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IDC Insights’ Executive Overview IDC Insights’ Executive Overview

March 2012

Apr 7, 2023

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AgendaAgenda

Corporate Overview

Industry View

IDC’s IT Executive Programs (IEP)

IT Professional Benchmarking Tools

IDC’s Community

Worldwide Coverage

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IDG is the world's leading technology media, events and research company. Since its founding in 1964, IDG has been committed to helping people acquire and use technology successfully

IDG brands have become the trusted source for advice and insight into technology news and trends around the world

IDG Enterprise brings together unique editorial brands (CIO, Computerworld, CSO, DEMO, InfoWorld, ITworld and Network World) to serve the information needs of our technology and security-focused audiences.

In addition, the CIO Executive Council, a peer advisory service, brings together the nation's top CIOs, as well as provides community and leadership development tools for their staffs.

Over the past 48 years, IDG has grown into a multi-billion dollar company, reaching technology audiences in more than 90 countries. Approximately 200 magazines and newspapers and 460 websites are in the IDG world family, which together with events, serve about 270 million people with information one or more times a month.

IDG OverviewIDG Overview

Apr 7, 2023

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IDC is the premier independent global market intelligence, events, and advisory firm for information technology, telecommunications, and consumer technology markets

IDC is a subsidiary of IDG, the world's leading technology media, events and research company

IDC has been delivering IT intelligence, industry analysis, market data, and strategic guidance since its 1964 founding by Patrick McGovern

More than 1,060 IDC analysts, including in-house statisticians and economists, provide global, regional, and local expertise on technology and industry opportunities and trends in over 110 countries

Our multilingual, multicultural workforce surveys over 300,000 technology users and decision makers annually, delivering unrivaled coverage

We advise IT professionals on making more effective technology decisions by providing insightful fact-based research and consulting services

IDC OverviewIDC Overview

Apr 7, 2023

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IDC’s Research Assets are Distributed Around the WorldIDC’s Research Assets are Distributed Around the World

IDC’s 1,000+ analysts are located in all regions around the world with coverage of 110 countries.

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US/Canada34%

EMEA / CEMA29%

Latin America8%

Asia / Pacific inc. Japan29%

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Technology ExpertiseInformation technology

IT market dynamicsIT vendor strategies

Shipments (market size)Outlook on technology

advancements

Industry business environment

Industry business processes

IT vendors servingthat industry

IT investment prioritiesIndustry-specific

technology

Industry ExpertiseVertical IntegrationIndustry segmentation

of IT marketsCross industry view

of investment prioritiesIT vendors’

industry strategies

Provide definitive IT market size andassumptions about technology market adoption

Provide outlook about demand forand application of IT in that industry

An Industry View Integrated with a Technology ViewAn Industry View Integrated with a Technology View

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IDC Insights - Specific Advisory ServicesIDC Insights - Specific Advisory Services

IDC Insights lines of business assist businesses and IT leaders, as well as the suppliers who serve them, in making more effective technology decisions by providing accurate, timely, and insightful fact-based research and consulting services. Our global research and analysis is focused on mitigating technology risks, maximizing the effectiveness of IT investments, identifying new opportunities, and bringing forth technology solutions that are aligned with the organization's business objectives.

Serving the energy, financial services, government, healthcare, manufacturing and retail industries, our research covers over 200 technology markets including cloud computing, business analytics, outsourcing, enterprise mobility, sustainability, IT governance, data center, social media and many more.

“IDC has demonstrated a solid approach for concentrating on and carving out the Insights product lines based on a core of best practices and benchmarking metrics. Each of the verticals prodcuts has specific deliverables that meet the needs of that vertical industry, underscoring IDC’s philosophy that one size will not fit all.”Outsell Inc., “IDC Grows Vertically Through Insights Product Line”, Nov. 07

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Accountable Care

Connected Health

Healthcare Industry Reform

Life Sciences Industry Transformation

IDC Insights CompetenciesIDC Insights Competencies

Mobile Banking and Payment

Enterprise Risk Management

Customer Centricity

Infrastructure Consolidation

Smart Government

Smart Cities

Supply Chain Modernization

Next Generation Product Lifecycle Management

Operational Technology

Retail PLM and Sourcing Optimization

Customer Experience (Retail Omnichannel)

Merchandising Strategies

Smart Grid

Clean Energy

Intelligent Oil and Gas

Utility Analytics

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IDC Insights Research Document ArchitectureIDC Insights Research Document Architecture

Understanding WhereIndustry Is Going

Making theBusiness Case

Selecting the RightTechnology

Selecting the RightIT Supplier

ImplementingTechnology

Business DecisionsInsights Research Document Types

Best Practices

Top 10 Predictions

Vendor Assessment

Technology Selection

Methods and Practices

Developing BusinessStrategy and Processes Business Strategy

We develop our research around IT decisions

% of WW/US2012 Insights Studies

13%

14%

15%

10%

20%

30%

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IDC’s IT Executive ProgramsIDC’s IT Executive Programs

Our IT Executive Programs unique offering brings together the strength of IDC and our parent company, IDG, the world’s leading technology media, events and research company.

IDG, a multi-billion dollar company that has been operating for over 48 years, produces approximately 200 publications and 460 websites. Together, with more than 700 branded conferences in 55 countries (including CIO Executive Council and CIO magazine events), IDG serves over 270 million people with information one or more times a month.

Bringing Together the Resources of IDC and IDGThe Leading Source for IT Information

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IDC’s IT Executive Programs (IEP)IDC’s IT Executive Programs (IEP)

IDC’s IT Executive Programs consists of a family of research programs intended to help today’s time-constrained IT executives make more effective technology decisions. The goal of the program is to offer accurate and timely research that will assist IT executives in mitigating technology risks, maximizingthe effectiveness of IT investments, identifying and capitalizing on new opportunities, and bringing forth solutions that are aligned with the organization’s business objectives.

IDC’s IT Executive Programs offers a range of services that align with the requirements for your IT organization - from very personalized guidance with a CIO advisor to general research to assist with critical decision making.

Executive Technology Advantage Program - Your high touch executive decision making service

Industry Technology Advantage Program – Technology insights put into the context of your organization

Global Technology Advantage Program – Technology insights for critical decision making

Driving Business Strategy through Technology

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IDC’s IT Executive Programs (IEP)IDC’s IT Executive Programs (IEP)

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IDC’s IT Executive Programs help IT executives mitigate risk and maximize technology investments by providing global access to IDC’s technology and industry specific research and analysts

IDC gives executives the flexibility to create the program that will help achieve outlined corporate goals – from high touch executive decision making services to technology insight for critical decision making

Program Features

IT Executive AdvisorProfessional

Guidance

CIO Executive Council

IDC Industry Specific Research

IDC Global Research

IT Community Network / Leadership

Business Insight

Technology Insight

CIO Benefits

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IDC IT Advisory Tools - “SmartTools”IDC IT Advisory Tools - “SmartTools”

“IDC has helped us to save over $1M per year. We gave the vendor a 3 year deal because they

agreed to adhere to IDC’s SmartIndex.” - IDC SmartIndex User

SmartIndex:

Third-party, objective, price benchmarking service designed to ensure that buyers will maintain competitive pricing at the beginning and over the course of their IT contracts.

SmartBuy:

Online resource, provides a benchmark to chart buyer price position. Strengthens user bargaining power on all desktop PC, laptop, server, and workstation products.

Smart Fair Market Value:

Saves time and money when establishing financial terms for used IT hardware acquisitions, end-of-lease purchases, liquidation of IT assets, or analysis related to fair market values.

IDC sets the standard for advisory solutions with a rigorous, fact-based approach designed to optimize your technology purchasing and deployment decisions.

SmartAnalysis:

Assists senior sourcing, procurement, and asset management professionals with competitive intelligence and market analysis by providing exacting peer pricing benchmarks and cost management insights.

“IDC has been a great help and we have already saved on our PC pricing.”

- IDC SmartIndex User

Apr 7, 2023

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IDC Community - Six Industry Groups…IDC Community - Six Industry Groups…

Apr 7, 2023

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…and One Cross-Industry Group…and One Cross-Industry Group

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More InformationMore Information

For more news please visit www.idc.com or the specific Insights Websites

Copyright IDC. Reproduction is forbidden unless authorized. All rights reserved.

IDC’s Worldwide Geographic CoverageIDC’s Worldwide Geographic Coverage

Apr 7, 2023

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IDC’s Worldwide Geographic Coverage Americas (22)IDC’s Worldwide Geographic Coverage Americas (22)

Argentina HondurasBolivia MexicoBrazil Nicaragua Chile Panama Colombia Paraguay Costa Rica PeruDominican Rep. Puerto RicoEcuador Trinidad & TobagoEl Salvador UruguayGuatemala Venezuela

United States

Canada

Latin America

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IDC’s Worldwide Geographic Coverage EMEA - Europe, Middle East, Africa (81)IDC’s Worldwide Geographic Coverage EMEA - Europe, Middle East, Africa (81)

Middle East/AfricaEurope

AustriaBelgiumDenmarkFinlandFranceGermanyGreeceIrelandItalyNetherlandsNorwayPortugalSpainSwedenSwitzerlandUnited Kingdom ---AlbaniaAzerbaijanBelarusBosnia and Herzegovina

Bulgaria CroatiaCyprusCzech RepublicEstoniaFYROMGeorgiaHungaryKazakhstanKosovoKyrgyzstanLatviaLithuaniaMaltaMoldovaMontenegroPolandRomaniaRussiaSerbiaSlovakiaSloveniaTajikistanTurkmenistanUkraineUzbekistan

BahrainIsraelJordanKuwaitLebanonOmanPakistanQatarSaudi ArabiaSyriaTurkeyUAEYemenRest of Middle East

AlgeriaAngolaBotswanaEgyptEthiopiaGhanaKenyaLibyaMadagascarMauritiusMoroccoMozambiqueNamibiaNigeriaSouth AfricaTanzaniaTunisiaUgandaZambiaZimbabweRest of Africa

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IDC’s Worldwide Geographic Coverage Asia/Pacific & Japan (18)IDC’s Worldwide Geographic Coverage Asia/Pacific & Japan (18)

Asia/Pacific

Japan

Australia PhilippinesBangladesh PRCCambodia SingaporeHong Kong Sri LankaIndia TaiwanIndonesia ThailandKorea VietnamMalaysia Rest of A/PNew Zealand

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IDC Influence: Media MentionsIDC Influence: Media Mentions

Apr 7, 2023

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IDC Is the Industry Leader in Worldwide Media MentionsIDC Is the Industry Leader in Worldwide Media Mentions

January – August 2011

Source: Factiva

IDC Gartner Forrester Frost & Sul-livan

Ovum Yankee0

2,000

4,000

6,000

8,000

10,000

12,000

14,00013,043 12,892

4,4293,273

1,432519

Chart Title

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Questions and Future Requests…Questions and Future Requests…

Rob Weber303-831-4321rweber@idc.com