Google Places How to use Google Places to increase your online visibility

What is Google Places?

• Google Places is an integrated tool in Google Maps that allows any company to register and be found by any user to search for a particular service, for example "restaurants in Paris".

Why use Google Places?

• It is totally free.

• The business will be listed on Google Maps.

• List useful information (address, payment methods, opening hours, etc.)..

• No website needed - but it is strongly recommended.

• Update the information at any time and get access reports.

If I search “restaurants in Paris”:

Restaurants listed in Google

Places are shown in the first page of results, with

directions, comments,

link to website...

Location, pictures, opening hours and reviews...

...All this useful information without a click

Google Places helps the business gain more visibility

• If it is complet and updated, the business appears in the first page of search results.

• Opinions and feedback by the costumers puts the business in a better position in Google = more visibility.

• More website visitors = more clients.

• Possibility of offering promotions and cupons to clients.

Google Places in Smartphones A survey found that: • 95 percent of smartphone users have looked

for local information • 9 out of 10 smartphone searches end in an

action People are often looking for something specific, and they’re ready to move quickly.

Links • http://blogs.cisco.com/truthmarketing/google

-places-is-the-place-for-you/

• http://www.youtube.com/watch?v=TpZan96KHOM&feature=player_embedded

• http://www.google.com/places/