HOW TO SUCCESSFULLY “SPIKE YOUR CAREER · 4 Part Career Development Model 1. Discover – your...

John Quinn

Career Management Services

11330 Q Street, Suite 230 Omaha, Nebraska 68137

(402) 953-6078 [email protected]

www.ResumeAdvisers.com

HOW TO SUCCESSFULLY “SPIKE”

YOUR CAREER!

mailto:[email protected]

http://www.resumeadvisers.com/

4 Part Career Development Model

1. Discover – your passion, strengths, and job opportunities.

2. Prepare – your résumé, cover letter, and social media profile.

3. Execute – job search strategies, interview techniques, and salary negotiations.

4. Plan – SMART goals, getting ahead, and career development.

Slide 2 of 58 © Résumé Advisers, LLC 2015

1. Discover

• Deloitte Shift Index Survey, Duke University Fuqua School of Business, Kelly Global Workforce Index, SHRM People InSight Survey, and Gallup’s State of the American Workforce study: – 80% hate job. – 80% choose on interests and close relationships.

• Assessments: – Personality test. – Interests inventory. – Skills profiler. – Values assessment.


What’s Important and Why

• Assessments Help Us: – Determine areas of success.

– Focus on the long-term.

• Research Helps Us: – Understand the job.

– Assess the work environment.

– Evaluate salary and demand.

– Consider location.


Where’s the Data?


2. Prepare

• Understanding key parts of a professional résumé.

• Why a cover letter?

• Difference between a résumé

and a LinkedIn profile.


First Things First

• It’s easier to get a job when you have a job!

• Job changer’s 6/9/12 month approach.

• $10,000 per month!

• Create and stick to a budget.

• Buyer’s market.

• 100:10:1

• Get real!

• Network and apply often. Slide 7 of 58 © Résumé Advisers, LLC 2015

Why do I Need a Résumé?

Because it’s a number’s game! A résumé: • Is a marketing piece and you are the product. • Showcases your competitive edge. • Demonstrates how your qualifications are a

perfect fit for the type of position, industry, or level.

• Solicits an interview.

RÉSUMÉS DON’T GET JOBS – YOU DO! Slide 8 of 58 © Résumé Advisers, LLC 2015

Child’s Play – Right?

• Anyone can write a résumé.

• It’s all about value.

• Take your time!

• 6 to 30 seconds.

• It’s all in how you count.

• Don’t make them guess.

• So many formats.


About Formats

• Reverse Chronological

• Functional

• Curriculum Vitae (CV)

• Hybrid

• Visual

• Infographic

• Video


About Formats

Reverse Chronological

Functional


About Formats

Hybrid

Curriculum Vitae Slide 12 of 58 © Résumé Advisers, LLC 2015

About Formats

Visual Résumés


About Formats

Video Résumés

Video Résumé Production


Pros and Cons

• Reverse Chronological – Pros: (employer’s preference) – Cons: (highlights deficits if not prepared correctly)

• Functional – Pros: (camouflage) – Cons: (negative perception)

• CV (curriculum Vitae) – Pros: (SAM - thorough) – Cons: (long)

• Combination or Hybrid – Pros: (best of both worlds) – Cons: ??


Key Résumé Components

• Summary.

• Keywords.

• Professional Experience.

• Education and Training.

• Technical Skills / Awards.

• Special Interests / Leadership / Professional Affiliations.


• What are keywords? (job specific)

• How important are keywords?

• Applicant tracking systems.

Keywords


Professional Experience

• Reverse Chronological – start with most current.

• Incorporate Keywords – applicable to position.

• Highlight Achievements – CAR (Challenge-Action-Result) statements.

• Use Proper Grammar – punctuation, spelling, and editing.

• Include Relevant Experience – paid and volunteer.


• All computer, software, and hardware.

• Any language fluency.

• Training programs.

• Certifications.

• Verifiable!

Technical Skills


Cover Letters

• Uses same design as résumé.

• Importance of a cover letter.

• Tells why you are perfect for the job.

• Uses terminology from job

description.


Cover Letter Design

• Situation dependent.

• Different information for

different levels.

• Be creative.

• Must be meaningful for

the situation.

• Employer may require specific information.


Cover Letter Formats

• Paragraph format: – Story context: who you are and the value you bring to

the table.

• Comparison-list format: – T-style: compares requirements

to qualifications.

• Bullet-list format: – Story + achievements: same

as paragraph approach complemented by achievements.


Six Steps for Cover Letters

1. Identify your key selling points:

– Qualifications, skills, experience, accomplishments.

2. Pre-plan:

– Choose type, research company, get contact name.

3. Write an opening paragraph:

– Hook or sales pitch.


Six Steps for Cover Letters

4. Write the body: (benefits)

– Substance, key qualifications, accomplishments.

5. Write the closing: (ask for the interview)

– Style: passive or assertive, anything specific to job.

6. Finalize: (proofread, proofread, proofread)

– Spelling, grammar, punctuation, clichés, slang, and jargon.


Social Media Profile

• LinkedIn – largest professional social media site.

• Facebook – largest social media site.

• Use résumé as content for profile.

• Long = skip me.


LinkedIn Sections

• Picture • Headline • Vanity URL • Background

– Summary – Headings – Attach Résumé – Experience – Honors & Awards – Organizations – Courses – Volunteer Experience – Projects

– Skills – Endorsements – Publications – Languages – Test Scores – Patents – Education – Certifications/Credentials – Additional Information


More LinkedIn Sections

• Recommendations – Given

• Connections • Groups • Following

– Influencers – News – Companies

• Posting • Blogging


Using the Web

• Social Networking:

– Over 3 billion users worldwide posting

on over 210 social networking websites.

– LinkedIn, Facebook, twitter, Pinterest

Google+, Sina Weibo, and Qzone represent

88%; approximately 2.8 billion users.

– 5.8 billion mobile devices globally.

– 41% to 64% of users – mobile access.


LinkedIn Statistics

• 259 million users.

• 2.1 million groups.

• 184 million unique visitor/month.

• 172,000 new sign-ups/day (over 2/second).

• 7,610 searches/minute.

• 200 conversations/minute.

• 94% of recruiters use LinkedIn to examine potential candidates.


Things to Think About

1. Only apply if you are qualified. 2. Express your value to their company. 3. Connect past experience. 4. Always include a cover letter. 5. Customize your cover letter. 6. Employers do background checks, drug screening, and skills testing. 7. The I - Me game. 8. 75% of employers google candidates;

62% rescind offers. 9. Pay attention to details.


3. Execute

• How to get started.

• Networking.

• Recruiters.

• Interviewing tips.

• Career planning – SMART goals.


Getting Started

• Convert résumé and cover letter to text format.

• Prepare job history including: – Start and end dates (month/day/year).

– Company name, address, phone number.

– Actual job title.

– Supervisor info: name, title, phone.

– Roles and responsibilities – from résumé.

– Achievements – from résumé.


Job Search Strategies

• Numbers game:

– 100:10:1

• Apply appropriately:

– Need at least 3 of top 5 to 7 “required skills”.

– Cover letter.

• Apply online/in person.

• Networking and recruiters.

• Career and job fairs.


Networking

• Personal

– List of 100

• Professional

– List of 50

• See and be seen

– Events specific to industry


Networking Events


Networking, Job Fairs & Alumnae

• Job fairs

• Friends

• Friend’s parents

• Alumnae


Job Boards


Recruiters

• Contingency

• Retained


The Interview

• Why do we interview?

• Your number one goal is …

• Establishes how well you fit – not what you know!

• Is a two-way street.

• What you wear matters.

• Avoiding common interviewing errors.


Preparing for an Interview

• Before the Interview:

– Practice interviewing.

– Check them out!

– Take a drive.

– Review the job.

– Read news articles, blogs, commentaries, …


Get the Right Look!

Does it really matter?

• Dress for success - dos and don’ts.

• Get there early (10 to 15 minutes).

• Firm handshake.

• Friendly, enthusiastic, and smile.

– Small talk is good!

• Volunteer a copy of your résumé.


Dos and Don’ts


Perception

• Only one first impression.

• Look and act professional!

• Do not accept a drink or other encumbrance.

• Know your résumé.

• Be cool, calm, and collected.

• Stay confident – you are there because you possess the qualifications they need.


What Do You Know?

• Keep focused on the subject matter.

• Stay on topic – don’t stray.

• Answer questions succinctly.

• Be passionate and animated.

• Quantify your details.


Focus

• Upright l-shaped body position.

• Maintain appropriate eye contact.

• Manage your movements and gestures.

• Mirror the interviews actions: – Leaning in to speak.

– Relaxing back to l-shape.

• If interview goes off track – bring it back.


How do You Relate?

• Clarify skills and accomplishments.

• Quantify everything!

• Connect your skills to job requirements.

• Use teaming examples.

• Show leadership strengths.

• Turn negatives into positives.


Answer Tough Questions

• Don’t shy away from hard questions.

• “I don’t know” is okay.

• Prepare in advance an answer for:

– How did you handle a difficult situation …

– What is your biggest weakness …

– What would you do if a co-worker is stealing or being dishonest …

• Body language and eye movement!


What Your Eyes Say

Up and to the Left Indicates: Visually Constructed Images (Vc)

Up and to the Right Indicates: Visually Remembered Images (Vr)

Down and to the Left Indicates: Feeling / Kinesthetic (F)

Down and To the Right Indicates: Internal Dialog (Ai)

To the Left Indicates: Auditory Constructed (Ac)

To the Right Indicates: Auditory Remembered (Ar)


The Close

You mean I'm not done yet? • Always ask one or two questions! • Questions show you are paying attention and are

interested in the position. • Never ask something you should already know! • Some good closing questions, include:

– What training is associated with this position? – When will you be making a decision? – Anything that is important to you that you cannot

otherwise discover.


Post Interview

Immediately after the interview:

• Write down everything you remember.

• Make notes of items that the interviewer liked or called your attention to.

• Always send a thank you note.

– Include a reference to something that the interviewer noted or focused on.


Things to be Aware Of

• Do not be overly friendly. • Do not talk too much or volunteer any information that

is not pertinent. • Do not lie or embellish the truth. • Let them make their own assumptions and draw their

own conclusions. • Do not discuss salary on the first interview. • Determine if this is a good fit for you, don’t just accept

that it is. • Leave your cell phone or smartphone in the car. • Do not disparage any former employers.


Salary Negotiations

• Research.

• Local/National pay scale.

• Meet you halfway.


4. Plan: What is a Career Plan?

• A concise, written document that contains clearly delineated steps you will take this year and in subsequent years to help you achieve your career goals.

• Make it SMART – Specific

– Measurable

– Attainable

– Realistic

– Time-bound


Outline

• Goals (short and long term): – Position and place.

– Level, opportunity, and upward mobility.

– Money and benefits.

• Education (current and required).

• Skills (current and required).

• Interests and values.

• Actions to achieve goals.


John Quinn

Career Management Services

11330 Q Street, Suite 230 Omaha, Nebraska 68137

(402) 953-6078 [email protected]

www.ResumeAdvisers.com

HOW TO SUCCESSFULLY “SPIKE”

YOUR CAREER!

mailto:[email protected]

http://www.resumeadvisers.com/

HOW TO SUCCESSFULLY “SPIKE YOUR CAREER · 4 Part Career Development Model 1. Discover – your...

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