How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker...

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How To Find Speaking Engagements: Part 1

Transcript of How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker...

Page 1: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

How To Find Speaking Engagements: Part 1

Page 2: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

How To Find Speaking

Engagements: Part 1

2 Ways To Get A Speaking Engagement

Page 3: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

2 Ways To Get A Speaking Engagement

1) It’s your event

How To Find Speaking

Engagements: Part 1

Page 4: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

2 Ways To Get A Speaking Engagement

1) It’s your event

2) Speak on another stage

How To Find Speaking

Engagements: Part 1

Page 5: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Parts To Get Booked

How To Find Speaking

Engagements: Part 1

Page 6: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Parts To Get Booked

1) Get on their radar

How To Find Speaking

Engagements: Part 1

Page 7: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Parts To Get Booked

1) Get on their radar

2) Have them take your seriously

How To Find Speaking

Engagements: Part 1

Page 8: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Parts To Get Booked

1) Get on their radar

2) Have them take your seriously

3) Identifying the right strategy

How To Find Speaking

Engagements: Part 1

Page 9: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Finding Organisers

How To Find Speaking

Engagements: Part 1

Page 10: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Finding Organisers

Getting involved in a community & identify your value angle

How To Find Speaking

Engagements: Part 1

Page 11: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Finding Organisers

1) meetup.com

How To Find Speaking

Engagements: Part 1

Page 12: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Finding Organisers

1) meetup.com

2) Search engine searches

How To Find Speaking

Engagements: Part 1

Page 13: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Finding Organisers

When you find a club/conference, research the organiser or call the group to find the Decision Maker

How To Find Speaking

Engagements: Part 1

Page 14: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Finding Organisers

Focus on getting the organisers on the phone!

How To Find Speaking

Engagements: Part 1

Page 15: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Finding Organisers

Check out the email template! This will help you get a response from organisers

How To Find Speaking

Engagements: Part 1

Page 16: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Getting Taken Seriously

How To Find Speaking

Engagements: Part 1

Page 17: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Getting Taken Seriously

1. Be grounded & know the game!

How To Find Speaking

Engagements: Part 1

Page 18: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Getting Taken Seriously

1. Be grounded & know the game!

How To Find Speaking

Engagements: Part 1

2. Be clear about your target market & problem/solution set

Page 19: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Getting Taken Seriously

Audio Logo:

How To Find Speaking

Engagements: Part 1

Typically my clients are (Target Market), Who have the challenge of (Problem), I help them get (Results)

Page 20: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Getting Taken Seriously

BIG TIP!!

How To Find Speaking

Engagements: Part 1

Message To Market Match is CRITICAL!! !

Make sure the audience is the right target market for you!

Page 21: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Getting Taken Seriously

1. Be grounded & know the game!

How To Find Speaking

Engagements: Part 1

2. Be clear about your target market & problem/solution set

3. Listen to them

Page 22: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Getting Taken Seriously

1. Be grounded & know the game!

How To Find Speaking

Engagements: Part 1

2. Be clear about your target market & problem/solution set

3. Listen to them

4. Clarity about your packages & deal

Page 23: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Things That Keep Speakers Off The Radar

How To Find Speaking

Engagements: Part 1

Page 24: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Things That Keep Speakers Off The Radar

1. Topic or presentation is not unique

How To Find Speaking

Engagements: Part 1

Page 25: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Things That Keep Speakers Off The Radar

1. Topic or presentation is not unique

How To Find Speaking

Engagements: Part 1

2. Speaker is out of rapport with audience

Page 26: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

3 Things That Keep Speakers Off The Radar

1. Topic or presentation is not unique

How To Find Speaking

Engagements: Part 1

2. Speaker is out of rapport with audience

3. They can’t close or create action

Page 27: How To Find Speaking Engagements: Part 1 · 2019-07-29 · Speaking Engagements: Part 1 2. Speaker is out of rapport with audience 3. They can’t close or create action. Weekly Actions

Weekly Actions

1. Block out time to find organisers

How To Find Speaking

Engagements: Part 1

2. Research the right groups

3. Contact organisers to set up meetings

4. Write down difficult conversations

5. Have 5 conversations this week