Indie genre market analysis
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Transcript of Indie genre market analysis
Indie Genre Market AnalysisThe Rise of Indie Music
Quotes about the rise for indie music
Alison Wenham, WIN“With a 37.6% market share
based on rights ownership, the independent music community
is playing an increasingly important part within the
global music industry.”
Music Week Report
Indie labels contributed $5.6bn to the global music industry in
2015
These quotes explain the big impact indie music is having within the industry, it is continually growing and gaining more and more
financial backers, audiences and more market share. More artists are contributing to the rise of indie music everyday, however it will
always be filled with a background of independent artists.
Whale Report on Current Rising Music
‘Alternative’ music, otherwise known as Indie
music is on the rise, second from the top in the album genre. It is a popular genre that is on the rise but will never overtake pop due to the vast audience it holds. This chart backs ups the
previous figures about how much the genre inputs
financially and their market share hold. Indie music has grown as a whole and will continue to grow as it has
since it was first born.
“Rock bands in India are no longer about hummable choruses, head-banging and controversial avant-garde composers. There's a new
genre that's emerged: independent music. With it, a new breed of musicians is striking the right
chords.”
Economic Times Article"Indie can be progressive metal, pop, rock, disco,
pure metal, fusion, blues or even a classical raag done your own way. Do whatever
you want to. That's the essence of independent
music,"
"The indie music scenario is on an upswing in India. Consumption,
attention and investment have gone up in the last year and a half. Year-
on-year investment in the ecosystem has gone up by 35%,
with a lot of localisation of content,"
The growth of indie music is happening all over the world. As indie contains many subgenres
it appeals to such a wide audience. Artists are picking up
on the rise and trying to contribute where ever they can.