How Yammer Stayed Lean Post-Acquisition: Customer Development as Survival Strategy
How to Be a Yammer MVP
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Transcript of How to Be a Yammer MVP
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LEARN HOW TO BE A Yammer MVP Presented by: Ali Kazmi
www.xelleration.com@Xelleration
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Xelleration was founded in 2000 as a premier Orange County based IT Consulting firm. We’ve grown over the past 14 years to include enterprise social, Yammer and social media marketing in our practice. We also specialize in IT consulting and managed services, SharePoint, Office 365, and Windows Azure development.
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THE CASE FOR ENTERPRISE SOCIAL
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“The only irreplaceable capital an organization possesses is the
knowledge and ability of its people. The productivity of that capital
depends on how effectively people share their competence with
those who can use it.”
- Andrew Carnegie, 1835-1919
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$1.3 TRILLION
Annual value to be unlocked by businesses through social technology by 2016. -McKinsey Institute 2012
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20-25%Boost in productivity with social technologies.
-McKinsey Institute 2012
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CREATING PASSIONATE FANSDRIVING YAMMER ADOPTION
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HAVE A PURPOSE AND CLEAR GOALS
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PROMOTE THE DESIRE TO CAPTURE & RE-USE KNOWLEDGE
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BUILD A TEAM-CENTERED CULTURE.
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THANK YOU!Visit www.xelleration.com for more info.
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PHOTO CREDITS
https://www.flickr.com/photos/37408217@N08 filin ilia – aiyo.hu https://www.flickr.com/photos/jasonahowie/8583949219 Jason Howie https://www.flickr.com/photos/23200522@N03/3826761010/ Tina https://www.flickr.com/photos/99479626@N00/2777321002 Eneas https://www.flickr.com/photos/89691357@N05/10688977194 Iztok Alf
Kurnik www.upi.com