1. D E L I V E R I N G TOTA L C U S TO M E R E X P E R I E N C E 1

2. Richard Hamilton, founder of Hamilton International Holdings, arrived in Dubai in 1992 and formed Hamilton Design Studio. Over time, he realised there was a gap in the market for qual- Hamiltons storyity fit-out contractors to ensure good delivery on Hamiltons designs. Hamilton began offering Clients a total design and build service. Hamilton International has grown into a respected diverse inte- W H Y W E A R E T H E B E S T AT W H AT W E D O rior design and fit out business. The dynamic interconnected specialist teams focus and collaborate to deliver exceptionalDESIGN AND FITOUTcustomer service to Social Infrastructure, Corporate and Leisure markets. Hamilton International Holdings blend creativity, experience, innovations and sound commercial principles to create projects that shape businesses. The mantra to deliver a Total Customer Experience reflects in the work ethos and process of delivering projects that have a profound influence on peoples experience of the spaces Hamilton design and fit-out. Hamilton International An over view of our company1 3. Hamilton intl.designHamilton International Design consists of ateam of dedicated professionals providinginnovative design solutions for a broad range of projects; First Gulf Bankstudiocorporate affairs, banking, social infrastructure, hospitality, healthcare, industry, retail and showrooms being some of the sectors Hamilton have worked on in recent years.Hamilton International Design prides itself on a fresh and unique approach to all projects. The Design team at Hamilton bring a wealth of worldwide expertise enabling the team to explore ideas from other cultures and push the design limits by thinking individually and collectively, always arriving at a point that challenges creativity and design limits and also exceeding clients expectations.The team at Hamilton International Design have a vast knowledge of the Construction process and an unrivalled knowledge of the GCC market. This has allowed Hamilton to develop expertise in Value Engineering projects. Value Engineering is a systematic method to improve the value of a design by using an examination of function and form. This method involves examining the materials, construction methods, and locally sourcing alternative products and materials to deliver a building, which is identical in look and feel to the original design but significantly less expensive resulting in massive savings to Hamiltons clients.At Hamilton the focus is primarily on the Total Customer Experience and through a series of debriefing sessions, Hamilton review all aspects of the job and take on board comments and feedback. This allows Hamilton to constantly upgrade and improve their servicesHamilton International Design studio3 4. Hamilton intl.fit-out Hamilton International Fit-Out offers highquality fit-out service through the UAE.Hamilton International Fit-Out has the abilityto deliver all services and trades usingHamiltons clients. (Refer to the section on Value Engineering starting on Page 23 for a detailed overview of how we successfully implement this process and achieve substantial cost savings of 30% 50%)in-house resources guaranteeing high qual-An important project for 2009 was the Designity, efficiency and delivery ensuring the needs and Fit-Out work for the new Formula 1 venueof the client are met at each stage of the Yas Marina Circuit in Abu Dhabi. This has allowedproject.Hamilton to showcase its capabilities to the world. Hamiltons Fit-Out division were instrumental in the ultimate success of this very challenging project. Hamilton International Fit-Out offers a complete service including Gypsum, M.E.P, Painting, Tiling, Glazing and Civil Works. This combination of services reduces the need for external sub-contractors and therefore mitigating risk.Hamilton International Fit-Out has delivered a number of prestigious projects for the Abu Dhabi government and its subsidiaries, such as ENEC (Emirates Nuclear Energy Corporation), ADCED (Abu Dhabi Council for Economic Development), EAA, Emirates Foundation and many others. Hamilton International Fit-Out has also carried out a large number of banking projects FGB, UAE Exchange, ADIB and Noor Islamic Bank were all clients in recent years. These projects have all highlighted the quality of work that Hamilton is capable of.The team at Hamilton International Fit Out have a vast knowledge of the Construction process and an unrivalled knowledge of the GCC market. This has allowed Hamilton to develop expertise in Value Engineering projects. Value Engineering is a systematic method to improve the value of a design by using an examination of function and form. This method involves examining the materials, construction methods, and locally sourcing alternative products and materials to deliver a building, which is almost identical in look and feel to the original design but significantly less expensive resulting in cost savings to EAA Hamilton International Fit-out ser vices 5 5. Hamilton intl.Total customer joinery Hamilton International Joinery is a 27,000 sq ft. specialist Joinery facility located in Dubai. The Joinery has an ultra modern machining facil- ity with state of the art CNC machines whichsolutionsToday, there are three distinct business units at Hamilton International Holdings; Hamilton International Design, Hamilton International Fit-Out and Hamilton International Joinery. are linked via a comprehensive CAD CAMHamilton now offers a seamless integrated approach and each business unitsystem, plus three dedicated spray booths.at Hamilton can be employed individually by Clients or integrated as a TotalCustomer Services Solution.Hamilton International Joinery are capable of producing the highest quality,bespoke joinery items such as reception desks, counter tops, boardroom furni-HAMILTON INTERNATIONAL HOLDINGS ture, wall claddings, desking, retail furniture fittings etc. The manufacturing process combines time served craftsmanship and tradition- Empathy HI Design HI FitOut HI Joinery al skills with modern CNC technology. Hamilton International Joinery only usePassion the finest selected timbers and veneers sourced from reputable suppliers. Theteam are fully trained with emphasis on finish and detail. Project Management Self-Confidence At Hamilton International Holdings we fully ensures timely deliveries and installation, completion on time and that no detail embrace the following core values in each has been overlooked. Achievement business unit; Empathy - Passion - Self-Confidence - Achievement - Optimism - Adaptability.Optimism One of the major projects in 2009 for Hamilton International Joinery was their producing quality bespoke joinery involvement in the Fit-Out of the new Formula 1 venue Yas Marina Circuit inAdaptability Abu Dhabi. One challenging piece was where Hamilton International Joinerymanufactured a feature element of wallcladding over 6 meters high using the lat-est technology in CNC routing to carve thename of every F1 driver through the years.The cladding feature formed a stunningbackdrop to the media centre main recep-tion, which drew rich praise from all of theworlds assembled press. H a m i l t o n I n t e r n a t i o n a l To t a l c u s t o m e r s o l u t i o n s7 6. Total customer experienceThe mantra at Hamilton International Holdings is to deliver a Total Customer Experience.Hamiltons Mission Statement We are pathfinders, we break boundaries, we are decisive we get things done. We are easy to deal with, we simplify complexity, and we are transparent.Thats why working with Hamilton is a Total Customer Experience. Hamilton delivers state of the art, high quality design and build projects andwhat Clients treasure the most is the straight-talking, transparent customerexperience. The team at Hamilton pride themselves on being easy to deal with. The team at Hamilton are sensitive to the vision and perspective of their Clientsand spend time to clearly understand their objectives. The team at Hamilton constantly monitor feedback and experience storiesallowing continuous evaluation to improve the day to day customer experi-ence. In the event that issues arise on a project, Hamilton strives to move theproject forward at all times while proactively dealing with issues as they arise.At all times, the needs and interests of all clients are paramount. Hamilton isaggressive when it comes to keeping projects on track and does everythingwithin their power to mitigate delays and potential cost overruns. H a m i l t o n I n t e r n a t i o n a l To t a l c u s t o m e r e x p e r i e n c e 9 7. Our keypeopleRichard Hamilton (Partner)than 17 years experience in the interior design industry and GCC markets. He studied Interior Design and Management at Brighton College of Technology and Polytechnic. He was previously employed at A Hart Ltd and Rayner OtterRichard Hamilton has moreand Associates in Dubai before founding Hamilton in 1992, initially as a free lance consulting firm. At Hamilton International Holdings, Richard is responsible for the overall performance and strategic direction of the company. He brings entrepreneurial and managerial capabilities, business development and conceptual skills, in addition to extensive design experience. Richard Mitchell (Partner) Richard Mitchell is an experiencedprofessional from a construction background. He is a member of the Chartered Institute of Building with a Certificate in Construction, Economics and Law. In addition, he is a member of the Royal Institute of Chartered Surveyors and a Fellow of the Faculty of Building. He started his career as project manager at a major UK hospitality and leisure group and then took up assignments in Oman and Saudi Arabia. He joined Hamilton International in 1999 as partner to Richard Hamilton. Richard Mitchell is responsible for the construction function of the firm including the production facilities at its extensive joinery shop he brings considerable experience in the construction industry, project management, regional business expertise and capabilities in managing large teams. Stephen Duggan (Managing Director) Stephen Duggan has over ten years of management experience spanning over 4 countries. Stephen graduated from Waterford and Trinity Universitys with 1st class distinctions in Construction Management, Contract Law and Contracts Administration and acts as a guest lecturer for Trinity College, Irelands foremost university. Steve has successfully established overseas divisions for both British and Irish Companies in Germany and the UAE. Stephen is responsible for the FGB HQ SZR ADCED Noor Islamic Bank Noor Infinity H a m i l to n I n te r n a t i o n a l O ve r v i ew o f o u r key p e o p l e 11 8. key Staffing & peopleManagement of all divisions within Hamilton International Holdings as wellas the direction of the company. Stephen brings incredible commercial andcontractual expertise as well as Senior Management skills. philosophy We are a multicultural organisation with over250 professional staff in a central office location with separatecountry and project specific support where required. We promote a true team ethic where the sharing of best practice initiatives is encouraged andYahya Al Tahan (Design Director) Yahya Al Tahan is developed throughout the organisation. Our key professional staff have gainedresponsible for the Design team, development of design business opportunities. considerable experience working in GCC countries as well as Europe, AsiaUK educated and graduated as an Architect from The Architectural Association America, Africa and Australia.School of Architecture London in 1995 and a Member of RIBA. Total of 15 yearsexperience in the field of Architecture and Interior Design extending from UKHamilton International also boasts more than 850 operative staff and ato Europe, and in the past five years been resident in the UAE with Hamilton 27,000 sq ft joinery factory where our interiors are made to measure. AdditionallyInternational establishing a strong Design base in the GCC and in particular we have two more offices across Dubai, regional offices in Abu Dhabi, regionalQatar. He has wide experience including Master Planning, Retail, Mixed-Use and office in Qatar. We also undertake work in Bahrain, Jordan, Kuwait and SaudiResidential Developments, Commercial, Hotel, Educational, Hospital, Healthcare Arabia, all leading to a true Gulf wide capability.and Automotive.As a company we are advocates of a multidisciplinary work environment where our design and project management teams have the ability to inter-relate andTed Nightingill (Operations Director) Ted Nightingill, eliminate communication trails. We have the flexibility to operate effectively as ahas more than 30 years extensive experience within the construction industry.total integrated creative team.Commencing his career as a carpenter in New Zealand, Ted then moved tothe United Kingdom where initially he started as a Project Manager for HMT Hamiltons commitment to excellence means Construction Ltd. In 1997 he became Contracts Director and after 12 years of that as a company constant investments are service with HMT, decided to move to the Middle East where he joined Hamiltonmade in; International in 2007 as Regional Manager for the Abu Dhabi region. In 2008, Outstanding staffTed was appointed as Operations Director for the UAE. Ted has a wide breadth Committed support teamsof knowledge and experience and ensures the construction, commercial and Global Sustainabilitycontractual processes of all projects are administered to with a consistent level Ongoing training and developmentof quality, accuracy and efficiency and therefore delivering projects on time,within budget and to the highest standard. Hamilton International Holdings are driven by developing creative and imaginative environments that will provide all clients with a profitable return, whilst ensuring meaningful places to go about the business of everyday life.Hamilton International Company philosophy 13 9. CapabilitiesOffices & & sectors & facilitiesSpecialising in the interiors sector:Our in-house consultancyAbu Dhabi capability includes:Office: Mussafah Interior DesignT: +971 2 551 4045 F: +971 2 551 4345P. O. Box 127737Commercial Conceptual Design27,000 sq. ft. Warehouse facility: Offices, Space Planning Logistics and support servicesFinancial Retail Banking Outlets 3-D Rendering Stores Concept ArchitectureSocial infrastructure Building Evaluation/Feasibility Studies Government Buildings Mechanical, Electrical and Dubai SchoolsPlumbing HIH Head Office Sheik Zayed Road Interchange 4: Hospitals Master & Strategic PlanningT: +971 4 399 0011 F: +971 4 399 0013 Workplace Standards DevelopmentDesign & FFE / Commercial & Operations / Business developmentHospitality Custom Furniture DesignHotels Furniture, Fixtures & Equipment Selections & Budgeting HI Joinery Dubai Investment Park (DIP):Restaurants Furniture Management & Inventory T: +971 4 885 3036 F: +971 4 885 3061 Bespoke furniture manufacture and finishingResidential CNC machiningLuxury villas Our in-house construction services Laminating Apartment blocks,include, but are not limited to: Spray paint finishes Dry Wall Partitioning / GRG Glass works Mechanical, Electrical & PlumbingQatar CivilDoha JoineryT: +971 4 399 0011 F: +971 4 399 0013PO Box 32522, Facility Management and Small worksHamilton International Capabilities, sectors and office locations 15 10. ADCED Hamilton International were trulyCBDCommercial Bank of Dubai was the first corporate bankhonoured to be given the responsibility of the branch in the region to have been designed and specified to Internationalinternal design & build contract for the CEOs personalstandards a joint venture project between Hamilton International and Designoffice, he is a very prominent figure in regional business Effects Intl. The project has been nominated for a variety of design awards anddevelopment and HI have managed to develop a represents true Timeless Design. An extremely tall interior art glass wall depictssuccessful long term working relationship with ADCED the historic growth of Dubai.through Mubadala and Aldar.Hamilton International Abu Dhabi Council for Economic Development H a m i l to n I n te r n a t i o n a l C o m m e rc i a l B a n k o f D u b a i17 11. EAA HI was tasked with creating a unique 7 star interior for this very high profile client in Abu Dhabi. All areas consisted of executive quality including feature areas such as art galleries and fullyfunctional AV boardrooms. HI completed the Full Design, MEP and Buildworks provided from shell and core. Hamilton International Executive Affairs Authority Hamilton International Executive Affairs Authority 19 12. MOORFIELDS Moorfields Eye Hospital is the first NHS venture outside of the UK. Moorfields is at the forefront of the ophthalmic field and have on their staff some of the worlds leading specialists in their fields. HI are proud to be part of their success. In 2007 Hamilton International Holdings were awarded the Middle East Institutional Award for the design and build of the Moorfields Eye Hospital in Dubai, which was inaugurated by HRH Prince Charles.Hamilton International Moorfields Eye HospitalHamilton International Moorfields Eye Hospital 21 13. we drivenare to bethe best at what we doValue EngineeringOUR PROCESSIt is a primary tenet of value engineering that basic function and feel of the design and form of the building be preservedand not reduced as a consequence of pursuing value improvements. H a m i l t o n I n t e r n a t i o n a l Va l u e E n g i n e e r i n g 23 14. What is VE?VE (Value Engineering), is a continuousreview and refinement process of designand specification to improve performance,reliability, quality, safety, and life-cycle cost,which augments the design efforts from initial concept up to the issuance of the last construction variation. It is normal that the integration of a VE program will result in a project savings of 30% to 50%, and a functional design constructable within budget. Yas Marina Circuit Formula 1 H a m i l t o n I n t e r n a t i o n a l Va l u e E n g i n e e r i n g25 15. Why doVE? 30% 50% SAVINGS IS TYPICALLY ACHIEVABLE AGAINST INTERNATIONAL DESIGN SPECS. ACTUAL COST SAVINGS WILL DEPEND ON CLIENT 60% CONSTRAINTS AND THE ORIGINAL DESIGN. Goal Utilizing a systematic approach, Value Engi- 50%neering identifies and provides the requiredfunctions of a project at the lowest possiblepossiblecost, keeping the design intent unchanged, Value additionalwhich will result in the following:Engineering 2 0 % SAVINGS S A V I N G Ssavings on construction costsin construction phaselower life cycle costs30%improved operational performance reduced maintenance costs Further savings may beidentification of risks and mitigation strategies possible once we begin 25% work on site. Estimated savings over the original costs could typicalreach 50% S AV I N G S 3 0 % +0%FS CSD. D ev DD Construction FS Feasibility Stage CS Concept Stage START of the VE process at concept stage (CS) D.Dev Design Development DD Detailed Design P R O J E C TD E S I G N S T A G E SConst Construction H a m i l t o n I n t e r n a t i o n a l Va l u e E n g i n e e r i n g 27 16. receipt ofdocumentationHow weVEcheckreview documentationdocs & designTHIS METHOD STATEMENT ASSUMES THAT A CONCEPT DESIGN EXISTS AND THAT THE COST meet client to understand the projectOF THE COMPLIANT DESIGN HAS BEEN ESTABLISHED.1.Receipt of information guidance on design & lifecycle 2.Check for completenessrequirements from client3.Review documentation and design Hamilton Design have undertaken numer- 4.Meet with client to understand constraints and objectives for the projectous projects where the cost of constructing ensure functionality is fully 5.Take guidance on important areas of the design and life cycle requirementsunderstood 6.Ensure functionality of the project is fully understooda project has been significantly reduced 7.Understand how the design interfaces with other elements of the overall through examining the materials, construc- understand design interfaces project with other elements 8.Internal works shop to cover construction issues, design , program andtion methods and design of a building,commercial factorsusing locally sourced alternative products and materials to deliver a result,hold internal workshops 9.Review of the design to agree the areas of design that should remain untouchedto cover all aspectswhich is identical in look and feel to the original design, but significantly lessand the areas most likely to effect a cost saving. This selective approach ensure the design integrity is not compromised in the recommendations expensive to construct. It is a primary tenet of value engineering that basic review designintegrity10. Stakeholders on the VE process make recommendations which are tested infunction and feel of the design and form of the building be preserved and notthe market as required to ensure validity.be reduced as a consequence of pursuing value improvements. value engineering 11. Recommendations and report is prepared for issue to the client for review.recommendationProvisional costs and delivery details are prepared to provide a guidance on ball park potential savingsA major strength of the Hamilton Design Team is their knowledge and issue VE recomendation12. Workshop is arranged with the client and other stakeholders in the project toto client review the preliminary VE recommendations.understanding of the construction process and international standards, 13. Actions agreed and in principle agreement to the approach is provided. client VE workshop having completed hundreds of D&B projects. This, coupled with an unrivalledAt this stage the procurement methodology must be agreed as this could potentially affect further cost saving opportunitiesexperience of the GCC market has allowed Hamilton Design and Hamilton 14. The agreed VE approach is then validated and a preliminary elemental costprovide VE report Fit-Out to develop expertise in value engineering projects.plan is prepared to demonstrate overall project value. A high level program is agreed in coordination with the main project program. The high level program will indicate the date required to order to comply with the project time framecost plan and programto client15. Samples are obtained of all VE option materials along with proof of specification compliance. The samples are signed off by authorised person inobtain samples of VE options the clients project team project team. and obtain sign off from client 16. The cost plan is signed off by the client and other project stakeholders.17. Design and other activities proceed as per the project plansign off of cost plan There are other processes that can be followed and the process will largely be dictated by the clients requirements and the overall project set up and objectives. The procurement strategy will determine how the VE is approached as the methods will change dependingdesign & other activities upon whether this is done by the designer and the work is subsequently tendered or ifto proceedthe project is a design build.H a m i l t o n I n t e r n a t i o n a l Va l u e E n g i n e e r i n g 29 17. Value EngineeringworkshopPHASE IPRE-STUDY PREPARATIONCoordination of the VE effort is vital to a projects success. Clear communicationbetween Design Consultants and the Owners representatives, well defined sharedresponsibilities and a constant focus on the goal of the VE effort will produce results.PHASE II VE STUDYVE Workshops are conducted using a multi-Value Engineering is a systematized approach for isolating high cost areas in designdisciplined team approach which include and arriving at the best balance between cost, performance and quality. The basic VE such professionals as design, architectural,job plan consists of the following five stages:1 Information Stagestructural, civil, mechanical and electrical Gather all available factsengineers as deemed relevant for the Build a cost model disciplines being studied. Select components of the model having the highest potential cost savingsAnalyse functions of selected itemsThis structure allows the involvement of the Owner, Design Consultant and Allocate the current estimated cost to each function and determine the basicConstruction Manager. The team approach used for VE studies are comprised function worth of three specific phases: 2 Creative StageGenerate a wide variety of ways to provide the basic functions and any requiredPHASE IPRE-STUDY PREPARATION PHASEsecondary functions by using brainstorming techniques.PHASE II VE STUDY PHASE 3 Analysis Stage PHASE IIIPOST VE STUDY PHASEAlternative design proposals are evaluated on a life cycle cost basis utilizing costestimates approaching the same level of detail as the current cost estimate for theexisting design.4 Development Stage List all alternatives or combinations of alternatives which have a significant costsavings potential. Obtain additional information on remaining alternatives such as Life CycleCost analysis. Seek technical assistance from suppliers and specialists.5 Presentation StageSelect the best alternatives to meet the basic functional requirements.PHASE IIIPOST VE STUDYPrepare a formal VE report summarizing results of the study including the following:1 Executive Summary2 Introduction3 Project Goals and Objectives4 VE Study Methodology and Analysis5 VE Study RecommendationsDIFC H a m i l to n I n te r n a t i o n a l E N E C m e e t i n g ro o mH a m i l t o n I n t e r n a t i o n a l Va l u e E n g i n e e r i n g 31 18. VE Success story Formula 1 Yas Marina CircuitAbu Dhabi One example of VE was where the original construction cost of a major recently completed Hamilton project was in excess of 165 million. However, following a detailed study of the original design and construction processes, designers at Hamiltons were able to save the Client over 50 million Dirhams without compromising the design intent of the building. The most important project in 2009 for HIH has been design and fit out work for the new Formula 1 venue,Yas Marina Circuit in Abu Dhabi. This has been a tremendously prestigious and exciting project.Yas Island staged its first race at the beginning of November the final round of this years Grand Prix circuit. CWCT had the main contract and appointed Hamilton International to fit-out 25 separate buildings on the track, including the main administration building, media centre, team buildings, race control and the prestigious Shams Tower, from where the Royal family viewed the race. At the peak, we had upwards of 2000 operatives on site at any one time, including around 1000 of our own staff. We met a very tight schedule and budget and completed the project on time. One area of F1 which was a great success was the quality of the joinery work, which was manufactured at Hamiltons joinery in DIP A particularly challenging . piece Hamiltons manufactured was a feature element of wall-cladding, over 6 meters high, using the latest CNC routing technology to carve the names of F1 drivers throughout the years. The cladding feature formed a stunning backdrop to the media centres main reception. H a m i l t o n I n t e r n a t i o n a l Va l u e E n g i n e e r i n g 33 19. our ultimate objective is to deliver great valueHamilton International Design & Fit-Out, Hamilton International Holdings Head Office Sheik Zayed Road Interchange 4 T: +971 4 399 0011 F: +971 4 399 0013 Design & FFE Commercial & Operations Business developmentwww.hamilton-intl.com P. O. Box 50861 Dubai UAEG ra p h i c d e s i g n , p h o to g ra p hy & p r i n t i n g by : Th o r s e n D e s i g n & P h o to g ra p hye r i k @ t h o r s e n d e s i g n . c o. z a e r i k i n d u b a i @ m e. c o m