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About me and what I do
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GENERAL INFORMATION
PROJECTS & EXPERIENCE
DESIGN PORTFOLIO
OTHER ACHIEVEMENTS
WORKING METHOD & SKILLS
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GENERAL INFORMATION
PROJECTS & EXPERIENCE
DESIGN PORTFOLIO
OTHER ACHIEVEMENTS
WORKING METHOD & SKILLS
Name: Félix Ignacio Barros RibaltaProfession: Product Design Engineer, Universidad Técnica Federico Santa MaríaAge: 24Marital status: Single
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I’m a proactive and creative team worker,interested on leading projects with a strategic
sustainable focus, integrating resources,technologies, business and innovation
through design thinking.
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GENERAL INFORMATION
PROJECTS & EXPERIENCE
DESIGN PORTFOLIO
OTHER ACHIEVEMENTS
WORKING METHOD & SKILLS
Rock bands (2002 - )
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AS Composer & LeaderARTISTIC
ENTREPRENEURSHIP
TeamworkCreativityInnovation
SustainableBusiness
CREATE A BAND > COMPOSE > PERFORM > RECORD > MANAGE
ART song writing creativity composing performance SHOW identity design managing TEAM LEADER booking live act entrepreneur
I consider my musical career as my first entrepreneurship.
I acted as leader, designer, song writer, guitar player and even as sound engineer and producer of many bands:
-PowerSource (Power Metal)-Numesis (Progressive Metal)-Anácronico (Indie/Grunge)-AL ROCKEERA (Post Rock)-LIXFE (Solo Album)
Achieving local recognition.
CAA IDP President (2007)
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AS LeaderSOCIAL
ENTREPRENEURSHIP
TeamworkCreativityInnovation
SustainableBusiness
ACHIEVE SOMETHING > SELF TRUST > BE A LEADER > ACCOMPLISH GOALS
LEAD president students community university TRUST social managing TEAM projects achieve entrepreneur
The year 2006 I created the first soccer championship for Pro-duct Design Engineering students, called “Cuchara Cup”. The success of such event encouraged me to be president of the Center of Students of Product Design Engineering (CAA IDP), role that I played with enthusiasm and motivation expres-sed on many projects for the com-munity of students during the year 2007, with the help of a great team. Those projects included scholars-hips, championships, parties, design trips among others.
ICON T-Shirts (2007)
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AS Entrepreneur & DesignerBUSINESS
ENTREPRENEURSHIP
TeamworkCreativityInnovation
SustainableBusiness
BRAINSTORM > DESIGN > PRODUCTION > SALES > LEARN FROM MISTAKES
TEAM WORK politics IRONIC failure creativity opportunity MARKET try LEARN FROM MISTAKES research original target entrepreneur
ICON was an attempt of entrepreneurship with my partner Rodolfo Díaz. We designed ironic t-shirts referring to political icons from Chile. We created a brand, a website and painted ourselves the shirts by using stencil techniques. We couldn’t sell all the stock. Later we found out that failure was based on mistaken ways to get to the target market.
SAN WISH (2008)
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AS Product Design Engineer
TeamworkCreativityInnovation
SustainableBusiness
BRAINSTORM > RESEARCH > FEASIBILITY STUDY > ELEVATOR PITCH
MARKETING organic LOCAL feasibility study sustainable 2.0 social STRATEGIC marketing original BRANDING elevator pitch
I developed along with 5 other engineering students a feasi-bility study to invest on a sustaina-ble, gourmet and local slow food restaurant. My contribution was the creative and strategic concep-tion of the idea, and all the marke-ting issues (strategies, operations and branding). San Wish is a res-taurant where you can put together a customized sandwich on an online social network, and order it directly to your place. All ingre-dients are locally and organically grown, and delivery is by students on electric bikes.
Disolvers (2007-2009)
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AS Packaging Designer
TeamworkCreativityInnovation
SustainableBusiness
PACKAGING MARKET NEEDS > OPPORTUNITY > WORK > ENTREPRENEURSHIP
VIRAL EFFECT catalog GRAPHIC packaging design disolvers
production SOFTWARE spread the word creative PROTOTYPING
BUSINESS
ENTREPRENEURSHIP
Disolvers started when some Informatics Engineering students came to me and other friends with the need to get a packaging prototy-pe for their original software. We took the chance, and good results had a viral effect. Many other stu-dents and graduated engineers came to us with similar needs: pac-kaging design, packaging prototy-ping, catalog design and packaging production at low scale. We decided to establish a packaging design agency called Disolvers.
Robles de Albar (2008 - )
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AS Marketing & Product Manager
TeamworkCreativityInnovation
SustainableBusiness
ORGANIC GROWING > R&D > BRAND DESIGN > MARKETING MIX > SALES
robles de albar marketing family ORGANIC sustainable
BUSINESS local GOURMET home made graphic BRANDING
BUSINESS/FAMILY
ENTREPRENEURSHIP
My family has a country place where we grow organically different herbs, plants and fruits. That was the basis to create organic products such as teas, soaps, oils, dried fruits, jams and condiments, mixing care-fully many flavors to sell original gourmet products.
I took care of product develo-pment, design and marketing issues.
Idpodcast (2008 - 2009)
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AS Director
TeamworkCreativityInnovation
SustainableBusiness
R&D > PODCAST PILOT > LAUNCHING > POSITIONING > PODCASTING
PRODUCT DESIGN ENGINEERING idpodcast media web podcast social
EDUCATION video INNOVATION idp directing ONLINE
With the guidance of the director of Product Design Engi-neering (IDP), I had the honor and responsibility to be in charge of starting an innovative project about new medias for education, thinking about the near future: education on mobiles through interactive and animated platforms. I played the role of director, camera man, ani-mator among others, achieving the publication of 19 videopodcasts about Product Design Engineering’s students, topics, me-thods and projects. http://www.youtube.com/idpodcast
Rebote (2008)
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AS Administrator
TeamworkCreativityInnovation
SustainableBusiness
JOB > MARKETING & BRANDING > ADMINISTRATION > LEARN FROM FAILURE
MARKETING branding failure learn administration mistakes
REBOTE beach GAMES managing corporate VIÑA DEL MAR
During the summer 2008-2009 I was in charge of some beach games for children, in Caleta Abarca, Viña del Mar. I did all the marketing strategies, brand develo-pment, graphic design and admi-nistration of the business. Even though I did many campaigns and promotions to attract people, failu-re was unavoidable. The place chosen by the owner was far from the access to the beach and near to a spot of homeless people.
Sinápsis (2009 - )
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AS Entrepreneur
TeamworkCreativityInnovation
SustainableBusiness
OPPORTUNITY > TAKE IT > TEAM BUILDING > BRANDING > NEW OPPORTUNITIES
VISUAL DESIGN applications software entrepreneurship logistics
finances SINÁPSIS friends INNOVATION engineering office branding TEAM
BUSINESS
ENTREPRENEURSHIP
As a consequence of my work as director of IDPODCAST, I received an offer from the De-partment of Architecture (UTFSM) to create a collection of inductive podcasts for their labora-tories. I took the chance and called my 2 partners Rodolfo Díaz and Jesús Rojas to work together. We decided to create an office and search for other working opportuni-ties. We had success proposing solu-tions to Transportes Balbontín and today we’re doing 2 projects for them: An online software for logis-tics and managing, and a recycling process for cars filters.
Torredomus (2009 - )
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AS Marketing & Product Manager
TeamworkCreativityInnovation
SustainableBusiness
TERRITORY > INFRASTRUCTURE > RE-DESIGN > MARKETING > SALES > GROWTH
BRANDING torredomus Las Palmas ecotourism entrepreneurship
Olmué DOME responsible SUSTAINABLE social local eco GREEN
FAMILY/BUSINESS
ENTREPRENEURSHIP
My family has a countryside, where is an old tower that was used by my grandparents. We decided to re-design the tower with a modern dome and turn it feasible to receive tourists. Later we created the brand “Torredomus Ecolodge” and defi-ned a stock of therapeutic activities to offer such as yoga, trekking, hor-serides, zootherapy, bird watching etc. In a sustainable approach, we’re turning all the energy supply into wind and solar power. Today we’re designing sustai-nable living modules to install on the hills for more capacity.
Autonomic communities (2009)
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AS Researcher
TeamworkCreativityInnovation
SustainableBusiness
THESIS model autonomic socially sustainable applied research
architecture BACTERIAL biofilm COMMUNITIES permaculture PLANNING
SOCIAL SUSTAINABILITY MOTIVATION > RESEARCH > THEORETICAL MODEL > THESIS
I have a special motivation about proposing new ways of social living, so I decided to set this as my starting point for the course “Applied Research”. I researched about social sustainability and its state of the art; trending topics such as permaculture, carpooling, eco-villages, parking day, creative com-munities and many others. Then I got inspired by the bacterial biofilm to define strategies for an holistic and sus-tainable social life. Full research “Conceptual model for the creation of autonomic commu-nities: model based on the bacterial biofilm” available on my SlideShare.
Rulete (2010)
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AS Marketing & Sales Manager
TeamworkCreativityInnovation
SustainableBusiness
SOCIAL MEDIA simulation creation product idea entrepreneurship
enterprise SALES rulete CONCEPTION drinking game MARKETING
BRAINSTORMING > R&D > DESIGN > MARKETING > SALES > FAILURE > LEARNING
In the course “Enterprise Creation” I made part of a 6 people group. We called ourselves “naah! design” and created the pro-duct “Rulete”, a game for wild par-ties. The course is a simulation of real industry, the product must be produced and sold at the “Enterpri-se Creation Fair”. The enterprise has to deal with real life providers, stockers and customers. I brought the product idea and made all the marketing strate-gies and campaign, intensive on social media. I achieved appearan-ces in 2 important newspapers.
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GENERAL INFORMATION
PROJECTS & EXPERIENCE
DESIGN PORTFOLIO
OTHER ACHIEVEMENTS
WORKING METHOD & SKILLS
Acute Invasion (2006)
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AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
FRUIT SELECTION > OBSERVATION > CONCEPT > DESIGN > PROTOTYPE
Abstraction and concepting exercise for the course “Product Workshop I”. On a 4 members group, we had to observe and analyse the lemon. Its properties, color, shape, smell, flavor, use, and a large etc. Our main concept was the “acute invasion”, referring to how the lemon first penetrates senses through its strong color, then by smell and finally by an acid flavor. That concept based on sen-sations was transformed into a con-ceptual shape made with wire and lycra.
ACUTE INVASION exercise LEMON concept shape design
ABSTRACTION wire BIONICS analyse lycra OBSERVATION
EVO Lunchbag (2006)
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AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
IN SITU ANALYSE > OBSERVATION > CONCEPT > DESIGN > PROTOTYPE
RE-DESIGN school EVO user centered design lunch bag
sport CONCEPT teenager FOOD analyse context OBSERVATION
Designed as main project for the course “Product Workshop I”. I was part of a 3 person group, and our mission was to discover a need about teenager’s bags. We visited schools and observed the context and use of bags by teenagers, con-cluding that lunch bags are very un-comfortable when running and are fashionless. Teenagers are cons-tantly moving and also need to express their identity, so we desig-ned a sport-type modern lunch bag. My proposal was chosen for develo-pment and I did the prototype.
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Plegoo door lock (2006)
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AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
IN SITU ANALYSE > OBSERVATION > CONCEPT > DESIGN > PROTOTYPE
RE-DESIGN little kids PLEGOO user centered design door lock
funny CONCEPT clear COLORFUL analyse context OBSERVATION
Designed as main project for the course “Product Workshop II”. I was part of a 3 members group, and our mission was to design a door lock for little kids (3-5 years old). When researching our user and context we found out that dua-lity of users is a key fact for the pro-ject: a door lock easy to use for both adult and kid. That’s how I came with the idea of Plegoo, that was finally the concept chosen by the teachers. I did the prototype and took advantage of clear materials to show the mechanics of door locks with playful colors.
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cQuar Hair drier (2007) AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
RESEARCH > REVERSE ENGINEERING > CONCEPT > DESIGN > PROTOTYPE
QFD ergonomic human factor reverse engineering user centered design product redesign home family
Designed as main project for the course “Product Workshop III”. The main topic of the course was “reverse engineering”, also known as “product dissection”. As final project I worked with my partner Rodrigo Navarrete, re-designing the hair drier based on a reverse engineering analysis, user, human factor and Q.F.D. The result: cQuar, an ergonomic and compact hair drier with 2 ergonomic options of grabbing, a familiar and modern design, and a rolling system for the cable.
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COVer (2007)
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AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
TECH RESEARCH > USER&CONTEXT RESEARCH > CONCEPT > DESIGN > PROTOTYPE
PORTABLE workers COVer organic volatile compounds LQA chemistry FONDEF engineering adsorbent technology
Designed as main project for the course “Product Workshop IV”, collaborating with the Laboratory of Environmental Chemistry (LQA-USM). The request was to design a portable VOC’s (volatile organic compounds) measurement tool for working environments. With my partner Rodrigo Navarre-te we designed COVer, a comforta-ble unit that integrates all the requi-red technologies with a friendly ipod-like interface and an easy to use software.
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Cuchara Cup (2007) AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
IDEA > DESIGN > MANUFACTURE > FINISHES > MANUFACTURE REPORT
CUCHARA CUP spoon trophy football manufactures PROCESSES
ALUMINUM casting PRODUCTION resion finishes FEASIBLE
Designed as main project for the course “Manufactures I” by a group of 6 members. We were asked to apply many manufacture techniques on the fabrication of a product. We decided to create the trophy for the football champions-hip of Product Design Engineering, “Cuchara Cup” (Spoon Cup). We made a model on expanded po-lypropylene to make the matrix for aluminum casting. The basis was made with resin and blue colorant.
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Hair washer (2008) AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
IDEA > USER&CONTEXT RESEARCH > QFD > DESIGN > 3D MODEL
OLD MAN health hospital product conception hair washing UCD
INNOVATION user centered design QFD cheapER feasible EFFICIENCY
Designed as main project for the course “Product Con-ception”, by a 5 members team. The request was to deve-lop an innovative product idea and apply different design engineering methods to eva-luate the proposal, such as QFD. We designed a solution for hair washing on hospitals, upgrading portability, efficien-cy, costs and ergonomics com-paring to the state of the art.
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Rinso 200gr doser (2008) AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
USER&CONTEXT RESEARCH > CONCEPT > DESIGN > PROTOTYPE > FEASIBILITY
Designed as main project for the course “Product Workshop IV”, collaborating with UNILEVER. The request was to design a packa-ging and dosing system for Rinso 200 gr detergent. After researching the user (medium-low class family mothers), I came up with a very ob-vious so easy to understand collap-sible doser, integrated to the packa-ging. The doser comes with the main measures and the packaging includes the instructions of use. My proposal resulted to be the most feasible and cheap solution.
UNILEVER rinso detergent dosing 200 gr packaging UCD
INTUITIVE user centered design INNOVATION cheap feasible EASY d
Chumaiwen Shelter (2008) AS Product Design Engineer
TeamworkDesignTechnology
SustainableFeasible
USER&CONTEXT RESEARCH > BIONICS RESEARCH > CONCEPT > DESIGN > PROTOTYPE
chumaiwen shelter lippi outdoors bionics trekking tent UCD
HIBERNATION flexible modes HEAT EFFICIENT tent pole feasible
Designed as main project for the course “Product Workshop VI”, collaborating with Lippi Outdoors. The request was to design a trekking tent that sustains just on trekking poles. With my partner Rafael Figueroa, we got inspired by the Chumaihuén, also known as “Monito del Monte”, a little marsupial from the south of Chile and the only animal in South America that hibernates. We analyzed its shape, heat dissipation and conservation methods, to tranfer it to a 3 modes trekking tent that we called “Chumaiwen Shelter”. Lippi Outdoors chosen it as the best tent proposal of the course.
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Brand design (2006 - ) AS Strategic Graphic Designer
TeamworkDesignTechnology
SustainableFeasible
CONTEXT&RESEARCH > INSIGHTS > STRATEGY > CONCEPT > GRAPHIC DESIGN
As little jobs, I have developed many brands, some starting from the research and concepting, others just as logo design requests. This is one of my favorites professional issues; I love the process of defining a concept and strategy after resear-ching the context, market, user, cus-tomer or trending topics, to transla-te everything into a single icon that represents the heart and soul of something (brand, enterprise, pro-duct, etc.).
USER customer graphic design product strategies ENTERPRISE
CORPORATE marketing BRANDING logo identity ORIGINAL d
3D Modeling (2007 - 2009) AS 3D Designer
TeamworkDesignTechnology
SustainableFeasible
IDEA > SKETCH > 3D MODELING > 3D RENDERING > GRAPHIC DESIGN
VIRTUAL sketch graphic design texture 3D modeling RENDER
REPRESENTATION idea ANIMATION product piece SOFTWARE
These are a couple of renders that I made for different courses and projects, as experimentation on 3D software’s. Testing lights, textu-res, cameras, rendering options and different renderers. Software: 3D Studio Max 10, vRay, ProEngineer WildFire, Solid Works, Maya and Rhinoceros.
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GENERAL INFORMATION
PROJECTS & EXPERIENCE
DESIGN PORTFOLIO
OTHER ACHIEVEMENTS
WORKING METHOD & SKILLS
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20051st in the list of students entering Product Design Engineering,
Universidad Técnica Federico Santa María (682 points in the Test of Uni-
versity Selection, PSU).
2006Enters the Honor List 2006 (best stu-
dents, over 7000 academic points), Universidad Técnica Federi-
co Santa María.
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2007Chosen as President of the Stu-
dents Center of Product Design En-gineering by the community.
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2009Chosen to represent Product Design
Engineering in the 1st International Symposium on Product Design Engineering in Medellín, Colombia, and in Help
Manuel!, social strategic work recogni-zed by the President of Colom-
bia, Álvaro Uribe.
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2010Achieves the 2nd place on the
ECO20 contest for green entrepreneurs, ca-tegory ecotourism, with the business
model for Torredomus Ecolodge.
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GENERAL INFORMATION
PROJECTS & EXPERIENCE
DESIGN PORTFOLIO
OTHER ACHIEVEMENTS
WORKING METHOD & SKILLS
PROJECT INPUT
BusinessOpportunity
Request/Task
Problem
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RESEARCH
What?State of the artHistory
UserCustomer
Producer
Provider
Market
Context
Historic
CulturalPolitical
Geographic
UseHuman Factor
/ U.C.D.
FunctionsErgonomics
Interface/Communication
TechnologyHow?
When?
Where?
Who?
PROJECT PROFILE
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DEVELOPMENTRESEARCH OUTPUT
InspirationBionics
Insights
Brainstorming
Post-it clustering
Dynamic braindrawing
Dynamic brainwritingResearch conclusions
Creativefacilitation
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DESIGNCONCEPT
ConceptDesign
Iterative process
Speed clay modeling
Prototype
3D Rendering
Manual rendering
3D Modeling
Speed sketching
Designproposal
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FEASIBILITYPROPOSAL
EvaluationSustainability
Salesfeasibility
Focus groupSurvey
ROI
Technicalfeasibility
Prototype
Simulations
Report
Statistics
Strategies
Costs
Output
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So I’m proactive, if I have to go to the mountain, I’ll do it!
Context research at El Roble mountain, Chumaiwen Shelter project
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If I have to get my hands dirty, I’ll do it without a doubt.
Prototype construction, Plegoo door lock project
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And when design calls, I’ll call back.
Latin American Design Congress, Buenos Aires
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I’m a disposable material for hard sacrifices with unforgettable rewards.
Cold southern waters, Lago Huillinco, Chiloé - Chile
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And always disposed to teach & learn.
Teaching to high school students, Universidad Técnica Federico Santa María
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CONTACT ME!
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Website: www.felixbarros.clE-Mail: [email protected]: @FelixBarrosMobile: +56 9 77589600Address: Balmaceda 511, Viña del Mar, ChilePost code: 2571486You can also find me on Linkedin.com
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