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Transcript of iGCDP products
national products
booklet : national products of AIESEC GREECE 13-14 | ICX GCDP
ICX GCDP
PROGRAM
GCDP
Program description
Target audience of the program
Direction of the program
%HQHÀWV�RI�WKH�Srogram
Unique Selling Point of the program
Key message of program
A Global Community Development Programme experience is an opportunity for young people to develop Entrepreneurial and Responsible Leadership by creating direct Positive Impact through an international volunteer experience.ICX GCDP hosts and partners are organisations which aim to create or support direct positive impact in communities through their activities, initiatives, or projects. With these organisations, we co-create opportunities for young people to develop themselves while providing direct positive impact.
Target Audience 1) !ducational Institutions a) Middle & High Schools {Disability Schools}b) Universities (7 UNIs) {Bachelor Departments, UNI Services/OfmDFT^^c) private schools 2) Non-Corporate Market (Foundations, NGOs, Camps)
1) MASSIVE on a SUSTAINABLE way (Financially & Partnerships = Internally & Externally, CY2CY & TN Takers)2) IMPACTFUL based on Greek Society's needs.
International Leaders contributing to maximize the Impact of Organization's activities
Empowering Greek Society
1) Enable interns to develop their leadership characteristics2) AIESEC Talent for providing international spirit to organization and the chance to have direct positive impact on the communities/ societies/ organizations
product description
Benefits for interns
Impacting Non-Corporate Entities in order to be able to survive on a long term basis and grow in a sustainable way. The aim is for the NGOs to initiate acting in a healthier way and start being self-sustained .
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OCTOBER
42
NOVEMBER
42
10
DECEMBER
21
90
JANUARY
80
FEBRUARY
20
Winter peak
RAISE
MATCH
REALIZE
JANUARY FEBRUARY
5
MARCH
6
8
APRIL
2
5
MAY
5
MARCH APRIL
21
MAY
42
JUNE
60
30
JULY
30
Spring peak
Summer peak
RAISE
MATCH
REALIZE
RAISE
MATCH
REALIZE
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segment characteristics/target audience
expected outcome/impact of the product
This product has a final purpose to start making Non-Corporate Market in Greece more sustainable and long termly thinking. The need of such Entities is in terms of how they are going to exist in the future. The purpose of the Product is to help them go a step closer into this and LQGXFH�D�KHDOWK\�FXOWXUH�LQWR�WKHLU�VWUDWHJ\�DQG�RSHUDWLRQV��so as to maximize their impact through their activities
The Benefits for the TN Taker are going to be:1) AIESEC Talent2) Organizational Growth3) Operational Knowledge & Support4) Connection with NGOs locally/nationally/internationally
NGOs 1) No Focus as far as it concerns their geographical reach. They can be local/regional/national/international2) No Focus as far as it concerns the area of the NGO's
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6 weeks
duration
job description
> Creating Organizational Plan for long-term development of the NGO -> Creating Marketing Plan-> Educating the NGO Managers on NGO Overall Management(Soft and Hard skills like PC NQRZOHGJH��IRUHLJQ�ODQJXDJHV�LI�QHHGHG�!�.QRZOHGJH��IRUHLJQ�ODQJXDJHV�LI�QHHGHG���SODQQLQJ��WLPH�PDQDJHPHQW�HWF���!�&UHDWLRQ�RI�IXQG�UDLVLQJ�PRGHO��%D]DDUV��)XQG�5DLVLQJ�(YHQWV��'HYHORSLQJ�3URMHFWV��Campaigns -> Creating the network for partnering with other NGOs
!�5DLVH�DZDUHQHVV�XSRQ�1*2�FDPSDLJQV���DFWLYLWLHV��SURMHFWV�!�&RQGXFW�SURPRWLRQDO�DFWLYLWLHV��1*2�EUDQGLQJ�DQG�FRPPXQLFDWLRQ��VRFLDO�PHGLD�PDQDJHPHQW��EDVLF�ZHE�VLWH�GHYHORSPHQW�DQG�PDQDJHPHQW��YROXQWHHU�UHFUXLWPHQW���!�6XSSRUW�LQ�IXQG�UDLVLQJ��ED]DDUV��IXQG�UDLVLQJ�HYHQWV��H[HFXWLQJ�SURMHFWV�DQG�FDPSDLJQV�-> Creating the network for partnering with other NGOs
MANAGERIAL
OPERATIONAL
NGOs
The Interns should have the qualifications below:BackgroundsD��%XVLQHVV�$GPLQLVWUDWLRQ��(YHQW�0DQJHPHQW��,QWUR�WR�0JPW�%$��2UJDQLVDWLRQ�0JPW���3ODQQLQJ��3URMHFW�0JPW�b) Finance (Financial Planning & Budgeting)c) Human Resources (Training & Development)H��0DUNHWLQJ��,QWUR�LQ�0.7��3URGXFW�3ODQQLQJ��'HYHORSPHQW��&RQWURO�
SkillsD��&RPSXWHU��,QWHUQHW�8VHU�6NLOOV��3&�0DF�8VHU�6NLOOV�E��3URIHVVLRQDO�6NLOOV��/HDGHUVKLS�6NLOOV��0DUNHWLQJ���6HOOLQJ�6NLOOV��2UJDQLVDWLRQDO�0JPW��3URMHFW�0JPW��7UDLQLQJ���)DFLOLWDWLRQ�6NLOOV�F��/DQJXDJHV��(QJOLVK�VSHDNLQJ��SOXV�RWKHU�ODQJXDJHV
interns’ prPmMF
Accommodation provided from each LCProviding food depends on each LC
accomodation & food
Certificate provided to Interns by the LC . It is recommended for an AIESEC ,QWHUQVKLS��WKH�1*2�LWVHOI�WR�HQGRUVH�WKH�,QWHUQ�RU�QRW�7KH�/&V�DUH�JRLQJ�WR�FUHDWH�VXFK�endorsements if they want or are asked by the Interns. There are not going to be provided Certificates Nationally.
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Sales Preparation 1) Local Market Research 2) Define Positioning Strategy external Communications Strategy
2) Sales Meetings D��3UHSDUDWLRQ��&DOOV� Account VisitsE��)ROORZ�8SV��3DUWQHUVKLS�0DQDJHPHQW
1) Matching D��6HDUFKLQJ�IRU�VXLWDEOH�(3V��E��6HQGLQJ�&9V��F� Arranging ,QWHUYLHZV��G��([FKDQJH�RI $1V��H��/HJDO�3URFHVVHV2) Intern's Preparation D��5HFHSWLRQ�3ODQ��E��5HFHSWLRQ�%RRNOHW��%XGG\�%RRNOHW��F��Virtual Engagement (FB etc) 3) Reception a) $FFRPPRGDWLRQ��)RRG��E��,QWHUQV�%XGGy��F� $LUSRUW�SLFN�XS��G��1st Day at WRUN��H��5HFHSWLRQ�%DJ��%DVLF�1HHGV�DQG�,QIR���I��/&�Integration
Sales 1) Execute Positioning Strategy external Communication Strategy Implementation �1HZVSDSHUV��(YHQWV��&KDPEHUV�
3) Contract Sign �'HILQH�0R6�IRU�WKH�3DUWQHUVKLS��3ROLFLHV��([SHFWDWLRQV��6HW�Evaluation Standards
Delivery
Re-Raising a) Evaluation �%HIRUH�,QWHUQVKLS��0LGGOH� After for both Intern and Account)b) Intern's Reports of their Experience
PLUS
,QWHUQ�SDUWLFLSDWLRQ�LQ�*OREDO�9LOODJH�DW�WKH�HQG�RI�WKH�SURMHFW-> Interns conduct at least one article for their experience in the NGOs and collect material-> Participation in LC activities and EwA events organized by the local committee-> Collect photos and conduct video materials to showcase and promote the local region and the city that the intern works
1) Matching
2) Intern's Preparation
3) Reception
product description
Benefits for interns
0LGGOH��+LJK�DQG�3ULYDWH�*UHHN�6FKRROV�LQ�RUGHU�WR�KHOS�VWXGHQWV�develop their soft skills and global mindset. The aim is to provide students with practical knowledge on skills that are highly useful for their future both personally and professionally while being aware and provide solutions to tackle burning issues in Greece.
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OCTOBER
21
10
NOVEMBER
21
10
DECEMBER
10
JANUARY
30
FEBRUARY
10
Winter peak
RAISE
MATCH
REALIZE
-> Collect photos and conduct video materials to showcase and promote the local region and the city that the intern works
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segment characteristics/target audience
expected outcome/impact of the product
This product is going to give stimuli to young students for WKHLU�IXWXUH�FDUHHU��HPSRZHULQJ�WKHP�ERWK�SHUVRQDOO\�DQG�professionally. Helping them gaining fundamental soft skills valuable for making them the future leaders of society
The Benefits for the TN Taker are going to be1) AIESEC Talent2) Empowerment of Students (Soft Skills & English Development)3) Coming in touch with the biggest global student organization that aims to develop ethical and enterpreneural leadership
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Raises: October-November Matches: October-November- December Realisations: January-February
timeline
6 weeks
duration
job description
��&RXQWU\�3UHVHQWDWLRQ��&URVV�&XOWXUDO�6KRFN- Global Citizen AIESEC Induction (coordinated from each LC)- Me and my Team - Trust Building- Time Management- Presentation Skills / Public Speaking- Innovation & Thinking Out of the Box- Effective Communication / Communication Skills- Active citizen-social responsibility (U.N. M.D.G.)- Burning Issue- Education: Awareness and Action upon this issue,QWHUQV�ZLOO�ZRUN�LQ�SURMHFW�WHDPV�DQG�WKH\�ZLOO�SDUWLFLSDWH�LQ�GLIIHUHQW�VFKRROV�IRU�WKHLU�DFWLYLWLHV- Interns will consolidate the final outputs together with children��,QWHUQV·�SDUWLFLSDWLRQ�LQ�*OREDO�9LOODJH�DW�WKH�HQG�RI�WKH�SURMHFW- Interns conduct at least one article for their experience in the schools and collect material- Participation in LC activities and EwA events organized by the local committee- Collect photos and conduct video materials to showcase and promote the local region and the city that the interns work
The Interns should have the qualifications below:BackgroundsD��%XVLQHVV�$GPLQLVWUDWLRQ��(YHQW�0DQJHPHQW��,QWUR�WR�0JPW�%$��2UJDQLVDWLRQ�0JPW���3ODQQLQJ��3URMHFW�0JPW�b) Cultural Education (Introductory Cultural EducationF��+XPDQ�5HVRXUFHV��3HUVRQDO�(YDOXDWLRQ��7UDLQLQJ��'HYHORSPHQW�
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Certificate provided
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Weeks
1st-2nd
3rd- 4th
5th – 6th
6th
PLAN
Focus on career orientation for students and cultural understanding �VRIW�VNLOOV��JOREDO�PLQGVHW�
Increase awareness upon burning issue: Education
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Global Village
Accommodation provided from each LCProviding food depends on each LC
accomodation & food
product description
Benefits for interns
Impacting Summer Camp Entities in order to be able to provide to their participants an enhanced experience focusing mainly on cultural understanding and interactive education.provide solutions to tackle burning issues in Greece.
,QWHUQV�VKRXOG�EH�SDUW�RI�WKH�RUJDQL]LQJ�FRPPLWWHH�RI�WKH�&DPS��DQG�DOVR�OLYLQJ�WRJHWKHU�ZLWK�the children in the same houses. Responsible for teams of children (Team Leader) preferred�!�&RQGXFW�:RUNVKRSV�IRU�FXOWXUDO�(GXFDWLRQ��3UHVHQWDWLRQ�RI�,QWHUQV�&RXQWU\��&XVWRPV��WUDGLWLRQDO�GDQFHV�JDPHV��*OREDO�9LOODJH�HYHQWV��,QWHUQ�LV�UHTXLUHG�WR�KDYH�LQWHUDFWLYH�presentations and materials prepared before arriving in Greece.�!�&RQGXFW�:RUNVKRSV�XSRQ�:RUOG�,VVXHV��+XPDQ�5LJKWV��(FRORJ\��1XWULWLRQ��3RYHUW\�HWF�!�&RQGXFW�:RUNVKRSV�XSRQ�6RIW�6NLOOV��7HDPZRUN��6HOI�$ZDUHQHVV��&RPPXQLFDWLRQ�6NLOOV�HWF�-> English Teaching (basic or advanced related with Camps' needs)�!�%DVLF�&RPSXWHU�6NLOOV�WHDFKLQJ��06�([FHO��06�:RUG��06�337�
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APRIL
63
40
MAY
63
50
JUNE
30
80
JULY
40
Summer peak
RAISE
MATCH
REALIZE
job description
6 weeks
duration
accomodation & food
d) Social Studies (Social Work)H��7HDFKLQJ��/DQJXDJH�(GXFDWLRQ��,QWURGXFWRU\�7HDFKLQJ��6XEMHFWV�(GXFDWLRQ�
Skills
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Certificate provided
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Sales Preparation 1) Local Market Research 2) Define Positioning Strategy external Communications Strategy
2) Sales Meetings D��3UHSDUDWLRQ��&DOOV� Account VisitsE��)ROORZ�8SV��3DUWQHUVKLS�0DQDJHPHQW
1) Matching
D��6HDUFKLQJ�IRU�VXLWDEOH�(3V��E��6HQGLQJ�&9V��F� Arranging ,QWHUYLHZV��G��([FKDQJH�RI $1V��H��/HJDO�3URFHVVHV
2) Intern's Preparation
D��5HFHSWLRQ�3ODQ��E��5HFHSWLRQ�%RRNOHW��%XGG\�%RRNOHW��F��Virtual Engagement (FB etc)
3) Reception
a) $FFRPPRGDWLRQ��)RRG��E��,QWHUQV�%XGGy��F� $LUSRUW�SLFN�XS��G��1st Day at WRUN��H��5HFHSWLRQ�%DJ��%DVLF�1HHGV�DQG�,QIR���I��/&�Integration
Sales 1) Execute Positioning Strategy external Communication Strategy Implementation �1HZVSDSHUV��(YHQWV��&KDPEHUV�
3) Contract Sign �'HILQH�0R6�IRU�WKH�3DUWQHUVKLS��3ROLFLHV��([SHFWDWLRQV��6HW�Evaluation Standards
Delivery
Re-Raising a) Evaluation �%HIRUH�,QWHUQVKLS��0LGGOH� After for both Intern and Account)b) Intern's Reports of their Experience
interns’ prPmMF
Accommodation provided from each LC or summer camp.Providing food depends on each LC
customer experience management
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-> AIESEC induction�!�5HVSRQVLEOH�IRU�FROOHFWLQJ�PDWHULDOV��YLGHR��3LFWXUHV��VWRULHV�IURP�FKLOGUHQ��DQG�SURPRWH�WKHP�through Camps website. Interns' are required to make video/write an article which describes their experience in the Camp.
ICX GCDP flow
Sales sheets
Promotion-Showcasing
Social mediaOnline Media Traditional mediaEvents participating-PRNational SiteEwA
NATIONAL PROMOTION
Media Local SiteLocal WikiSocial MediaShowcasing Events
LOCAL PROMOTION
Fund Raising
Event management knowledge Communication and structure for events support
Sales & MatchingCountry partnerships and local support on LC2LC Project content Young PowerProject content NGO for Change Sales sheetsReception & Legal
National Wiki: Website:
fb: AIESEC Greece Contacts:
Stay connected with AIESEC in Greece
Greece I National Wiki of AIESEC Greeceaiesec.grAIESEC Greece 2013- 2014bit.ly/AIESECGREECE2013
AIESEC GREECE
2013-2014
layout & design : nikos stouiloudis