Inkjet vs. Dye-Sub in Personal Photo...

Presented by: Walter Derungs, Cartec International, Inc. Aug 25, 2005Copyright: Cartec International, Inc. Canton, CT 06070 USA www.cartec.com

Inkjet vs. Dye-Subin Personal Photo Printing


Photo Printing Market Cameras Sold

0102030405060708090

100

2001 2002 2003 2004 2005 2006 2007

Silver HalideDigital


Photo Printing Methods

? Silver Halide? Color Laser? Inkjet ? Dye Sublimation (D2T2)


Strengths & WeaknessSilver Halide

+

? Low cost per print? The “Gold Standard” in

quality? Volume production? Market dominance

-

? Home printing not possible

? Chemicals cause concerns

? Large, expensive machines


Strengths & WeaknessColor Laser

+

? Home printing ? Inexpensive? Fast ? Versatile

-

? Not Photo quality? Large? Start up delays? Maintenance issues


Strengths & WeaknessInkjet

+ ? Photo Quality Prints? Home printing? Inexpensive? Small? Low cost per print? Versatile

-? Maintenance issues? Priming required? Not suitable for

commercial production? Not scuff-resistant? Feel wet after printing


Strengths & WeaknessDye Sublimation

+? Photo quality prints? Look and feel of

silver halide prints? Home printing? Very small, portable? Dry, scuff resistant? Maintenance free

-? Cost per print higher

than inkjet? Print sizes limited ? Slower than inkjet


Dye Sub TechnologyDye Sub TechnologyColor ScienceColor Science

Primary colors of Pigments:? Red, Yellow and Blue? If mixed, secondary colors

green, purple and orange are created

? Color is created by reflecting light

? Method used by artists



Primary colors of Light:? Red, Green and Blue (RBG -

additive color system)? Secondary colors Cyan,

Magenta and Yellow? Color created by adding light

(to a black background)? Method used on Computer

Screens and Print Media



Primary colors of 3rd system:? Yellow, Magenta, Cyan ? Red, Green, Blue are secondary

colors? Subtractive (YMC) color system ? Color created by passing light

(reflected from paper) through filter.

? Filter blocks certain wave lengths (colors) and lets others pass



3rd system cont:? If all color is absorbed (by the

filters) the image is black? The filters are dyes that are

transferred to white paper by heat

? Method used in Dye Sub Printing


Dye Sub TechnologyHistory

? Originates in Japan? Early patents by Sony

and Dai Nippon? Early applications: Photo

ID, medical imaging? Commercial photo

printing? Home printing by

consumers


Dye Sub TechnologyFact Sheet

? Kodak, DNP, Toppan, Hansol, ICI are only dye sub coaters

? OEM’s own Know-How for hi-tech, coated, cross perforated papers

? Alps Japan builds printers for Kodak, Dell, Sony and Samsung

? Kodak building $70 million dye sub coating facility in Denver


Dye Sub vs. InkjetDye Sub vs. InkjetTechnology Technology

? Inkjet printers squirt ink of a defined droplet size on each pixel

? Dye Sub printers can vary the amount of dye placed on each pixel

? Dye Sub images of 300x300 DPI are comparable to images of 4800x4800 DPI inkjet images

? Dye Sub produces high color accuracy


Graphic Data SignalGraphic Data Signal DyeDye Sub Sub RibbonRibbon

Photo PaperPhoto Paper

Thermal Print Thermal Print HeadHead

RollerRoller

Dye Sub TechnologyMechanical Layout


Dye Sub TechnologyDye Sub TechnologyRibbon Panel SequenceRibbon Panel Sequence

O M YCTimingBars


The 4 Steps to Create a Dye Sub Print

Layer 1 ? Yellow


The 4 Steps to Create aDye Sub Print

Layer 2 ? Magenta



Layer 3? Cyan



Layer 4? Protective

Overcoat


Examples of Available Printers

Personal Printers

? Canon CP 300 series? Kodak Easyshare? Dell 540? Canon CP10



Personal PrintersPersonal Printers

?? Sony DPPSony DPP--FP30FP30?? Olympus POlympus P--100100?? Sanyo DVPSanyo DVP--P1P1?? Panasonic SVPanasonic SV--P10P10?? Polaroid PP 46dPolaroid PP 46d?? Samsung SPP2040Samsung SPP2040



? Commercial Machines? Kodak 8500/ 6800/ ML-500? Fuji Pictography 4500/ 3500



? Commercial Machines

? Sony UPD 50/70/ 100/ 200? Mitsubishi CP3020/ 8000/

9000? Mitsubishi Diamond Digital

Kiosk


Dye Sub - Market Leader in Commercial Production

? Kodak , Fuji replace Chemical Labs with Dye Sub

? Kodak’s 2004 revenue 41% from Digital Technology

? Kodak 2007 projected revenue 70% from Digital Technology 0

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80

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120

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Inkjet - Early Market Leader in Personal Printing

? 4200 x 4200 DPI resolution? 2 pico liter droplet size? 6 color technology? 4”x 6” paper trays? LCD displays to preview and

select prints


Dye SubThe Technology to Beat

? Units small, robust and maintenance free

? Closest to silver halide in touch and feel

? Dye sub printers and media cheap to mass produce


Dye Sub - OEM Supplies Marketing Strategy

? “Razor blade and Razor” pricing model.

? Intellectual Property protection strategy

? Ribbons and Paper bundled and matched

? Film coaters and paper suppliers protecting OEM’s


Dye SubThe Technology to Beat

? Dye sub “won” in commercial Photo production

? All major camera makers offer consumer units

? Sony, Canon, Samsung offer inkjet and dye sub)


Dye Sub - OEM Supplies Marketing Strategy

? Distribution through photo specialty stores and mass markets

? Walmart, Target, Sears all sells Kodak Easyshare

? Dell sells direct to consumers only


Dye Sub Supplies Market

? Kodak is said to sell about 2 million EasyShare unit per year

? Canon, Sony, Dell combined are said to sell about 2 million units per year

? Consumption is estimated at 3 cartridges per machine per year


Dye Sub Supplies Market

? Average cost per supply kit $18 each

? Average cost per print is $.39 ? Commercial machine supplies

cost $150 to $300 per kit? Average cost per print is $.10? The dye sub supplies market

now a billion dollar business


Opportunity for RechargerIndustry

? Market forces will create demand for aftermarket supplies.

? Patents, Trademark issues must studied and solved

? Thermal film coaters must invest into dye sub coating



? Paper Experts must partner with coaters to develop matching papers

? Distribution channels must be developed



? The Recharger Industry has shown in the past that it can solve complex technical and legal challenges

? Our industry must show leadership in this new industry.



? Cartec has committed to develop compatibles together with strong international partners

? If our industry does not participate in this market our competitors will


Thank you

If you require additional information please stop by booth 2350

Inkjet vs. Dye-Sub in Personal Photo...

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