How effective is the combination of your main product & ancillary texts?
how effective is the combination of main and ancillary texts?
7
When put side by side the newspaper advert and double page spread are easily recognized as being for the same documentary. This makes any new information or features upon the documentary easily noticeable. The same fonts and colour schemes feature Both of these also serve the same purpose of advertising the documentary. The use of cross media convergence creates a wider advertising spread making information more easily and readily available.
-
Upload
tommediavideo -
Category
Education
-
view
363 -
download
2
Transcript of how effective is the combination of main and ancillary texts?
When put side by side the newspaper advert and double page spread are easily recognized as being for
the same documentary. This makes any new information or features upon the documentary easily
noticeable.
The same fonts and colour schemes feature
Both of these also serve the same purpose of advertising the documentary. The use of cross media convergence creates a wider advertising spread making information more easily and readily available.
• The two print based features then serve to promote the main documentary.
Key differences occur in the amount of writing. The double page spread contains a lot more depth of information so requires a greater quantity of text. In comparison the poster is far more visual and eye catching with the large picture and film name in bold.
This difference means the poster is easily accessible and will then spark an interest leading to the person reading the double page spread to gain more information.
By using one person in the film, double page spread and poster that becomes an identifiable face thus instantly associated with the documentary.
• Viewing information features on both print based features to let the audience know when and where the documentary can be found
The documentary itself uses the key images from the print based article and poster to then build upon those with the final product. This is the most in depth section of the 3 products in terms of finished product, whilst the double page goes more into production and gives insight into the people who made the documentary.
• A main theme going across all the products is a relaxed nature, in the film with subtle colours and slow paced music. Then in the print based products with soft colours and fonts as well as a relaxed posture of the person in the pictures. This contrasts with the high action shown in the pictures and video of bmx riding
• Continuity in background and setting makes the 3 productions easily identifiable. If you look at these three pictures it is apparent that the same setting is used for each.
