Gian Luca Bagnara · TREND OF THE ITALIAN PRODUCTION 0 100,000 200,000 300,000 400,000 500,000...
11
PERSPECTIVE OF THE ITALIAN DEHYDRATED FORAGES Gian Luca Bagnara AIFE: Aife_China_Bagnara_short 2015.mp4
Transcript of Gian Luca Bagnara · TREND OF THE ITALIAN PRODUCTION 0 100,000 200,000 300,000 400,000 500,000...
PERSPECTIVE OF THE ITALIAN DEHYDRATED FORAGES
Gian Luca Bagnara
AIFE: Aife_China_Bagnara_short 2015.mp4
Market view
AIFE Strategies
G.L.Bagnara
CURRENT CRITICAL POINTS
EU CAP: from policy of intervention to policy of strategy
no longer sector policies
Agriculture: from policy-driven to market oriented
New approach: integrated value chains vs commodities
Management of firm:
cost control: energy, efficiency, ......
Benchmarking and management control
Evolution of the national livestock
Declining trend of slaughtering of rabbits
Substitution effect in the formulas of feedingstuffs
Quality control in industry (eg: parmesan cheese)
Need to track market strategies
international market scenario: demand for agricultural products
Opening new markets with quality standards
Market segmentation: right product for right use
G.L.Bagnara
TREND OF THE ITALIAN PRODUCTION
0
100,000
200,000
300,000
400,000
500,000
600,000
700,000
800,000
900,000
1,000,000
Ton
Ton
Fonte: Stime AIFE
Media
G.L.Bagnara
AVERAGE ANNUAL VARIATION OF PRICE (INDEX: 2005=100)
Source of data: Ismea
G.L.Bagnara
80
100
120
140
160
180
200
220
2005 2006 2007 2008 2009 2010 2011 2012 2013 2014
Alfalfa Hay Corn Soybean Milk
Correlation coefficients with alfalfa variation of price index
Period Corn Soybean Milk Corn t-1 Soybean t-1 Milk t-1 2005-2014 -0,14 0,40 -0,06 0,13 0,19 0,18
2005-2007 0,55 0,37 0,23 0,40 0,51 -0,22
2012-2014 -0,66 -0,35 -0,64 -0,05 -0,47 0,19
Alfalfa: from
commodity to
specialized
product for
segmented
markets
AGRICULTURAL OUTLOOK
Slower growth of agricultural production
Prices: affected by stocks vs demand-supply
Role of financial markets
Food security: new policy target
G.L.Bagnara
Matrix of agri-food
value chain and drivers
of change
The Supply-
Chain
Drivers
Production Processing –
Logistic-
distribution
Consumer
Values of
enterprise
Life styles
Environmental
Sustainability
/ Health
THE AGRI-FOOD VALUE CHAIN
G.L.Bagnara
Market view
AIFE Strategies
G.L.Bagnara
AIFE STRATEGIES FOR ITALIAN VALUE-CHAIN
DEHYDRATED ALFAALFA MANUFACTORING PROCESS
Sustainable agricultural and integrated value-chain Precision feeding
Product with passport: Safety (HACCP; NO-GMO) and traceability;
Low environmental impact: production in agricultural suitable areas
low use of water irrigation
Italian genetics of alfalfa
Dehydration process by Natural Gas
Collection process with high-tech equipment
De-dusted, cleaned from stones
Exempt from mold
Final product completed of the whole plant
Quality system and certified products
AIFE: interbranch organization (Reg. CE 1308/2013))
Foreign market: export through partnership of value-chain
G.L.Bagnara
AIFE ACTIONS OF PRODUCT SEGMENTATION
Quality protocols of:
Alfalfa 90: 90% alfalfa; 10% of Italian Spring Grass
Alfalfa 80: 80% alfalfa; up to 20% of Italian Spring Grass
Alfalfa 70: 80% alfalfa; up to 30% of Italian Spring Grass
GRAN FORAGGIO ITALIANO: 100% Italian Spring Grass
Fiber Pellet: integrated feed «alfalfa + Italian Spring Grass + grains»
Dairy cows: 5-10 kg / day
Sheep, goats, manza: at will
G.L.Bagnara
