Introduction to LinkedIn for health care managers

Dean Giustini | UBC health librarian | Fall 2011

Using Linkedin for Professional Networking:

a Facebook for health professionals


Which social networking site will you use?

“… a social networking site (SNS) is a virtual community for people with common interests. Typically, people that join a social network create a profile with contact information, interests and pictures and communicate via instant messaging, blogging, video conferencing and photo sharing. SNSs are used around the world as a means of communicating … business people area using SNSs to explore how their features can benefit businesses and change traditional networking processes…”“ http://www.spoke.com

http://www.spoke.com

http://www.spoke.com


Which tool to choose?Perhaps email is enough?

listservs?

See also: 20 Social Networking Sites for Business Professionals

http://www.sitepoint.com/social-networking-sites-for-business/

http://www.sitepoint.com/social-networking-sites-for-business/


Business PlatformsProfessional networking sites

Site Users Alexa Rank

LinkedIn 120 million 13

Plaxo 50 million 2,953

Ryze 500,000 40,398

Facebook 750 million 2

Twi=er 200 million 9

http://www.alexa.com/topsites

http://www.alexa.com/topsites


LinkedinExamples of Health Care Managers


Linkedin

• Borrow from the best

• Personalize

• Stand out from the crowd

• Elevator pitch

• Build your connections

• Explain your expertise & experience

How to create a profile


LinkedinSavviness in Canada


LinkedinCreate a profile


LinkedinBuild your network


Network Statistics


Network with New Groups


Network with Employers


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Install Applications

Introduction to LinkedIn for health care managers

Health & Medicine

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