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    MMOTIVATIONOTIVATION

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    TTHEORIESHEORIES OFOF MMOTIVATIONOTIVATIONy Early Theories of Motivation

    Hierarchy of Needs Theory

    Theory X and Theory Y

    Two-Factor Theory

    y Contemporary Theories of Motivation ERG Theory

    Cognitive Evaluation Theory

    Goal-Setting Theory

    McClellands Theory of Needs

    Reinforcement Theory

    Equity Theory

    Expectancy Theory

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    CCONTEMPORARYONTEMPORARY

    TTHEORIESHEORIES OFOF MMOTIVATIONOTIVATION

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    MMASLOWASLOWSS NNEEDEED HHIERARCHYIERARCHY

    SelfActualization

    Esteem

    Social

    Safety

    Physiological

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    ERG TERG THEORYHEORY

    y Clayton Alderfer

    y Based on needs but differs from Maslows

    theory in three basic respects.

    Theory collapses Maslows five need categories

    into three: Existence needs, Relatedness needs,

    Growth needs

    ERG theory contends that more than oneneed may be activated at the same time.

    Frustration Regression Dimension

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    ERG TERG THEORYHEORY VV//SS MMASLOWASLOWSS HHIERARCHYIERARCHY

    SelfActualization

    Esteem

    Social

    Safety

    Physiological

    GROWTH

    RELATEDNESS

    EXISTENCE

    External Component

    Internal Component

    Back

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    ERG TERG THEORYHEORY

    Frustration Regression Dimension:

    Frustration in

    attempting to satisfy a higher levelneed

    can result in regression to a lower level

    need.

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    CCOGNITIVEOGNITIVE EEVALUATIONVALUATION TTHEORYHEORY

    UUNDERNDER AATTACKTTACK

    Testing done with students.

    V. High intrinsic motivation levels are

    strongly resistant to the detrimentalimpact of extrinsic reward.

    There is a powerful norm for extrinsic

    reward even when job is inherently

    interesting.

    On dull tasks, extrinsic rewards appear

    to increase intrinsic motivation.

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    CCOGNITIVEOGNITIVE EEVALUATIONVALUATION TTHEORYHEORY

    UUNDERNDER AATTACKTTACKy Low level jobs; not inherently satisfyingenough to foster high intrinsic interst.

    y Many Mangerial and Professional

    positions; offer intrinsic rewards.

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    GGOALOAL SSETTINGETTING

    TTHEORYHEORY

    y Developed by Locke, Wood

    and Mento and contributed by

    Fredrick W. Taylor, Peter

    Drucker.

    y Goal is a desired consequence

    of an action.

    y According this theory, along

    with guiding organizational

    efforts, goals motivatey Primary attributions of goals:

    Content

    Intensity

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    GGOALOAL SSETTINGETTING TTHEORYHEORYy Features of Goals

    Goals must be owned and accepted

    Goals must be specific

    Goals must have a specific time frame

    Goals must be measurable Content and intensity of the goal also defines it.

    y Factors influencing goal-performance relationships:

    Feedback Goal Commitment

    Self Efficacy

    National Culture

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    GGOALOAL SSETTINGETTING TTHEORYHEORY

    y Management By Objectives

    Refers to the process of setting goalsthrough the participation of

    management and workersy Stages of MBO

    Consensus on key goals and objectives

    Sketching Plan Of Action Control of behavior

    Periodic Appraisal and Reviews

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    AACQUIREDCQUIRED NNEEDSEEDS TTHEORYHEORYy David I. McClelland.

    y Used TAT(Thematic Apperception Test) as a

    way of measuring human needs.

    y 3 needs which operate over time, as a result

    of life experiences. They are:

    - Need of Achievement

    - Need of Affiliation

    - Need of Power

    Managers should learn to identify these and

    create work environments that are responsive

    to needs.

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    AACQUIREDCQUIRED NNEEDSEEDS TTHEORYHEORY

    nAch

    nPow

    nAff

    Need for Power:

    It is the desire to control

    others and influence theirbehavior.

    Need for Achievement:

    It is the desire to do

    better, solve problems, ormaster complex tasks.

    Need for Affiliation:

    It is the desire for friendly

    and warm relationswith others.

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    AACQUIREDCQUIRED NNEEDSEEDS TTHEORYHEORY

    y Research evidence on acquired needs

    theory

    Identification of the need profiles that

    are required for success in different

    types of jobs.

    People can be trained to develop the

    need for achievement, particularly in

    developing nations.

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    EEQUITYQUITY TTHEORYHEORY Workplace development by J. Stacy Adams.

    People gauge the fairness of their work

    outcomes in relation to others and then

    respond to eliminate inequities.

    *O/ IA represents the employee & O/IB represents relevant others.

    The equity process must be managed so as

    to influence the reward recipients equity

    perceptions.

    Ratio Comparison PerceptionO/IA < O/IB Felt Negative Inequity

    O/IA = O/IB Equity

    O/IA > O/IB Felt Positive Inequity

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    EEQUITYQUITY TTHEORYHEORY

    y Choices for dealing with inequity:

    Change work inputs

    Change the outcomes (rewards) received

    Leave the situation

    Change the comparison points

    Psychologically distort the comparisons

    Take actions to change the inputs or outputsof the comparison person

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    EEQUITYQUITY TTHEORYHEORY

    y Research Evidence on Equity Theory:

    Overpayment (felt positive inequity) results in

    increased quantity or quality of work.

    Underpayment (felt negative inequity) results in

    decreased quantity or quality of work.

    Overpayment and underpayment results are

    closely tied to individualistic cultures.

    Collectivist cultures emphasize equality rather

    than equity.

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    EEXPECTANCYXPECTANCY TTHEORYHEORY

    y

    (M) = (E) (I) (V).y multiplier effect means the motivational

    appeal of a given work path changes with

    (E), (I) & (V)

    IndividualEffort

    IndividualPerformance

    OrganizationalRewards

    Personal Goals

    Expectancy(E)

    It is theprobability that

    work effort willbe followed byperformanceaccomplishment.

    Instrumentality

    (I)

    It is theprobability that

    performance willlead to variouswork outcomes.

    Valence(V)

    It is the value tothe individual of

    various workoutcomes.

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    EEXPECTANCYXPECTANCY TTHEORYHEORY

    y Research evidence on Expectancy Theory:

    May be useful to distinguish between extrinsicrewards and intrinsic rewards.

    Does not specify which rewards will motivateparticular groups of workers, thereby allowingfor cross-cultural differences.

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    IINTEGRATINGNTEGRATING THETHE MMOTIVATIONOTIVATION TTHEORIESHEORIES

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    TTHANKHANKYYOUOU

    PRESENTED BY:

    ABHISHEKLADDHA

    ANKIT R JAIN

    CHINTAN SHAH

    NEHA CHAUDHURI

    NIDHI SHARMA

    SHWETA ANAND