FOR MARKETER...IT'S " SOCIAL MEDIA" SEARCH ENGINE OPTIMIZATION WORD OF MOUTH PUBLIC RELATIONS...
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Transcript of FOR MARKETER...IT'S " SOCIAL MEDIA" SEARCH ENGINE OPTIMIZATION WORD OF MOUTH PUBLIC RELATIONS...
FOR MARKETER...IT'S "SOCIAL MEDIA"SEARCH ENGINE OPTIMIZATION WORD OF MOUTHPUBLIC RELATIONSBUSINESS DEVELOPMENTBRANDINGBUZZ
MARKETING MACHINE
BLOG TWITTER (1.3M unique visits in March)
FACEBOOK (from 100 to 200 Million Users in 8 months)
LINKEDIN (35M registered users)
BLOG
WEBSITESCMSLIVES & BREATHESCONTENT HUBGOOGLESTYLE
WORDPRESS
DASHBOARDPAGES & POSTSTRACKING CONVERSATIONSTATISTICS
POSTS
SEO - titles, categories, tags, descriptionSCHEDULING MULTIMEDIABROADCASTS
POSTS AUTO APPEAR VIA WP PLUG-INREINFORCE W/ STATUS UPDATESNETWORK SEES IN DIGEST
USE YOUR NETWORK BUILD YOUR NETWORK PROFILE - brand, image, public profile URL ATTEND TO PROFILEHELPS GOOGLEETIQUETTE http://is.gd/q6wo
USE YOUR NETWORK BUILD YOUR NETWORK PROFILE - brand, image, public profile URL ATTEND TO PROFILEHELPS GOOGLEETIQUETTE http://is.gd/q6wo
BRAND FOLLOWERSFOLLOWEESRETWEETS@REPLIESDM'S
TWITTER STRATEGIES DBROADCASTTARGETED COMMUNITYENGAGEMENTWEBSITE TRAFFIC
TWITTER TOOLS
MONITTER.COMTWITTERHOLIC.COMBUZZOM.COMETTIQUETTE http://is.gd/y8Yf
FAN PAGEFREE EVENTS CROSS PROMOTEETIQUETTE http://is.gd/y92s
ChirpUp.com
THIS PRESENTATIONETIQUETTEAUTHENTICITYSTYLEMEASURE
LINKS AND RESOURCESConnect with ChirpUp!http://chirpup.com
http://twitter.com/chirpup
http://www.facebook.com/pages/Chicago-IL/ChirpUpcom/58764641365
Twitter Tools• Twitterers in Chicago http://twitterholic.com/top100/followers/bylocation/Chicago%2C+IL/• Monitor Keywords by Geography http://monitter.com• Good Desktop Client http://www.tweetdeck.com/• Good iPhone Client http://www.atebits.com/tweetie-iphone/• Twitter/Facebook Client http://desktop.seesmic.com/
Sites Mentioned in Talk• Andy Sernovitz http://www.damniwish.com http://www.gaspedal.com http://www.gaspedal.com• DPZRamon http://twitter.com/DPZRAMON • Feel Your Boobies http://www.feelyourboobies.com/ http://www.gaspedal.com• Rich Rogala http://consistentclients.com/• Get your own WordPress site in seconds http://www.wordpress.com• Software to host your own WordPress site http://www.wordpress.org• Mayor Daley YouTube http://www.youtube.com/mayordaley
THANK YOUMARK BRADFORD [email protected]