How Startups Should Pitch To Investors
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17-Oct-2014 -
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Technology
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Transcript of How Startups Should Pitch To Investors
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Pitching to Investors@mstafford
#MiniBarCamp
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MiniBar
Mini MBA #10: Business Model Development---
Matthew Stafford
@mstafford
@mstafford#MiniBarCamp
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Never a better time
• Global opportunities
• Cheap(er) teach
• Access to resources is high (global)
• Startup support is high
@mstafford#MiniBarCamp
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Money!• Accelerators
• Crowdfunding
• SEIS/EIS
• Low interest rates (Start-Up Loans + Angels)
• ‘City meets tech’
• Corporate venturing
@mstafford#MiniBarCamp
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You..?!
@mstafford#MiniBarCamp
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Easy Money...?
@mstafford#MiniBarCamp
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@mstafford#MiniBarCamp
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• Lack of skills/credible management team
• No unfair advantage
• Do not ‘do it’
• No proof of concept/No validation
• Poor business model
• Small market
• No clear exit
Why so tough?
@mstafford#MiniBarCamp
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Moan, Moan, Moan
@mstafford#MiniBarCamp
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@mstafford#MiniBarCamp
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Wrong Money, Wrong Time
• Big VC
• Small VC
• Business Angels
• Corporate Venturing
• Grants
• Accelerators
• FFF
@mstafford#MiniBarCamp
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Wrong Money, Wrong Time
• Big VC
• Small VC
• Business Angels
• Corporate Venturing
• Grants
• Accelerators
• FFF
Most start here
Difficulty Level
@mstafford#MiniBarCamp
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Venture Capitalists
• Scale & Exit
• Tech businesses
• Big markets
• 10x return
• Milestones
@mstafford#MiniBarCamp
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So Where to Start?
• At the bottom
• FFF
• Why should an investor back you if your own network hasn’t?
@mstafford#MiniBarCamp
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Start at the Bottom
• Big VC
• Small VC
• Business Angels
• Corporate Venturing
• Grants
• Accelerators
• FFF
@mstafford#MiniBarCamp
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They all Startup this way
[to Eduardo back at the Carribbean Night party ]Mark Zuckerberg: “We're gonna need a little start-up cash to rent the servers and get it online.”
@mstafford#MiniBarCamp
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When to Raise, Where?
Pre-Seed Seed Pre-Revenue Early Growth Sustained Growth
FFF
Accelerators
Business Angels
Venture Capital
IPO/Trade Sale
@mstafford#MiniBarCamp
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What do you need?
• Team
• Market
• Product
• Traction
• Potential Returns
@mstafford#MiniBarCamp
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Milestones
• Proven Team – have done it before in the sector?
• Product – MVP with proof?
• Exits in the sector?
@mstafford#MiniBarCamp
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Finding Investors
• Do your research - right people, right time
• Know your investor
• Ask people to help
• Network
• And do something more than just write a plan - do it
@mstafford#MiniBarCamp
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Success is...
• Raise money at the right time
• Raise money from the right people
• Network Intelligently
• Seek Advice
@mstafford#MiniBarCamp
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Ask me...
@mstafford
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Ask others...
#MiniBarCamp