Ideate coach training lecture (Design Thinking)

Coach TrainingWayne Chung 2/29

“ ”—Thomas Huxley

Ideate

1.Why ideate?

3.How to Ideate?

2.What is Ideate?Creativity ConfidenceConnecting Ideas

HMWStokeBrainstormSelecting/Grouping

Agenda

Let’s brainstorm the solution !

You

in ideal circumstances…

But sometimes……

Sometimes……

1. Why Ideate?

identifying problems

exploring solutions

Why Ideate

1. Step beyond obvious solutions and thus increase the innovation potential of your solution set.

2. Harness the collective perspectives and strengths of your teams.

3. Uncover unexpected areas of exploration.

4. Create fluency (volume) and flexibility (variety) in your innovation options.

Why Ideate

Ideation are leveraged to:

2. What is Ideate?

Aim to generate radical design alternatives.

It is a mode of “flaring” rather than “focus.” The goal of ideation is to explore a wide solution space – both a large quantity of ideas and a diversity among those ideas.

What is Ideate

creativity confidence

connecting ideas

Key concepts:

What is Ideate

What is creativity confidence?

What is Ideate

What is Ideate

then….What is creativity?

“Creativity is just connecting things. When you ask creative

people how they did something, they feel a little guilty because they didn't really do it, they just

saw something. ”

–Steve Jobs

What is Ideate

Francis Galton

statistician, progressive, sociologist, psychologist, inventor

1822–1911

Intelligence Community

What is Ideate

creativity confidence

connecting ideas

What is Ideate

3. How to Ideate?

Regardless of what ideation method you use, The fundamental principle of ideation is to be cognizant of when you and your team are generating ideas and when you are evaluating ideas – typically keeping these two tasks separate, and only mixing the two intentionally.

How to Ideate

The fundamental principle:

How to Ideate

General process:

StokeHMW Brainstorm selecting/grouping

How to Ideate

HMW (How Might We)

Why: seedHow: POV

“HMW create a cone to eat ice cream without dripping” “HMW redesign dessert”“HMW redesign ice cream to be more portable.”

Stoke

How to Ideate

improv games

Energy

atmosphere

How to Ideate

Brainstorming

1. Go for Quantity (2. Defer Judgment3. Encourage Wild Ideas4. Stay Focused on Topic5. Build on Ideas of Others6. Be Visual

“Brainstorming Mode – Energy, Atmosphere.Be cognizant of when you and your team are generating ideas and when you are evaluating ideas.

1. Go for Quantity

(

2. Defer Judgment

3. Build on Ideas of Others

4. Stay Focused

on Topic

5.Encourage Wild Ideas

6. Be Visual

Tips:

1. Go for Quantity (

2. Defer Judgment

3. Encourage Wild Ideas

4. Stay Focused on Topic

5. Build on Ideas of Others

6. Be Visual

How to Ideate

Selection / Grouping

a. narrow down b.c.d. —

Ideate coach training lecture (Design Thinking)

Design

Transcript of Ideate coach training lecture (Design Thinking)