FONT PLANNINGJames Evans

These are the fonts I have considered for my ancillary products. I have chose these fonts as they are very effective and conventional for the horror

genre. This is because they have aspects associated with a horror font such as sharp edges, scrawled writing, many are capitalised and they all

look creepy and mysterious. These help my ancillary product to stand out and relate to the genre. I have also conducted a poll to help me determine

which font is the most appealing.

This is the poll I constructed in order to gain feedback on my selected fonts. From the results I can see that Fonts 3, 4, 5 and 8 were the least successful with no votes at all. This means I will not use these fonts in the creation of my ancillary products as they are the least appealing to the target audience. Fonts 1, 2 and 7 did get some votes, therefore these could be a back-up font for the title or I could use them for other parts of the ancillary product. For example the cover lines, ratings or release date of the film could be one of these fonts. The font that is the most popular among my audience is Font 6, therefore I will use this font for the main title of the film or definitely in another aspect of my final product. This is because it is shown to be the most effective, conventional and appealing font overall.