Thank You For Joining Us For the First InternMatch and

InternInMichigan Co-Sponsored Webinar

Is an Intern Worth it For

Your Business?

What Are We Going to Talk About?

Whether hiring an intern makes sense depends on your specific

project needs and ability to engage in the internship process.

At the end of this 20 minute section you will learn three things:

1. Why intern recruitment is becoming so popular.

2. How to determine if your office could benefit from an intern.

3. How online recruitment can help

Part #1: Internships are

Everywhere

Increasing Popularity of Interns

• # of students graduating with internship experience has increased from 8%15 years ago to 70% now

• This is an 8 fold increase

No Longer Just Big Business

Non-profits, government institutions and small businesses are becoming an inc. popular destination for top tier students

Internships and Sourcing New Talent

• 70% of studentsare offered full time positions• 50% stay on board

Compare a 6 month internship to what you learn about someone in a 60 minute interview 

Part #2: Determining if an Intern is

Worth It

Name:

Major:

Experience

:

The New Productivity of Students…

1. Tech Savvy (Strong with Excel, Social Media, and various other tools)

2. Bring fresh viewpoints, energy and creativity

3. Highly capable when given the right direction

Project Specific Hiring

• Think carefully about where in your business the intern could have the most impact. 

• This could be building marketing collateral, creating a social media strategy, or helping to film a new homepage video.

• In general an internship experience is most dynamic with a specific project in mind. 

Gabe’s Story

• Expert with Photoshop and PPT• Made collateral that would typically cost hundreds of dollars• Shared long-term knowledge in his

field

What do Interns Seek?

Internships need to benefit the intern.

Interns seek to: Receive out-of-classroom learning and gain

hands-on experience in their field or industry Obtain school credit Work under some mentors or industry

professionals Participate in the organization’s overall

mission Receive specific training

Evaluating Your Internship Program

Project goalsSpecific mentor to work withWilling to educateLong term goals of the program

When an internship program is focused it becomes efficient and incredibly valuable

Part #3Recruiting Interns Online

What is Holding You Back From Finding an Intern

• Time consuming and expensive upfront commitment– College fairs– Getting approval for an internship program– Creating an internship description

• Finding Someone I can Trust– How quickly can a student get involved– Are they going to be the right fit?– I don’t want to spend all my time training

• What’s the long term value? – They are only here for a short stay

Taking it Online

• Access to large pool of qualified candidates

• Posting is quick and easy• Ability to articulate intern skill

requirements• Loads of helpful resources

Hello.That’s it?

Your Organization

candidate pool

Creating a Great Internship Description

Part #4 Conclusion

Checklist1. What project?

2. Who will

mentor?3. What are our

long term goals?

Tying It All Together

• Over 4 million internships take place every year with the majority in small and medium sized organizations.

• Interns can add tremendous impact when working on a specific need area where their collegiate skills allow them to hit the ground running

• A great internship involves a mutual exchange of skills and value.– This means assigning a mentor and scheduling weekly

meetings

• If your not sure where to look, the new online marketplace offers an ideal resource to find the right fit

Remember

The purpose of an internship is to provide insight and experience into the Intern’s field of professional or academic interest.

If your program clearly articulates these benefits you will attract great candidates and

create a pipeline to growing your business