Gamification design workshop from GWC15

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Gamification Design Thinking Andrzej Marczewski

Transcript of Gamification design workshop from GWC15

Page 1: Gamification design workshop from GWC15

Gamification Design Thinking

Andrzej Marczewski

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Design Thinking

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Innovation Thinking

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User Types

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Choose a Challenge

1. Company A has an issue with recruitment. They are putting candidates forward for roles they are not suited for. They wish to gamify the C.V. screening process.

2. Company B wants to improve their online training. They have a system in place at the moment, but it has very low engagement and completion rates

3. http://l.gamified.uk/gCardsMobile

Ask me questions during the first phase!

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Thank You!Gamified.uk

@daverage

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