How To Find the Right Advertising Agency For You

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HOW TO FIND THE RIGHT AGENCY FOR YOU

Transcript of How To Find the Right Advertising Agency For You

Page 1: How To Find the Right Advertising Agency For You

HOW TO FINDTHE RIGHT AGENCY FOR YOU

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Finding the right agency is like modern-day dating.

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Mixed with good old-fashioned dating

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First, you look around and see what you might like.

Then, you start asking questions…

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Start with understanding the real you.

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What are you looking for?

Why are you looking?

What baggage do you have?

Who else is going to be part of this relationship?

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Once you’ve gotten to know yourself,

It’s time to get to know your date….

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Specialist or Fully Integrated? Does the agency have what you need, or are they just good-looking?

Processes: Do they hang up their clothes when they get home or toss them on the nearest piece of furniture?

Meetings: Will you spend holidays your family, theirs or both?

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Shared Passions: Do they genuinely like the business you’re in or are you just another account?

Account Team: Who else is going to be part of this relationship?

Gentleman Pays or Dutch: What is this going to cost?

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Need help hiring an agency?

We’re here to help.

Check out our blog for tips and more.

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