How to Sell on Facebook
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Transcript of How to Sell on Facebook
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HOW TO SELLON
with JOHN OBIDI
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FACTS
There are over 11 million (ACTIVE) Nigerians on
About 5 million Nigerians log on to Facebook
EVERY SINGLE DAY.
42% of Marketers say that Facebook is
CRITICAL to their sales
ObidiSocial.com
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Certainly, this presents a HUGE opportunity to get your business in front of this number; and turn them into PAYINGcustomers.
ObidiSocial.com
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ATTRACT
ObidiSocial.com
CONVERTENGAGE
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ATTRACT
ObidiSocial.com
CONVERTENGAGE(AWARENESS) (TRUST) (CUSTOMER)=
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Facebook Like Box
Embed a Facebook ‘Like Box’ On your Website/Blog
https://developers.facebook.com
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Facebook Ads/Promoted Posts
Facebook lets you ‘promote’ your posts to a wide audience.
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Humanize
Use a Human Face, preferably smiling :D
ENGAGE
1
Human Face
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Be Genuinely Helpful
ENGAGE
2
ObidiSocial.com
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Share Relevant (industry-related) Content
ENGAGE
3
ObidiSocial.com
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Send Them To an Email List
CONVERT
1
ObidiSocial.com
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Why Email?
Allows you to sell DIRECTLY to people interested
in your Brand.
Enables you to engage prospects on a deeper
level
Email has higher Read-Response rates than
Social Networks
ObidiSocial.com
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ATTRACT
ObidiSocial.com
CONVERTENGAGE(AWARENESS) (TRUST) (CUSTOMER)=
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Prospects buy from people that
they KNOW, LIKE and TRUST
ObidiSocial.com
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Thank You!
@JohnObidi
Facebook.com/ObidiSocial
JohnObidi +JohnObidi
http://ObidiSocial.com