Request for Proposal #187417 Interactive Digital Signage Kiosks
Interactive Digital Signage Solution Proposal
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Transcript of Interactive Digital Signage Solution Proposal
INTRODUCTION TO GDS (GREEN DIGITAL SIGNAGE)
By Assoc. Prof. Nguyen Chan Hung
GTC - VIELINA (www.vielina.com)
Outline
• Digital Signage in the World
• The GREEN DIGITAL SIGNAGE Solution
– The Differences
– Benefits
• Conclusions
12/8/2014 2
Introduction to Digital Signage
• What is Digital Signage ?
– An advertisement method of delivering Digital Multimedia contents.
– Similar to a private TV station
– Classifications:
• Networked / Non-networked
• Non-Interactive / Interactive
12/8/2014 3
DS market today
• Digital signage is a fast growing video application with a 2009 estimated market size of $3.9 Billion and 1.1 Million displays sold. Analysts project unit sales and displays sold to double by 2012 or 2013 for a CAGR of 20%+.(Source: Digital Signage News 2013)
12/8/20144
Digital Signage in the World
• Benefit of DS:
– Promote brand name by using:
• State-of-the-art technology
• Modern Business model
– Increase direct sale
– Cross-selling
– Revenue from selling ads for providers
– Leasing screens / time slots
12/8/2014 5
THE “GREEN DIGITAL SIGNAGE” SOLUTION
The Differences
Benefits
12/8/2014 6
GREEN DIGITAL SIGNAGE
• An interactive Digital Signage that Make Difference
– State-of-the Art Technology
– High Interaction
– Flexible and Multi-purposed
– Green
12/8/2014 7
GDS system
12/8/2014 8
Overview on GDS solution
• GDS is An open platform to run interactive gesture-enabled applications
• It is NOT an ordinary application of fixed functionalities
• Allow user scripts triggered by events such as human detection, hand gesture, etc. – Run Video (HD, SD)
– Music
– Web,
– 3D Flash,
– VR, etc..
– OS commands
• An Ecosystem combining DS - Web – InternetTV – Mobile –Social Network
12/8/2014 9
The GDS-42S product
• Inspired by Smartphone design
• Natural User Interface (Gesture-based) + Mechatronics
• Allow double display : both horizontal and vertical layout !
• Auto-Sensing & Auto-Rotating
• Multi-Color LED decoration
• Energy saving (Green)
• No expensive vulnerable touch screen
• Allow interaction from multiple people
12/8/2014 10
The very 1st in Vietnam !
GDS mini
• Small-factor design = an A4 paper
• Easy to deploy:
– Wall/ Ceiling mounted
– Attached to back of TV Screen
• Support 2 screens (projector / LCD / LED / Plasma display)
• Energy saving
12/8/2014 11
Green Video Wall
• Customized for customers– Various forms (W*H): 3*1, 1*3, 2*2, 3*2, 2*3, 4*2, 2*4
• Same interaction capabilities as other GDS product family (gesture, full body tracking)
• Support Ultra HD (4K) resolution and beyond
• More cost-effective than foreign solution
• Green, intelligent energy saving
• Can remotely attract customers
• Promote brand
The Perfect combination of smart interaction and impressive Super High definition !
12/8/2014 12 GiẢI PHÁP QUẢNG CÁO
XANH – GREEN
DIGITAL SIGNAGE
Some available applications
GDS is an OPEN platform to run various types of applications:
1. Virtual Reality
2. Interactive Gallery of Images and Video in the form of Slide 2D, with QR Code –for Smartphone access
3. Interactive 3D Image Gallery
4. GAME 3D (Car racing control by hand gesture)
5. Special 3D Effects
6. Electronic book (simulate paper book)
7. Etc.. (video clip)
12/8/2014 13GiẢI PHÁP QUẢNG CÁO XANH – GREEN DIGITAL SIGNAGE
Extensions
• Integration with M-commerce (mobile sale application – virtual shopping) through QR Code
• Virtual fitting room – with Augmented reality digital mirror
• Impression Analysis (customer view per Advertisement content/time)
• Customer behavior analyzer
• Video Conferencing integration
• Surveillance integration
• 2D and 3D GAME
• Picture snapshot with artificial background
Unlimited creative applications and services on the GDS platform !
12/8/2014 14
GDS Service Center
• Server side application:
– Administrating multiple stations at multiple sites
– Unlimited Channels & Programs
– Scheduling up to minute precision
– Can integrate most popular media types
– Compatible with terminals on various OSes(Win, Linux, Android)
12/8/2014 15
SAMPLE USE-CASES
12/8/2014 16
1. Customers enter a Commercial Building
• GDS is placed at the main entrance
• When a customer enter:• GDS detects his direction and show afamous actor greeting him or her.• Then GDS shows a list of offers,services, sales off, etc• It can play a music track, music video,Ads and/or their combination
12/8/2014 17
1. Customers enter a Commercial Building
• Customers can selectitems on the screen…
• … and take informationwith him by usingSmartphone to scan QRcode on screen.
• .. then share it on Socialnetworks.
12/8/2014 18
2. Customers waiting at the queue
• GDS screens placed near the queue, showing:
– Hot Videos
– Funny clips
– Update information• News
• Market: Stock, exchange rates, gold prices
• Weathers
Improve customer satisfactions !
12/8/2014 19
3. Customer leaves
When he pass by the GDS, the GDSdetect his direction out.
GDS says goodbye and leave anunforgettable message !
• He can also vote for services, goods,foods, etc..… and link to social networks using hisown Smartphone
12/8/2014 20
Benefits
• Improve Customer’s Brand, make difference to competitors
• Increase the income
• Reduce man power
• Create conveniences for customers, virtually reduce waiting time in queue
• Link with mobile and social network Internet Marketing
• Additional revenue from Ads 12/8/2014 21
Other Use Cases
• DS for Schools, Universities
• Educational interactive GAMEs
• DS for restaurants, shops
12/8/2014 22
Conclusions
• Green Digital Signage is the very 1st Vietnamese Interactive DS Solution withstrong localization and customer supports
• It brings multiple benefits to customers and..
• It MAKE DIFFERENCES !
12/8/2014 23
GREEN DIGITAL SIGNAGE
Make a Green DifferenceContact:
LC TECH VIETNAM
+84 90 460 1980
+84 4 6687 1625
www.lctech.vn