GERMANY BUSINESS CULTURE

LUMINITA CRISTINA HIRCEAGA;

EXCA, Ist YEAR.

Babes-Bolyai University, FSEGA,

Cluj-Napoca, 2010

THE PROJECT STRUCTURE

CROSS CULTURAL INTERACTIONS;

WELCOME TO GERMANY;

BUSINESS RELATIONSHIPS;

COMMUNICATION STYLE;

DIFFERENCES BETWEEN GERMAN AND ROMANIAN BUSINESS CULTURE;

POSSIBLE MEASURES TO MINIMIZE THE DIFFERENCES.

CROSS CULTURAL INTERACTIONS

„When in Rome, do as the Romans do”;

A superficial imitation of the locals may not always be wise at all;

You have to be open, look for common goals and set up common rules that work best in the given context.

WELCOME TO GERMANY

Germany is located in Central Europe;

Is one of the world’s leading economies;

Trading with business partners around the globe has a long history;

Its geographic location and its highly developed infrastructure are significant logistics advantages;

The official language is German.

BUSINESS RELATIONSHIPS

Germans do not need a personal relationship in order to do business;

Germans maintain clear lines of demarcation between people, places and things;

Germans are suspicious of hyperbole or promises that sound too good to be true;

Germans do not have an open-door policy; Honesty is a key factor and trust is much more

easily lost than gained in this country. Germans can be very sensitive to criticism.

COMMUNICATION STYLE

The country’s official language is German.

Businesspeople may speak a bit louder than those in most other cultures;

Germans put trust and directness before diplomacy;

They may ask for clarifications; Germans use body language sparingly.

DIFFERENCES BETWEEN GERMAN AND ROMANIAN BUSINESS CULTURE;

Germans do not need a closely relationship in order to do business

Germans often speak a bit louder

German communication is usually direct

For Romanians, building lasting and trusting relationships is very important.

Romanians usually speak softly.

Romanians avoid being to direct as they view it as poor manners.

POSSIBLE MEASURES TO MINIMIZE THE DIFFERENCES.

Germans already gain our respect and confidence;

We are interested in doing business with Germans because of their main characteristics: order, discipline and precision;

1. Different perspective regarding business relationship.

POSSIBLE MEASURES TO MINIMIZE THE DIFFERENCES.

Chose a restaurant as a place for negociating a business contract is the best decision;

Within a restaurant both Germans and Romanians keep conversation at a quite level.

2. The manner of speaking

POSSIBLE MEASURES TO MINIMIZE THE DIFFERENCES.

If a given situation impose to be directly is not so difficult to cope with it;

If a Romanian businessman has great opportunity for doing business with Germans, I think that Germans directness is not a real impediment.

3. Communication style

Thank you for your attention!!!