Generation of leads and sales
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Transcript of Generation of leads and sales
Generating leads &
Closing Sales
Why are we here?
Our Objective My goal is to provide you with contemporary sales skills and techniques that will build your confidence, increase your enthusiasm and improve the quality of your lead generation and increase the success of your sales calls in order to maximize profitability
Sales at AIESEC – Our products
• Global Internship Program • Global Cummunity Development Program•TEAM MEMBER Programme
• TEAM LEADER Programme
Thinking about sales differently
•Attention
• Desire
• Conviction
• Action
• Interest
What are we selling?
•GIP?
• Leadership?
TMP/TLP?
• Global Exposure?
• Enterpreunership?
• GCDP?
NO!!!
We are selling A RELATIONSHIP
A
BRAND
A SOLUTION
Making IESEC Stand outHow do I sell “special”?
A
What's Special about AIESEC?
• Not for Profit Organisation
• History
• Global Network across 124 countries. • Brand
• Large database.
The Sales Funnel Generate
Determine
Prioritize
Prepare
Generate:Creating Sales Leads(Aka – Networking)
How Do You Find Them?
Call the right people
Have the right attitude
Say the right things
Ask the right questions
Listen to and respect the answer
Use the archives
Know your prospects
Determine Spotting Good Sales
Prospects
MMoney To Buy
AAuthority To Buy
DDesire To
Buy
• Know what a good prospect looks like • Qualify your leads
• Choose Carefully
Prioritize
Create an ideal customer profileThen Compare and Analyze
? 1
Prepare:Have your Sales
DialogueREADY!
Use every opportunity in your personal and professional life to make a new
contact
• Know who you are talking to• Decide on your approach • Always carry your collaterals and business cards
STAY TUNED IN!
Building your relationships • Know your client
• Know your sector
• Know recent local developments that may effect your sector
Basic ( but EFFECTIVE!! ) Sales Tips and Techniques
• There are two kinds of customers…
-Those who know they need your services
AND-Those who may not need it now but will in the future
• Listen to the emotional side of your prospect
• Focus on their needs and objectives
• Use language that focuses on them
• Help them see the bottom line
• Find out their priorities
• Know your prospect
• Focus on why they should buy
• Sell the benefits NOT the products
• NEVER rush the sale
• Know your products and the market – BE A RESOURCE
• Only promise what you can deliver
• No false promises – EVER!
• Follow through with promises
Q&A
Thank You