HOME SELLING GUIDE · 1Click-throughs to Agent Website 0Auction Times Saves 0Emailed Directions...
Transcript of HOME SELLING GUIDE · 1Click-throughs to Agent Website 0Auction Times Saves 0Emailed Directions...
PRESTIGE - RESIDENTIAL - SHORT STAYS
HOME SELLING GUIDE
PRICING YOUR PROPERTY
To establish the market value of your property, we take into account comparable
properties which have recently sold and also those that are currently for sale in and
around your area. We also consider, amongst other things, the availabil ity of finance for
prospective buyers and current market conditions.
We will take into consideration the close proximity of your property to all amenities and
believe that your properties should sell readily in the present sales climate from what
we have already research about this property.
We would anticipate that your property wil l attract either a first home buyer or investor.
And we suggest we undertake a comprehensive Rental Appraisal to accompany the sale
process.
WHAT OUR FEES INCLUDE
• Preparation of all sales contracts
• Overseeing & updating all media and marketing
• Attend all open and private inspections
• Screening all buyer enquires
• Conducting all negotiations
• Weekly Vendor reports
We would also strongly advise you invest in a Premier Listing on the worlds
leasing internet portal for buying and sell ing real estate - realestate.com.au
This wil l give your properties the widest market penetration and attract more
audience than any other portal.
PREPARING YOUR PROPERTY FOR SALE
1. First Impressions Count
Before buyers even enter your home, make sure they l ike what
they see from the street. Tidy up the front yard; plant fresh
flowers, mulch your garden. Invest in a professional house wash to
clean away the cobwebs. These few extra dollars spent could add
thousands to your sale price.
2. Clear out the clutter
Be ruthless! Potential buyers, don’t want to see dirty dishes or
clothes, toys, or your bil ls on the fridge. By putting things away
and cleaning out cupboards, you can make things seem spacious.
Creating open uncluttered spaces invites buyers to “move in” in their
imagination.
3. Be neutral
A new coat of paint is the fastest and cheapest way to transform
your home Paint over feature walls and introduce crisp, white bed
linen. Remember to keep it neutral offering the buyer a blank canvas
where they could picture themselves l iving comfortably.
4. Lighten up
Where possible util ize as much natural l ight to make your
home appear bright. You can also increase the sense of space
with mirrors and lights and leave all internal doors open.
5. Fix it
From leaking taps to a broken blub, make sure the minor
repairs are taken care of. Basic maintenance work wil l help to
ensure buyers don’t f ind any faults.
6. Smell success.
Get rid of any cooking or pet smells by thoroughly airing out
your home. Buyers often feel a sense of warmth if there are
fresh flowers and a fresh coffee brewing.
MARKETING YOUR PROPERTY
Every property is different as are the reasons for sell ing. At
Arrive, we can tailor and individual marketing program to
ensure that we can achieve you the highest possible sale price
for in the shortest time frame.
Arrive in Style
“It ’s Showtime!” It ’s time to showcase your beautiful home
Our exclusive ARRIVE styling service wil l make getting ready for
sale easy. Our expert stylists wil l partner with you in looking at
your existing furniture; then select individual pieces, artwork,
throw rugs, cushions and even flowers to bring out the heart
and stunning beauty of your home.
Professional Photography
When it comes to sell ing your home, first impressions count. For most hunters, most
research starts online and your photographs need to portray your home in all its glory. So,
it pays to engage a professional photographer, who know what wil l best capture the most
desirable attributes of your home.
Signage
Statistics show that most buyers purchase within their local area, so it makes sense to let
people know that your property is on the market. By investing in professional signboard,
you can showcase the interior of your property and when it is open for inspection.
Internet Advertising
At Arrive, we promote your home on the most prominent international and local websites.
Our sophisticated contact management software enables us to effectively communicate
with our large database of prospective buyers To ensure that your property stays on
top of the search results, we feature your home on Premier Property Listings. These
advertisements are seen first by prospective buyers for maximum buyer attention and
enquiry.
Days on MarketDays on Market
7Ad types (Expires 24 February)Ad types (Expires 24 February)
Premiere PropertyeBrochureseBrochures
0 eBrochures sent
User interactions that indicate an initial interest in your propertyViews
Your Campaign.Market Comparison.
Views Include
7854 Property Carousel Views
967 Property Page Views
170 Property Map Fly-outs
Indications of a deeper interest in the details of your propertyEngagement
Engagement Includes
4934 Photo Views
67 Map Interactions
4 StreetView Views
0 Floor Plan Views
0 Project Profile Ad Click
0 Video Views
0 Virtual Tour Views
Interactions that indicate ongoing consideration of your propertySave & Share Save & Share Includes
23 Saves to MyRealestate
2 Send to a Friend
1 Shares on Social Media
0 Notes in MyRealestate
0 Print Page
Interactions that imply plans to visit your property or contact your agentEnquiriesEnquiries Include
4 Property Directions
3 Agent Details Views
2 Email to Agent
2 Inspection Times Saves
1 Click-throughs to Agent Website
0 Auction Times Saves
0 Emailed Directions
0 Inspection Times Reveals
Campaign Timeline - realestate.com.au
20 Bodacious Tce, Pimpama
House • ID 124450882
Your Campaign. Median Performance for House in Pimpama.
Campaign Report from 10 Jan, 2017 to 16 Jan, 2017
Total Campaign
Performance8,991Views
5,005Engagement
26Save & Share
12Enquiries
realestate.com.au 8,991 5,005 26 12
China, HK & SE
Asia
0 0 0 0
Campaign Performance - realestate.com.au
Melissa AveryARRIVE - WISHART
9/196 Wishart Rd
WISHART 4122
0448457000
Marketing History
Listed 10 Jan 2017
Premiere Property Day 1
*Excludes reporting from au.fang.com
98
114
8991
5005
Views
Engagement
0k 2k 4k 6k 8k 10k
1
0
26
12
Save & Share
Enquiries
0 5 10 15 20 25 30
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
500
1000
1500
2000
2500
3000
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
1000
2000
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
5
10
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
2
4
6
Virtual Videography
Our pioneering virtual videographers wil l transport your home beyond geographical
boundaries, captivating the most discerning viewers. Get ready to present your
property to the world – together, we will take your prospective residents upon
a memorable visual journey, placing your home on the map as a sought-after
destination.
Database and Social Media
We offer complimentary email and SMS marketing to our vast database of
prospective purchasers and targeted advertising via our Social Media platforms,
ensuring your marketing campaign reaches as many searchers as possible.
Marketing Material
We can provide an array of printed brochures, and fl iers which can also capture the
attention of buyers either in a glossy magazine or letterbox drops. Definitely worth
considering these in your marketing mix.
PREMIER PROPERTY
Days on MarketDays on Market
7Ad types (Expires 24 February)Ad types (Expires 24 February)
Premiere PropertyeBrochureseBrochures
0 eBrochures sent
User interactions that indicate an initial interest in your propertyViews
Your Campaign.Market Comparison.
Views Include
7854 Property Carousel Views
967 Property Page Views
170 Property Map Fly-outs
Indications of a deeper interest in the details of your propertyEngagement
Engagement Includes
4934 Photo Views
67 Map Interactions
4 StreetView Views
0 Floor Plan Views
0 Project Profile Ad Click
0 Video Views
0 Virtual Tour Views
Interactions that indicate ongoing consideration of your propertySave & Share Save & Share Includes
23 Saves to MyRealestate
2 Send to a Friend
1 Shares on Social Media
0 Notes in MyRealestate
0 Print Page
Interactions that imply plans to visit your property or contact your agentEnquiriesEnquiries Include
4 Property Directions
3 Agent Details Views
2 Email to Agent
2 Inspection Times Saves
1 Click-throughs to Agent Website
0 Auction Times Saves
0 Emailed Directions
0 Inspection Times Reveals
Campaign Timeline - realestate.com.au
20 Bodacious Tce, Pimpama
House • ID 124450882
Your Campaign. Median Performance for House in Pimpama.
Campaign Report from 10 Jan, 2017 to 16 Jan, 2017
Total Campaign
Performance8,991Views
5,005Engagement
26Save & Share
12Enquiries
realestate.com.au 8,991 5,005 26 12
China, HK & SE
Asia
0 0 0 0
Campaign Performance - realestate.com.au
Melissa AveryARRIVE - WISHART
9/196 Wishart Rd
WISHART 4122
0448457000
Marketing History
Listed 10 Jan 2017
Premiere Property Day 1
*Excludes reporting from au.fang.com
98
114
8991
5005
Views
Engagement
0k 2k 4k 6k 8k 10k
1
0
26
12
Save & Share
Enquiries
0 5 10 15 20 25 30
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
500
1000
1500
2000
2500
3000
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
1000
2000
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
5
10
Day 1 Day 2 Day 3 Day 4 Day 5 Day 6 Day 70
2
4
6
CAMPAIGN TIMELINE COMPLIMENTARY FOR YOU
Internal Window Display brochure Value $ 50
Marketing Drop Cards Value $ 1500
Email and SMS to current database of 7000 Value $ 150
Social Media targeted advertising Value $ 500
Total complimentary marketing package Value $ 2200
Thank you for the opportunity to provide a marketing proposal on your property and I look
forward to assisting sending this through and talking to you further.
MARKETING RUN SHEET
So very, very excited to inform you of the following marketing strategy for the sale of your property:
• Day 1 – Styling Consultation
• Day 2 – Styling Consultation
• Day 3 – Styling the property
• Day 4 – Professional Photography shoot & editorial to be written
• Day 5 – Owners approval for photos & editorial
– Property is uploaded to all international real estate internet portals
– Picture signboard ordered
• Day 6 – Sign erected
• Day 7 – Letterbox drop with marketing brochure (prior to Open Home)
– Internal marketing to current database of over 7000 clients and on social media
– Property preview with buyers unable to make it to Saturdays Inspection (by
appointment only)
• Day 8 – First open home – scheduled at 9.30
7 Kekua Banksia Beach
Owners Wanted $355,000 Listed Price $370,000 Sold $367,000
Days on Market: 7 Number of inspections: 1
Details: Multiple Contracts
20 Bodacious Pimpama
Owners Wanted $490,000 Listed Price $500,000 Offers Over Sold $495,000
Days on Market: 10 Number of inspections: 2
Details: Short Contract
10 Warrandah Rochedale South
Owners Wanted $410,000 Listed Price $420,000 Offers Over Sold $456,000
Days on Market: 7 Number of inspections: 1
Details: 10 Contracts within 48 hours
23 Denny Way Rochedale South
Owners Wanted $455,000 Listed Price $440,000 Offers Over Sold $457,100
Days on Market: 4 Number of inspections: 1
Details: 5 Contracts within 48 hours
RECENTLY SOLD
WHAT OUR CLIENTS SAY “From the moment I took the opportunity to l ist my property with Melissa Avery, I felt as though I
was her only client. Melissa was at all t imes the epitome of professionalism while answering any
of my questions with humour and skil l . My ‘open home’ was held on a very hot Saturday morning
and Melissa fi l led my bar fridge with cold water for the attendees (of which there were 40!). She
also provided platters of l ittle cakes, a lolly jar and cold milk poppers for the children.
Melissa worked throughout the day and obtained a wonderful outcome for me. She somehow
managed to look cool, calm and collected while dealing with the prospective purchasers. I must
also congratulate Arrive - which is a new, exciting and fledgling company - on its professionalism
in regard to the wonderful quality of its photographer, Internet advertising, signboard and
brochures. Congratulations!”
- T. Hogarth
“Arrive Home’s Melissa and Karen were amazing. They helped us with their advice about the right
pricing and marketing for our house so that we were able to sell it in less than two weeks!!! The
whole process has been smoother than I could have imagined. Melissa has been thorough and
has gone above and beyond in helping us. If you want a quick sale and good service use these
guys.”
- J. Sabo
“Karen and Melissa from Arrive have worked very hard to present our property in its most
favourable l ight. They secured several offers in the first open house, and even when problems
arose that came unexpectedly they were able to professionally negotiate to a contract within 2
weeks. Melissa always promptly returned calls and kept us informed throughout.”
- M. Taropo
arrivehome.com.au
1300 913 820
9/196 Wishart Road,
Wishart QLD 4122
PRESTIGE
RESIDENTIAL
SHORT STAYS
PRESTIGE - RESIDENTIAL - SHORT STAYS
HOW WE ARRIVED
Brisbane’s premier executive leasing, managing and sales agency for prestigious and residential home destinations
has arrived. We are unlocking doors to beautiful homes, ensuring those seeking to either rent, buy or sell residential
accommodation are treated to an experience that is not only world class, but truly memorable. We invite you to
travel through our selection of exclusive destinations and disembark at your ultimate address. The passionate
experts at ARRIVE will provide exceptional service and expertise while partnering you in your property journey.
Karen Herbert — Founder and CEO
Karen is a leading authority in the property management industry. A successful
entrepreneur, she previously operated her own specialist Property Management
company that went on to became one of the most prominent in Brisbane.
Karen went onto win numerous prestigious Industry awards, including Property
Management Company of the Year. She has sat on the Chapter for REIQ and continues
to empower property managers through her industry training and support networks
and is a coach and mentor to the industry. After 20 years in the industry, Karen
recognised the need to showcase luxury and executive property and ARRIVE was born.
ATTRACTING YOUR AUDIENCE
ARRIVE SERVICES
At ARRIVE, we promote your home on the most
prominent international and local accommodation
websites. Our sophisticated contact management
software enables us to effectively communicate with
current and prospective residents looking for unique
accommodation, either locally or overseas.
Our highly trained leasing team will communicate
with interested residents throughout the entire
leasing process. We are passionate about presenting
your property in the best light and will also closely
monitor the selection process. This helps ensure
that the most appropriate residents are chosen to
accommodate your home
MANAGING YOUR PROPERTY
Resident Arrival — Once we have agreed upon the selection of you new residents, we will help you navigate the process of
preparing for your new arrival. Entry and inventory reports are diarised and coupled with a video recording of your home’s condition.
This material can be viewed through an Owner Portal, which we set up for you.
Upon arrival, an Executive Residents Welcoming Guide is provided to your new residents. This guide sets out “Your Home’s Story”,
identifying important points of information about your home, while also detailing the responsibilities of residents during their stay. We like
to treat residents as our guests and thus promote the ARRIVE mantra – It all begins with Respect. We ask residents to treat your home with the
respect it deserves.
Your Resident’s Stay — Residents portals are provided to our residents, enabling them to easily pay rent, report any
maintenance issues, and efficiently communicate with their Arrive partner. Rent can be paid to you when you nominate and your
Owner Portal will enable you to view your balances, invoices due, and statements anytime, anywhere.
When reviewing a tenancy renewal, we scrutinise the current economic market place and recommend a plan for action. Of course, we
will communicate with you throughout the entire process, accompanying you as you proceed through this stage.
Arrivederci — Our efficient renewal monitoring process encourages residents to provide plenty of notice should they intend to
vacate. Our leasing experts will then guide you through the process of re-letting your home. A final inspection and Exit Report will be
completed. At this point, we will work with you to identify any potential property improvements so as to enhance your future rental
returns and capital growth. Your ARRIVE partner will accompany you every step of the way, helping you find the ideal residents for your home
ARRIVE SALES
At ARRIVE, we don’t just sell properties, we help fulfill dreams by partnering you in your
property journey. Whether buying your first home, or selling your Investment property,
we take care of everything while providing you with your desired outcome and a worry
free experience.
The Arrive team consists of expert leaders in the business of property. We will oversee
every step of the process, from styling and marketing your property, attracting the right
audience, and negotiating the best possible outcome for you.
ARRIVE SERVICES
ARRIVE In Style — Our exclusive ARRIVE styling service will make getting ready for
your residents or buyers easy. Our stylist will meet with you to discuss styling options
designed to present your home in all its grandness. By helping you get resident-
ready, we will ensure you attract the most suitable residents for your home.
Virtually ARRIVE — The ARRIVE photography team are experts when it comes
to showcasing a property’s distinctly unique features. Our pioneering virtual
videographers will transport your home beyond geographical boundaries, captivating
the most discerning viewers. Get ready to present your property to the world
– together, we will take your prospective residents upon a memorable visual journey,
placing your home on the map as a sought-after destination.
ARRIVE CONCIERGE
IMAGINE IT DONE!
Relocating is one of l ife’s most challenging experiences. Let us organise
the entire process for you, from packing up your home to arranging
expert home-movers. We even offer dedicated unpacking service. We
will oversee the moving process and arrange post tenancy cleaning if
required. And can even arrange your first shop delivered to your door.
We promise to take the stress out of moving and deliver you peace
of mind. If you have children, our team of specialists can also help by
gathering information on schools, after school programs and sport
clubs and assist you in the relocating process. Once we have you all
settled, you can let us handle your home-related ‘to do’ l ists.
WE OFFER SERVICES INCLUDING:
• Cleaning
• Yard maintenance
• Pet services
• PA and account paying services
• And even picking up your dry cleaning!
In fact, you can rest assured knowing that wherever
you may find yourself, or in case of an emergency,
we’re just a phone call away 24/7. We play the
Perfect Host so that you be where you’d rather be.
A
WHAT OUR CLIENTS SAY
“Melissa and Karen were amazing. They helped us with their advice about the right
pricing and marketing for our house so that we were able to sell it in less than two weeks!!!
The whole process has been smoother than I could have imagined. Melissa has been thorough
and has gone above and beyond in helping us. If you want a quick sale and good service use
these guys.” — Julie S
“Janine and her team are very professional and client focused. My recent rental property
experience with Arrive was smooth and pleasant. I highly recommend ARRIVE to
everyone who needs rental property services. Thanks to Janine and her team for
outstanding service.” —Elaine
“My experience with Arrive has been fantastic. Jodie my property manager is very
pleasant and understanding. Thank you for the professionalism.” — Lydia V
“Melissa and Janine were brilliant. They have given me back faith in Real Estates. Thank you
so much for your amazing customer service.” — Kylie M
‘It was obvious to us that you were looking after our best interest from the outset and you earned and deserved our trust.” — Donna S
The ARRIVE team partnering with you in your Property Journey
Become a Property Partner — We await your Arrival!
WE MANAGE PROPERTIES IN THESE SUBURBS
If you would like to add a suburb to our list
we would love to hear from you.
To become one of our valued
clients please contact us today!
arrivehome.com.au
1300 913 820
9/196 Wishart Road,
Wishart QLD 4122
PRESTIGE
RESIDENTIAL
SHORT STAYS