Handbook of Improving Performance in the Workplace: Volumes 1-3 (ISPI/Handbook of Improving...
Transcript of Handbook of Improving Performance in the Workplace: Volumes 1-3 (ISPI/Handbook of Improving...
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S SCHAPTER TWELVE
PerformanceManagement Systems
David G. Gliddon
INTRODUCTION
A performance management system combines and coordinates an organiza-
tion’s efforts to grow or becomemore efficient bymotivating employees through
evaluation, development, reward, and promotion. A 1999 article by David Otley
of Lancaster University’s Management School defines performance manage-
ment as a practical framework that improves both employee skills and opera-
tional activities to increase organizational efficiency. For an organization, a
performance management system provides a structured and legally defensible
approach to cascading goals, objectives, and expectations to employees. By
integrating these tasks using technology, the organization creates an inter-
dependent dialogue among senior leaders, managers, employees, and its human
resource function. Establishing performance as the basis for this dialogue
creates a positive framework for the holistic evaluation of an employee’s
contribution to the profit and growth of an organization.
DESCRIPTION
Inherent in this systems-based approach is a multi-faceted strategy for mea-
surement of human performance that encourages excellence in each process in
the organization’s workflow system. Performance data should be gathered and
aggregated using an exhaustive variety of resources including, but not limited
to: financial metrics, production statistics, customer service feedback, project
299Handbook of Improving Performance in the Workplace, Volume TwoEdited by K. H. Silber, W. R. Foshay, R. Watkins, D. Leigh, J. L. Moseley and J. C. DessingerCopyright © 2010 by International Society for Performance Improvement. All rights reserved. ISBN: 978-0-470-52543-2
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management data, team-based evaluations, employee development progress,
competency development, and employee performance appraisals. The respon-
sibility of the non-technology aspects of administering an organization’s per-
formance management system typically rests with the human resource
function. A 1996 Academy of Management article by Delaney and Huselid
reports that HR professionals typically lead these efforts in the areas of com-
pensation, benefits, training, development, and employee relations. Key stake-
holders in each team provide their skills and efforts to ensure that the processes,
policies, and workflow in the system are aligned to an employee-focused,
service-driven perspective. An ethical performance management system should
demonstrate an organization’s commitment to the mutual growth of the
employees who comprise it.
A performance management system requires senior leaders of organizations
to communicate in their mission and vision statements that they commit to the
understanding that a shareholder’s and owner’s profit and success are funda-
mentally based on the performance and growth of its employees; this is the
foundation of success in a capitalist economy. When providing input into the
design of a performance management system, senior leaders should leverage
their power to demonstrate this commitment by encouraging the use of goal-
setting theory and crafting SMART (specific, measurable, attainable, realistic,
and timely) objectives emphasized by Mertins, Krause, and Schallock in their
1999 book Global Production Management. When adopted at all levels in the
organization, the performance dialogue that exists between managers and
employees shifts to a forward-thinking, positive, and improvement-based
form of feedback through coaching, mentoring, and applied leadership.
Performance management systems have emerged in organizations as a
combination of many theoretical perspectives. Research in 1993 by Jeffrey
S. Yalowitz and his colleagues supports W. Edwards Deming’s 1981 findings
that in the frame of total quality management theory, performance manage-
ment systems apply the standard of total quality to the employee and the
organization to encourage a long-term focus on performance improvement.
As I reported in my own dissertation work, which supports Konovsky and
Fogel’s 1988 work, among others, innovation leadership theory encourages
employee creativity and their ability to create and diffuse innovations to
drive an organization’s overall performance and competitiveness. Perfor-
mance management systems that are competency-based support employee
development and promotion by encouraging organizational learning activities
to increase employee performance; this is supported by Rothwell, Hohne,
and King’s 2007 research. According to Warren Bennis’ landmark 1969
book Organization Development, the practice of organization development
provides change management support and interventions that can be applied
to organizations with performance or motivation challenges. Performance
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management systems simplify and streamlinemany commonHR duties to create
a more efficient and accurate means of servicing employees’ needs. For example,
Becker and Gerhart’s research shows that performance management systems
provide a multi-disciplinary approach to promotion for succession planning.
WHAT WE KNOW FROM RESEARCH
A 1999 article by J. S. Bowman for Public Personnel Management journal reports
that many common forms of employee evaluation are more subjective than
objective in nature, differentiating in the degree of subjectivity likely in
the judgments made. Thus, both the employee and the organization are
responsible for an employee’s performance, motivation, and fair evaluation
of performance to strive for a less subjective, more objective measurement of
performance. The organization’s responsibility is to provide or improve a
performance management system that motivates employee and encourages
organizational growth. To answer the question, ‘‘What motivates my employ-
ees?’’ is to discover an employee’s and organization’s needs by completing a gap
or needs analysis that includes both statistical measures and employee feed-
back. Ang and colleagues, in a 2006 article entitled ‘‘The Cross-Section of
Volatility and Expected Returns,’’ describe understanding how employees are
motivated as understanding what outcomes they value, how much of the
outcome they expect to receive based on their performance, and the amount
of effort they will put forth to achieve the outcome.
Fairness Theory
The organizational culture within this adaptive environment must maintain, as
a fundamental principle, fairness with all employees. A 1998 article by Judge,
Locke, Durham, and Kluger describes the basis of fairness theory as justice
within an organization that encourages employee accountability. Unless fair-
ness theory is applied effectively in an organization’s culture, political forces
may arise to create a culture that is demotivating, breaking down an employee’s
commitment and accountability. Greenberg and Colquitt also address this in
their 2005 Handbook of Organizational Justice. Fairness theory combines two
perspectives that create a fair playing field for all employees. The first perspec-
tive, equity theory, focuses on maintaining a careful balance between perfor-
mance and reward to ensure legal defensibility and job satisfaction. The second
perspective, procedural justice, focuses on the process of how employees are
rewarded for performance. Procedural justice is necessary to ensure that HR
processes are applied reliably to each employee. When creating or redesigning a
compensation strategy and process or performance appraisal tool, the same
strategy, process, and appraisal should be applied to each employee or relevant
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employee group. This provides additional support to the legal defensibility of a
performance management system. Siegel, Schraeder, and Morrison’s 2008
article, ‘‘A Taxonomy of Equity Factors,’’ further emphasizes these issues.
When theorganizational culture reflects anapplicationof fairness theory, it can
begin to design or redesign its form of employee evaluation. The most common
form of employee evaluation is a performance appraisal. In a 2008 article for
Industrial and Organizational Psychology journal, Harris, Ispas, and Schmidt
outline the performance appraisal as consisting of two components: the perfor-
mance evaluation criteria to be appraised and the discussion that takes placewith
theappraiserorappraisers. If anorganizationusesonlya singleappraiser, bias can
occur because there are fewer sources of data to review to determine the employ-
ee’s performance contribution holistically. Likewise, differences in personality
type, values, attitude, mood, perceived power, or social influence of a single
appraiser can skew the feedback given in an interdependent performance dia-
logue. Daly and Geyer report in a 1994 article concerning fairness and change that
this can cause the performance appraisal to become a less-meaningful event to
employees, can demotivate them, and lower their performance.
To avoid these pitfalls, performance appraisals should instead use multiple
appraisers to increase the quality of the employee evaluation and performance
discussion. A common form of using multiple appraisers is the 360-
degree feedback evaluation. Kein’s 1999 article ‘‘Searching 360 Degrees for
Employee Evaluation’’ describes a 360-degree evaluation as including an
appraisal from an employee’s internal and external contacts in addition to
internal and external performance data. This begins a more interdependent
performance discussion that applies multiple points of view on the employee’s
level of performance (see Chapter Nine). Aggregating the quantitative measures
with qualitative feedback, say Harris and colleagues in a 2008 article for
Industrial and Organizational Psychology, is critical to ensuring a clear under-
standing of the employee’s level of performance. When closing a performance
discussion, David Cooperrider and colleagues explain in their 2003 Appreciative
Inquiry Handbook that an appreciative inquiry approach can be used to provide
detailed and specific praise for the employees’ strengths and, more importantly,
their efforts to develop strengths from their weaknesses (see Chapter Six).
Competency Theory
The basis for the discovery of employee strengths and weaknesses in a
performance management system is established with applied competency
theory. Competencies are the foundation of the modern organization’s human
resource function and are typically expressed as a competencymodel. Rothwell,
Hohne, and King explain in Human Performance Improvement that competency
models provide a description of the (1) knowledge, (2) skills, (3) capabilities,
and (4) behaviors required to perform a job or function, or to sustain the desired
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organizational culture. Competency models can be created for each position
within an organization and can be multi-dimensionally used as a tool for
measuring employee development. Gresh and colleagues assert in a 2007 article
concerning supply chain optimization that a performance appraisal built on the
foundation of employee development aids in increasing employee motivation
and inspiration through leadership, and it provides the ability for detailed
statistical analysis of employee development data for workforce planning needs.
Tailored to the organization’s compensation strategy, a competency-based
system of performance encourages higher levels of performance while also
providing an increase in the growth and performance of the organization as
employees apply their increased competence to their work.
Goal-Setting Theory
Goal-setting theory provides the basis for the vision statement of an organiza-
tion and defines its next steps in growth. This desire to grow is inherently driven
in a capitalist economy, Hirshleifer asserted in 1994. Henry Mintzberg, in The
Rise and Fall of Strategic Planning, points out that goals should be lofty in terms,
defining the future state of the organization in five to ten years to ensure they
incorporate future market opportunities and focused strategic planning efforts.
Likewise, goals help an organization to focus on long-term survival and
encourage its ability to generate societal-level innovations. When broken
down into SMART (specific, measurable, attainable, realistic, and timely)
objectives, goals define the basis for an organization’s project management
system. According to Meredith andMantel’s Project Management: AManagerial
Approach, project management tools can provide organized cascading of
objectives and strong evaluation data for an individual’s, team’s, or depart-
ment’s appraisal of performance. Combined with external market performance
data, an organization may evaluate its progress toward its goals.
Goal setting, when applied to an individual employee, should focus primarily
on the employee’s career goals within the organization. Career goals provide a
basis to encourage employees to seek developmental opportunities, improve
their capacity to complete objectives, and take on responsibilities until they
have the competencies to be promoted or included in succession planning
efforts. This matter is discussed further by Greenhaus and Parasuraman in their
1993 article for Organizational Behavior and Human Decision Processes. When
the employees reach their career goals, they may then choose to pursue others.
In their seminal 2002 article for American Psychologist, Edwin A. Locke and
Gary P. Latham report that individual employee goals are also impacted by
social factors such as a supervisor’s management style, leadership approach, or
personality-type. Managers who adopt the role of a mentor, coach, or leader
demonstrate a focus on employee development in their interactive performance
discussions. In a performance management system, mentoring, coaching, and
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leading provide inspiration and motivation to encourage an employee’s long-
term pursuit of their career goals.
Innovation Leadership Theory
In my 2006 dissertation at Pennsylvania State University, I define innovation
leadership as a collection of practical evolution strategies that organizations can
implement to create a culture of innovation, develop innovation leaders,
increase performance, and become more innovative. According to innovation
leadership theory, success in the adoption of innovations is increased when
leaders collaboratively interact with their employees and support high levels
of teamwork, providing opportunities to share innovations. There is a vast body
of literature exploring innovation leadership theory concepts. Some of these
include Damanpour’s ‘‘Organizational Complexity and Innovation,’’ Gifford’s
‘‘Innovation, Firm Size, and Growth in a Centralized Organization,’’ Martin-
sons’ ‘‘Strategic Innovation,’’ ‘‘Factors Affecting a Firm’s Commitment to
Innovation,’’ by Schoenecker, Daellenbach, and McCarthy, and Prather and
Turrell’s ‘‘Involve Everyone in the Innovation Process.’’ Curious readers are
also advised to examine works by Gruber (1972), Lee (1995), Lewis (1993),
Meyer (1988), Ripley and Ripley (1992), Roffe (1999), Russel (1990), and
Tannenbaum and colleagues (1994), all listed within the references section
at the end of this chapter
In a 2000 qualitative study, Jones reviewed leadership programs that pro-
moted innovation in organizations. Results suggested that, in order to lead
others in an innovation, leaders should be trained to promote (1) imagination,
(2) community, and (3) the application of the innovation in the workplace.
Rogers in 1995 explains that once an innovation has been shared, employees
should be empowered to then adopt the innovation if it is useful. Employees can
then support the innovation leader by initially adopting the innovation and
encourage the diffusion of the innovation throughout the organization’s social
system. In his research published in 2003, Peter Bingham links innovation to the
economic growth of existing enterprises and development of new enterprises.
As new products, services, technologies, and enterprises are created, new
opportunities for employment arise. Pagano and Verdin note in their 1997
text The External Environment of Business that innovation can support the
creation of new jobs in an economy.
Approaches to Employee Evaluation
Traditionally, performance evaluations are an annual, semi-annual, or quarterly
event that at times can be seen by employees as routine and trivial. In order to
fend off this negative stereotype, Woodford and Maes suggest in their 2002
article ‘‘Employee Performance Evaluations’’ that an organization should
support a valid set of employee evaluation criteria that measures performance
as the basis for compensation and brings meaningfulness and motivation in
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the interdependent performance dialogue. A foundation for evaluation criteria
of the interdependent performance dialogue is found in Kirkpatrick’s four levels
of learning evaluation. At Level 1, an initial reaction is expressed about the
performance dialogue. At Level 2, the participants in the performance dialogue
reflect upon their leaning experiences. At Level 3, employees transfer informa-
tion learned in the performance dialogue to their daily work activities. At Level
4, an employee’s performance data is reviewed for increased employee
effectiveness.
Performance management systems are developed using a specific approach
to employee evaluation depending on the areas for improvement or coordina-
tion of performance management system components discovered in the needs
or gap analysis. The approaches can be grouped as trait-based, behavior-based,
or results-based systems. Likewise, elements of each approach can be combined
together to produce a hybrid-system tailored specifically to an organization
focusing on its relevance to the values instilled in its culture. Each approach
provides the fundamental basis and reasoning for specific employee evaluation
criteria included in a performance appraisal.
Banner and Blasingame describe in their 1988 article regarding a developmen-
tal paradigm of leadership that a trait-based system is one that evaluates an
employeebasedon thedegree towhich theemployeesdemonstratecharacteristics
deemed important to theorganizationor to their positions.Appraisal tools such as
personality profiles, tests, and measurements are commonly used to discover
employees’ personality types to more clearly understand their work behaviors.
Although personality testing is useful in the establishment of or analysis of an
organizational culture or as part of organization development interventions,
Bowman, in his 1999 article ‘‘Performance Appraisal,’’ notes that it lacks reliabil-
ity andvalidity as ameasureofperformance. Furthermore, it shouldnotbeused to
establish anemployee’s compensationbecausea trait-based systemhaspoor legal
defensibility.However, trait-basedsystemsaremoreuseful thanotherapproaches
for employee self-discovery within an organization’s social system. Trait-based
measurements are beneficial in development planning to discover an employee’s
learning style and approach to group dynamics. This knowledge can increase
performance within the context of employee development.
A behavior-based evaluation system reviews an employee’s job activities and
rewards an employee based on work effort. Behavior-based evaluation, using
competency theory as its foundation, rates employees on how well they
demonstrate the competencies defined in the competency model for their
positions when compared to their actual work behavior. This activity is central
to the employees’ development as it clearly outlines their areas of improvement.
According to Edvardsson and Roos’ 2001 article of the same name, the ‘‘Critical
Incident Technique’’ can also be used in behavior-based evaluation in situations
in which the employee’s work has high visibility in the organization or is
necessary for the successful completion of an important objective. Critical
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incidents can be evaluated using data from personal interviews, focus groups,
and employee observations. Halinen and Tornoos describe in 2004 how this
data is used to create a case of the activities and approach of the team or
employee completing the objective during the critical incidence.
Results-based evaluation systems attempt to discern an employee’s contri-
bution to the success of the organization. Using goal-setting theory as a
foundation, Banner and Blasingame argue that this common form of employee
evaluation establishes an organization’s objectives from its goals and delegates
this work in a cascading fashion to appropriate work groups, managers,
and employees. Dreyer noted in 1988 that the challenge in this form of employee
evaluation is to ensure the alignment of each organizational objective with each
employee. In this, the employee and manager, as part of the performance
discussion, talk about the relevance of the objective to the employee’s career
goal. The disadvantages of this form of evaluation, as described by Mahoney
and Sanchez in 2004, include: measurements are more focused on business or
financial outcome, rather than the level of performance or effort that is put forth
to achieve the outcome; conflicting cascading objectives at the manager or
employee level; focus on short-term results, rather than long-term market
growth; discouragement of team building; and employee preoccupation with
objectives.
Organizations may create performance management systems that employ a
hybrid approach to employee evaluation, using the most reliable and valid
appraisal tools from among the previous three traditional approaches. This is
summarized in my 2004 article for Performance Improvement journal and dis-
cussed at some length inmy 2006 dissertation, as well as in Edwards’ 1990 article
‘‘An Alternative to Traditional Appraisal Systems.’’ The foundational theory
behind this type of employee evaluation is innovation leadership theory. It
suggests that the interdependent dialogue that is critical to employee evaluation
should be based on a perspective of leader-follower interactions, rather than
solely on a management-by-objectives approach, which is supported by
Kuczmarski’s 1996 article ‘‘What Is Innovation? The Art of Welcoming Risk.’’
A clear difference exists between the role of a leader and the role of amanager in a
performance management system. Amanager is tasked with the efficient delega-
tion of work and distribution of resources, whereas a leader is tasked to provide
inspiration to employees. Employees with supervisory responsibilities take on
both of these roles but, as is noted in two 1995 articles by McNerney and by
Houston, they should leverage their leadership skills to encourage motivation
through praise, while also providing inspiration through leadership. This ap-
proach to employee evaluation provides a fundamentally stronger level of
motivation built into a performance management system. Yoon argues in 2002
that this isbecause innovation leadership theoryplacesvalueoncreativity and the
generation of innovations as a critical aspect of employee motivation.
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The advantages of performance management systems are numerous. In a
2000 article, Panktrantz asserts that performance management systems encour-
age motivation through collaboration and encourage active manager and
employee participation in appraisal of performance. Likewise, the inter-
dependent dialogue that is necessary as the basis for a performancemanagement
system is supported as evaluations become more peer-based, providing in-
creased reliability through the use of multiple raters. As early as 1982, Bricker
contended that ratings in the form of comments on an employee’s work, based in
praise, create motivation, encourage the employee to generate innovations in his
or her work, and allow those innovations to be diffused and adopted more
effectively in an organization. In performance management systems, perfor-
mance can be appraised in real time, providing a quicker and more employee-
relevant feedback loop. During an annual performance review process to deter-
mine compensation, additional multi-faceted qualitative data is available to
make reward decisions, and data can be analyzed in a more systematic manner.
Performance management systems address many of the weaknesses associ-
ated with current methods of employee evaluation. Martinez’s 1995 article and
Merit’s in 1999 suggest that these can include being seen as a trivial routine
annual event, rating errors, inconsistencies, cost, turnover, emotional impact on
employees, conflict, increased fear, short-term focus, reduced motivation and
productivity, increased job-related stress, reduced employee privacy, lawsuits
trigged by demotion, failure to promote, layoff, and dismissal. Considering
ongoing feedback and coaching, performance management systems increase
the quantity and quality of employee feedback by framing the perfor-
mance discussion positively, and embracing emergent technologies that can
increase the volume of employee, peer, and manager participation in the
evaluation process. The emotional impact of some current methods of employee
evaluation can demotivate an employee by focusing only on short-term results.
Within a 1981 article for Academy of Management Journal, DeNisi and Stevens
argue that this causes a limiting of the employee’s long-term planning abilities,
increasing employee fear, increasing employee rivalry, undermining teamwork,
and causing political conflict. In the same year, Buschardt and Schnake
observed that an employee’s attitude toward his or her manager can often
skew the results of performance appraisal. These rating biases are addressed in
performance management systems by encouraging active multi-rater appraisal.
Legal Considerations
Performance appraisals are a key source of evidence when employees are suing
former employers for wrongful termination or discrimination. A legally defen-
sible performance appraisal process evaluates employees based on their merit.
If merit is evaluated by only a few limited, rudimentary measures, the legal
defensibility of a performance appraisal process is reduced. Eyres in 1989
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categorized four types of actions that may typically trigger a lawsuit: demotion,
failure to promote, layoff, and dismissal arising from an employee’s view of
unfairness, inconsistency, and illegality. High court costs, attorney fees, and lost
management time, disruption of employee performance, low motivation, and
public relations challenges characterize the obstacles that are created to an
organization’s profit and growth because of employment lawsuits. In cases in
which the organization has developed an ineffective performance management
system that does not allow for employee feedback, Belanger in 1991 observed
that the organization will be less likely to have strong evidence to support its
employment decision. Likewise, organizations are increasingly using perform-
ance evaluation tools that may invade employees’ privacy and reduce their level
of autonomy, such as screening employee telephone calls, reading their e-mails,
and monitoring work on video displays without their knowledge. Per Clement,
this type of evaluation can reduce employees’ motivation by increasing their
stress and thus provides a bias because employees’ knowledge of observation
does not allow for a true assessment of their performance.
According to a 1991 article by North Carolina State University’s Dennis M.
Daley, many modern compensation systems attempt to fit performance ratings
on a bell curve to distribute employee rewards. This form of distribution can be
statistically valid; however, Grensing notes in a 1985 article for Manage maga-
zine that a majority of employees typically fall within the average category of
ratings. This label is subjective from the organization’s point of view and does
not provide an objective view of a single employee or team. As most employees
view themselves as above average, lower ratings than expected can demotivate
employees, alienate strong performers, and discourage weak performers. In their
1995 article ‘‘Implicit Stress Theory,’’ Fernandez and Perrewe assert that this
may be attributed to the bell curve that is used to rank employees to a
standardized descriptive statistic, rather than a mutually exclusive objective
evaluation of their individual contributions to the organization, suggesting a
need for a more complex compensation algorithm. Likewise, employee behav-
iors and outcomes are substantially affected by systemic factors that are outside
of the organization’s control, which may not be accounted for adequately in a
performance appraisal. Therefore, Carson and colleagues’ 1993 article expressed
their belief that awell-crafted performance appraisal should attempt to correct for
the influence of these factors on an employee’s performance patterns and avoid
strategies that use employee comparison to evaluate performance.
WHEN TO APPLY
A performance management system should be applied when an organization is
large enough to require an effective means of evaluating its employees. A needs
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or gap analysis should be conducted to discover areas for improvement or
coordination of performance management system components (see Chapter
Thirty-Two). Also, if an organization has implemented the components of a
performance management system but has not yet integrated these components,
a performance management system can coordinate and streamline these efforts
throughout the organization. If the organization implements emergent tech-
nologies as part of its IT infrastructure, then a performance management system
can leverage these resources to create an interdependent performance dialogue
and multi-rater approach to employee evaluation using improved web-based
evaluation, reporting, communication, or e-learning tools.
If an organization uses a pay for performance strategy of compensation
(see Chapter Twenty), an effective performance management system is neces-
sary to gather data for employee rewards. Performance management systems
integrate both quantitative measures of employee performance for statistical
measures and qualitative evaluations that holistically encourage employee
motivation as a fundamental design element of an employee evaluation system.
If an organization has recently gone through a radical change such as a merger
or acquisition, a performance management system can support the organiza-
tional integration of employee evaluation and increase the level and quality of
employee communication.
The unique aspect of a performancemanagement system is that it is tailored to
the specific needs of the organization and adaptable to change. With this
approach, members of an organization and performance management experts
complete the necessary in-depth analysis to fully uncover an organization’s
employee evaluation needs and create specific, scalable processes that coordinate
the efforts of employees to accurately measure performance while ensuring that
its customized performance management system creates motivation. Once the
performance management system is in place, performance management experts,
HR professionals, and senior leaders can evaluate the implementation of the
system and adapt it as the organization grows or changes. Change management
techniques such as organization development can be applied to ease in its
implementation, and attention should be paid to its typically positive effects
on an organization’s culture (see Chapter Thirty).
STRENGTHS AND CRITICISMS
Performance management systems have made a significant impact on employ-
ees work responsibilities. The strengths in a performance management system
are the coordination and refinement of many mutually exclusive processes that,
when combined, improve the organization’s overall efficiency. In the sameway,
the interdependent performance dialogue creates a culture that values and
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motivates employees while providing an accurate evaluation of their efforts.
The weaknesses in a performance management system arise primarily because
the performance management system is poorly designed or training on the
performance management system has not transferred into the organization to
support its utilization.
Strengths
� Performance management systems have a high rate of effectiveness.
� They streamline HR functions for managers and employees and improve
processes.
� Evaluations are legally defensible in employment-related lawsuits.
� They provide an accurate measurement of performance.
� They encourage employee development, succession planning, and
promotion.
� They strengthen links between performance and compensation.
� They support fair, equitable, ethical, and valid multiple-rater evaluations.
� They clarify organizational goals and demonstrate employee expectations.
� They encourage constructive feedback, coaching, and mentoring.
Criticisms
� Can be seen by employees as a trivial routine annual event;
� Rating errors, inconsistencies in administration;
� Costly annual process, implementation, and design;
� Can lead to turnover if not designed carefully;
� Can have emotional impact on employee, create conflict, and increase
fear;
� Can lead to short-term focus on employee objectives;
� Can reduce motivation and productivity if poorly managed;
� Can increase job-related stress and reduce employee privacy; and
� Can trigger lawsuits from demotion, failure to promote, layoff, and
dismissal.
RECOMMENDED DESIGN, DEVELOPMENT, ANDIMPLEMENTATION PROCESS
The design, development, and implementation of a performance management
system can be driven by an organization’s current project management system.
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In the design process, the organization should take into account its current and
future workforce planning needs to ensure that the performance management
system is scalable. As the performance management system is developed,
documentation should be created for policy and training needs. Careful atten-
tion should be paid to communicate the benefits of the performance manage-
ment system to employees when it is introduced to counter any resistance to
change.
1. Identify the key stakeholders in the development of a performance man-
agement system.
2. Create a cross-functional team, including employees, managers, HR
functions, senior leaders, IT, and performance management experts.
3. Complete a needs analysis and/or gap analysis to discover the areas for
improvement or coordination of performance management system
components.
4. Design the performance management system and its components:
� Seek buy-in, input, agreement, and approval from key stakeholders on
designing the performance management system.
� Redesign each component of the performance management system.
� Link performance management components and compensation
strategies.
� Map new processes, including involvement of each stakeholder.
� Identify roles for each participant in the performance management
system.
� Develop policy to ensure that employees understand how and why a
performance management system is used.
� Create timelines for the administration of the performance manage-
ment system.
� Create a name or acronym for the performance management system.
� Develop, create, or purchase products to manage and coordinate
information technologies and reports for the performancemanagement
system.
5. Appoint a member of the cross-functional performance management
system design team as the ‘‘advocate’’ on the system. Appoint an in-
cumbent employee as the internal employee service contact for ques-
tions about the performance management system.
6. Develop training materials, classes, webcasts, and just-in-time e-learn-
ing simulations describing the performance management system’s tech-
niques, purpose, use, and timing.
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7. Complete beta testing of information technologies used in the perform-
ance management system and related e-learning tools.
8. Appoint a respected senior leader to announce the new performance
management system to the organization, providing an honest and posi-
tive description to employees. Host training sessions, distribute all train-
ing materials.
9. Go live. Continue to provide training materials and frequently highlight
tips on performance management in company communications and on
the company intranet.
10. Keeping the cross functional performance management system design
team permanently intact, periodically review its effectiveness, imple-
ment changes as needed, and provide updates to key stakeholders.
CRITICAL SUCCESS FACTORS
These critical success factors represent how many of the pitfalls in designing,
developing, and implementing a performance management system can be
avoided. Members of the cross-functional performance management systems
team and key stakeholders should take time during planning to discuss how
they will approach and respond to each factor. A change in a performance
management system requires the careful analysis of an organization’s processes
to ensure that efficiency is maintained or raised in that process. If the organiza-
tion finds barriers to its success, it may be helpful to seek out performance
management consultants to guide the efforts:
� Identifying, coordinating, and seeking buy-in from key stakeholders;
� Framing the implementation of or changes to a performance management
system as a project using project management tactics;
� Completing a thorough needs and/or gap analysis to identify the key areas
of improvement;
� Designing the system to motivate employee performance and avoiding
strategies that are demotivating or will create employee inequality;
� Creating employee evaluations that are fair, valid, accurate, reliable, non-
discriminatory, and legally defensible;
� Ensuring that information technologies are more efficient, quicker, and
easier for employees to use than in previous evaluation systems;
� Using competency-based initiatives to streamline performance manage-
ment in all HR functions;
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E1C12_1 10/14/2009 313
� Linking performance results directly with employee compensation plans,
succession planning, and promotion;
� Creating management training programs that highlight the importance of
and effective use of all components of the performance management
system;
� Providing adequate just-in-time e-learning programs for use during per-
formance management activities;
� Providing adequate HR internal customer service for the performance
management system; and
� Ensuring that employees believe the performance management system to
be credible, motivational, and more relevant than other forms of
evaluation.
SUMMARYPerformance management systems provide organizations with a multi-rater
approach to employee evaluation that fundamentally encourages employee
performance through motivation, enriches and increases the interdependent
performance discussion through collaboration, and ensures that both qualita-
tive and quantitative appraisals are used. It streamlines and coordinates the
administration of the performance management system, links organizational
goal setting with employee objectives and expectations, focuses on employee
development, and is based on an organization’s economic need for profit and
growth. Furthermore, it effectively applies a legally defensible form of employee
evaluation and encourages positive perspectives of employees’ merit.
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