iBeacon - Introduction

Warm-Up:Scavenger Hunt game

Scavenger Hunt game

- Find all the hidden beacons

- Become 1 of 3 Winners

http://tinyurl.com/ofx89px

Scavenger Hunt gameWinners:

What is an iBeacon?

iBeaconsIndoor location triggers

Bluetooth LEiBeacons are BLE devices

Bluetooth Low Energy (LE)Bluetooth SmartBluetooth 4.0

BLE DevicesLots of new devices

iBeaconsIt’s all about the logo

iBeacons - video

What is iBeacon

Estimote Indoor Location

iBeacon for Retail

iBeacon Proximity Marketing | iBeacon Demo In A Grocery Store

BLE BeaconsNot all beacons are iBeacons

Key Players

Estimote

Motorola

Paypal

iBeacons - video

Estimote Smart Beacons

Estimote Bluetooth Smart Beacon

OnyxBeacon iBeacon Retail Analytics

Upnext Beacon

inMarket Mobile to Mortar iBeacon Platform

Estimote Sticker Beacons - Introducing Nearables

GE iBeacon integrationEveryday devices as iBeacons

Chip Makers

Texas InstrumentsCC254X

Nordic SemiconductornRF51822, nRF51422, nRF8001, nRF8002

iBeacons - video

Estimote Beacons Factory

What do Consumer's think?

Consumers responseIt’s all about appropriate context

iBeacons - references

https://www.facebook.com/groups/920867467940548/http://www.vietbeacon.com/https://developer.apple.com/ibeacon/http://www.congngheibeacons.com/2014/04/cong-nghe-ibeacon-la-gi.html

Thanks!