Grand National Presentation 2010
-
Upload
jonny-gould -
Category
Documents
-
view
210 -
download
0
description
Transcript of Grand National Presentation 2010
GET YOUR BRAND MESSAGE INTORADIO SPORTS BULLETINS AND PODCASTS AROUND THE GRAND NATIONAL
THE 2010 GRAND NATIONAL:
Background:
This package constitutes among the most highly-sought after in our portfolio.
It is viewed as a major driver of new accounts and awareness both for sponsors in horseracing or those seeking a share of voice.
Totesport sponsored us until 2001 and Blue Square ever since. Our clients have first option to renew each year.
On the following pages, we demonstrate how consistent investment in us yields bigger and bigger audiences.
We propose using LIVE bulletin coverage to maintain consistent awareness of all your sponsor messages to follow on seamlessly throughout the campaign.
Distributed through TheThe SportsmediaSportsmedia BulletinBulletin Network and to Network and to stations beyond.stations beyond.
Podcasts also produced & distributed to key websitesPodcasts also produced & distributed to key websites
GRAND NATIONAL:
Year Total Bulletins No. Of Audience Outlets
Total Impacts Total Audience Reached
Advertising Value Equivalent
2009 10,508 185 16,386,000 3,699,000 £111,980
2008 5,964 153 13,893,000 3,442,000 £96,126
2007 5,690 127 13,179,000 3,224,000 £85,036
2006 3,743 117 10,457,000 3,108,000 £72,189
PACKAGES AND FEES: