what.digital Team - Digital Strategy Lead, Partner
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● 15+ years of experience in online marketing, development, digital strategy & digital project management
● Delivery of web development, SEO and digital marketing strategies for international brands, including HSBC, Victorinox and recently some leading Swiss and international startups.
● M.S. in Business Computing, Poznan University of Economics
● More about Luke on LinkedIn - linkd.in/LukeSzLuke SzkudlarekDigital Strategy Lead
Confidential
what.digital Team - Technical Lead, Partner
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● 8 years of experience in analytics, web development and digital marketing
● Proven expertise in Project Management for digital projects, specialising in MVP concepts and lean development.
● Managed digital marketing for clients such as SBB, UPC Cablecom and Dow Chemicals
● B.A. in Business Administration from University of St. Gallen
● More about Mario on LinkedIn lnkd.in/dc2Hp2iMario Colombo
Technical Lead
Confidential
what.digital Team - Marketing Lead
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● 5+ years experience in marketing and business strategy
● Expertise in business development & growth
● Extensive SEO, SEA, Social Media and Web Development experience
● PhD in the DFG Research Training Group IUTR & Trier University. Diploma thesis in cooperation with Stanford University
● Member of the organizing team Startup Weekend Zurich
Dr. Gero KühneHead of Online Marketing
Confidential
what.digital Team - Senior Project Manager
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● 5+ years experience in digital marketing
● Strong focus on content and influencer marketing and social media
● Worked in agencies across the UK and Australia
● First Class Honours in Business and Marketing with the University of Essex
● More about Kelly on LinkedIn
Kelly StaffordSenior Project Manager
Confidential
Our Differentiators
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THECRITERIA
NETWORK AGENCIES
SPECIALIST AGENCIES
All under one roof
Cost efficiency
Speed of delivery
Independent business model
Confidential
Service Catalogue
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MVP DEVELOPMENTDIGITAL SALES STRATEGY
GROWTH HACKING
Confidential
LEADERS
TRUSTED PARTNERS
SPECIALISTS & OPERATIVE
what.digital Team - Resourcing model
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● Lean and efficient
● High-quality, Swiss customer interface
● Flexible access to a proven network of partners
● Operative resources for selected tasks
Confidential
MaciejSenior Developer
Frontend Styling & Animations
what.digital Senior Team Members
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DominikSenior Developer
Wordpress
ChrisSenior Developer
Frontend Applications Ionic /
Reactjs
Kelly StaffordSenior Project Manager
Confidential
what.digital Team
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JolaQA Specialist
ElliottUX Architect &
User-Centric Design
Confidential
Technologies we love
Web Analytics
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Web Development App Development
webpack
ShowcaseWeb Development
Confidential
Swisspeers - SEO
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● Erarbeitung der Keyword Strategie
● Inhaltliche Optimierung der gesamten Seite
● Erfolgreiche Indexierung auf Platz 1 für das Keyword Crowdlending in der Schweiz
Confidential
Energie 360 - swisscharge.ch B2B Case Study
- Anbieter von Ladestationen für Elektroautos
- Google Adwords Kampagne seit 2016
- Wachstum von 0% auf 30% Marktanteil
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Confidential
Kendris MVP - iOS & Android Apps
As part of Kendris' digital transformation, what.digital created an app that helps tax and wealth consultants around the world to untangle their international clients' tax situations (FATCA & CRS).
The MVP approach allowed a quick go-to-market. Within only two months from project kick-off, the apps were launched.
Confidential
Easyfinance MVP Design & Development
Consumer education platform for financial topics including quiz / competition application.
MVP concept, product strategy, design, UX, content, web & application development by what.digital
www.easyfinance.ch by SwissLife AG
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Confidential
Skillue MVP Design & Development
Smart job platform based on skills, recommends individual job and provides individual benchmarking against the market
Product strategy, design, UX, content, web development by what.digital
www.skillue.com
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Confidential
getmyski.com - MVP Design & Development
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- Ski rental platform for Stöckli, the Swiss Ski manufacturer
- Product Design, UX, Content, Web Application Development, Online Marketing Strategy and Execution by what.digital
- www.getmyski.com (stage.getmyski.com)
Confidential
CSS Geschäftsbericht - Wordpress
- Wordpress Website für den CSS Geschäftsbericht 2016 bis 2018
- Massgeschneiderte Inhalts-Elemente erlauben weitgehende Freiheiten für Editoren - Content Marketing
- Geräte-Optimierung - Responsive Design
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what.next
what.digital, Sihlquai 125, 8005 Zurich, Switzerland
+41 79 777 1534 | [email protected] | www.what.digital
