#FEST: The 14th Edition

10

description

The Number Fest is the Nation's largest college music festival, taking place in Athens, OH this April 18, 2016.

Transcript of #FEST: The 14th Edition

Page 1: #FEST: The 14th Edition
Page 2: #FEST: The 14th Edition

PAGE 2

prime social group

THENUMBERFEST.COM

prime social group is the prevailing force in modern concert & event promotion,

providing a unique live experience for both the audience and the artists.PREVIOUS ARTistsABOVE & BEYOND

AVICII

BASSNECTAR

BIG SEAN

CALVIN HARRIS

CHASE BRYANT

DEADMAU5

EASTON CORBIN

EMPIRE OF THE SUN

FUN.

JANELLE MONAE

JASON MRAZ

KENDRICK LAMAR

KEVIN HART

KID CUDI

MATT & KIM

PHOENIX

SAM HUNT

SCHOOLBOY Q

SKRILLEX

TIESTO

TWENTY ONE PILOTS

WIZ KHALIFA

ZEDD

2.3M+ FACEBOOK REACH

22,000+ TWITTER FOLLOWERS

12,000+ INSTAGRAM FOLLOWERS

200,000+ EMAIL DATABASE

REACH

festivals

top MARKETSANN ARBOR, MI

ATHENS, OH

BARCELONA, SPAIN

BLOOMINGTON, IN

CHAMPAIGN, IL

CINCINNATI, OH

CLEVELAND, OH

COLUMBIA, MO

COLUMBUS, OH

DAYTON, OH

KALAMAZOO, MI

KENT, OH

LOUISVILLE, KY

MADISON, WI

MT. PLEASANT, MI

NOVI, MI

OXFORD, OH

PITTSBURGH, PA

ST. LOUIS, MO

TOLEDO, OH

YPSILANTI, MI

BULLEIT

CITI BANK

HOMAGE

JAGERMEISTER

KIND

LABATT BLUE

MAGIC HAT

MONSTER

PATRON

RED BULL

SPOTIFY

STATE FARM

affiliated brandsTHREE OLIVES

TILLYS

TITOS

UBER

YELP

YUENGLING

press

Page 3: #FEST: The 14th Edition

THE NUMBER FEST

WWW.PRIMESOCIAL.COM

PAGE 3

largest college-based festival in the u.s.

The number fest

THENUMBERFEST.COM

DETAILSLOCATION: ATHENS, OH

VENUE: THE VENUE OF ATHENS

TIME: APRIL 16, 2016

CAPACITY: 25,000

overview • #FEST IS KNOWN AS THE NATION’S PREMIER COLLEGE FESTIVAL. GOING ON

ITS 14TH YEAR, THIS WELL-ESTABLISHED BRAND CONTINUES TO PROVIDE A

DIVERSE LINE UP OF HIP HOP & EDM DURING THE SINGLE PACKED FESTIVAL DAY

• FOR THE 20,000+ IN ATTENDANCE, #FEST IS A YEAR-ROUND BRAND AS

ATTENDEES FEEL VESTED WITH A SENSE OF OWNERSHIP TO THE FESTIVAL.

past artistsKENDRICK LAMAR - GRIZ - SCHOOLBOY Q - DIPLO - G-EAZY - STEVE AOKI - KREWELLA - MGK

TIMEFLIES - WIZ KHALIFA - CARNAGE - 12TH PLANET - MIKE POSNER - 3LAU - CHAINSMOKERS

Page 4: #FEST: The 14th Edition

PAGE 4

12-YEARHISTORY

Page 5: #FEST: The 14th Edition

PAGE 5

The VENUE OF ATHENS

THENUMBERFEST.COM

ONLY 3 MILES FROM

OHIO UNIVERSITY

180 ACRES OF GREEN

MEADOWS & FORESTRY

POTENTIAL FOR CAMPING

& MULTIPLE DAY EVENT

NON-EXCLUSIVE

SPONSORSHIP VENUE

VENUE CAPACITY: 25,000

OVER 100,000 TOTAL ATTENDEES

12-YEAR HISTORY OF #FEST

CAPACITY FOR OVER

2,500 CARS ON SITE

Page 6: #FEST: The 14th Edition

THE NUMBER FEST

WWW.PRIMESOCIAL.COM

PAGE 6

#Fest alumni

THENUMBERFEST.COM

borgeous

carnagediplo

3lau

steve aoki

chainsmokers

juicy-J

wiz khalifa

12TH PLANET

griz

g-eazy

timeflies

mike studd

riff raff

schoolboy q

hoodie allen

kendrick lamar

chip tha ripper

krewella

curren$y

ilovemakonnen

machine gun kelly

Page 7: #FEST: The 14th Edition

THE NUMBER FEST

WWW.PRIMESOCIAL.COM

PAGE 7

attractive target

THENUMBERFEST.COM

TODAY’S HOTTEST

HIP HOP & EDM ACTS

CAPTIVE

MILLENNIAL

AUDIENCE

SUBSTANTIAL

MERCHANDISING

OPPORTUNITIES

EXCLUSIVE

VIP AREAS

KEY SOCIAL MEDIA

INFLUENCERS

IN ATTENDANCE

UNIQUE FOOD

TRUCK COURT

& VENDORS

Page 8: #FEST: The 14th Edition

PAGE 8

Demographic

THENUMBERFEST.COM

A HIGHLY COVETED GROUP FROM AGES 18-24, RANGING FROM THE TOP MIDWEST PARTY SCHOOLS

popular MIDWEST SCHOOLSOHIO

COLUMBUS STATEPENN STATE

DAYTON

KENT STATE

ANN ARBOR

THE OHIO STATE

I N D I A N AC I N C I N N A T I BOWLING GREEN

& MANY MORE!

MARSHALL

WEST VIRGINIA

MARIETTA

KENTUCKY

Page 9: #FEST: The 14th Edition

THE NUMBER FEST

WWW.PRIMESOCIAL.COM

PAGE 9

demographic

THENUMBERFEST.COM

WHO ARE WE TARGETING?

BROAD & EXTENSIVE

The Numberfest demographic

consists of a very broad spectrum.

The festival 18+ and ranges from

music lovers all throughout the

midwest.

MILLENNIALS (BORN 1980-1995)

Being held just a few minutes

outside of Ohio University’s campus

in Athens, OH, the majority of our

audience will consist of the collegiate

aged attendees.

These individuals are very social

media savvy and consistent with

sharing content via the web.

WHY IS THIS DEMOGRAPHIC SO ATTRACTIVE?

GEOGRAPHY

Hip hop and electronic music is the

most listened to category of music

in this region. #Fest is an exclusive

college festival in this part of the

Midwest. The consumer base looks

forward to this event every spring.

SPONSORS

A 20-30 year olds make important

life/purchasing decisions that often

lead to life long brand loyalty.

Bank, car, insurance, consumer

products, etc.

ANUNDERSERVED MARKET

Number Fest’s location in Southeast

Ohio provides the event with access

to a very underserved marketplace

that includes West Virginia, Kentucky

& the surrounding areas in Ohio.

Page 10: #FEST: The 14th Edition

THE NUMBER FEST

WWW.PRIMESOCIAL.COM

PAGE 11

The number fest

THENUMBERFEST.COM

questions?ASK US ANYTIME.

TARA SCIESZINSKIPRIME SOCIAL GROUP

[email protected]