Fast data and the internet of now
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©2014 Software AG. All rights reserved. For internal use only 1 | ©2014 Software AG. All rights reserved. 1 | Fast Data and the Internet of Now Why we need new approaches to deal with fast big data Dr Giles Nelson Senior Vice President, Strategy and Marketing @gilesnelson
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“Realize that everything connects to everything else”, said Leonardo Da Vinci. That foresight couldn’t be truer right now, as the Internet of Everything is here. It has the ability to connect anything to everything else. Not just devices, but people, process, things, enterprises, even industries. Your house and smart possessions will be collectively more intelligent than you by 2020, and the experience will become hyper-personalized. Industrials are going beyond machine-to-machine communication and are pursuing brilliant factories. And it’s all driven and connected by data. Data and how we act on that data are key to unlocking benefits for both businesses and individuals. Analysts claim that we only analyze 0.5% of the data being generated globally right now. In the past, we have been very good in promoting strategies to store vast amounts of static data, but nothing that turns that information into valuable insight that – in turn – becomes real-time and intelligent decision making. Analyzing and acting on streaming data – or data in motion – as it's produced from people, applications and machines is becoming ever increasingly important. The value produced from instant action can be immeasurably higher than conventional, backwards looking approaches. But how do we get there? What are we going to do with all this potential? Which industries will lead if any? This talk will look at the use of so-called fast data in a variety of industries and describe approaches to obtaining value from it.
Transcript of Fast data and the internet of now
©2014 Software AG. All rights reserved. For internal use only 1 | ©2014 Software AG. All rights reserved. 1 |
Fast Data and the
Internet of Now
Why we need new approaches
to deal with fast big data
Dr Giles Nelson Senior Vice President, Strategy and Marketing
@gilesnelson
©2014 Software AG. All rights reserved. 2 | ©2014 Software AG. All rights reserved. 2 |
Historical cost of
computer memory
and storage
©2014 Software AG. All rights reserved. 3 | ©2014 Software AG. All rights reserved. 3 |
Cost of computing
power equal to
an iPad
©2014 Software AG. All rights reserved. 4 | ©2014 Software AG. All rights reserved. 4 |
Connection
speeds
©2014 Software AG. All rights reserved. 5 |
©2014 Software AG. All rights reserved. For internal use only 6 | ©2014 Software AG. All rights reserved. For internal use only 6 |
BIG DATA
projects
are real 2013
2014
©2014 Software AG. All rights reserved. 7 |
Physical and digital are FUSING
CONNECTING people, processes, data and things
A SENTIENT, DIGITAL WORLD
©2014 Software AG. All rights reserved. 8 |
©2014 Software AG. All rights reserved. 9 |
The Internet of Things
MEGATREND
Digital Signage
Connected Car
Smart Vending
Precision Agriculture
Smart Manufacturing
Predictive Maintenance
©2014 Software AG. All rights reserved. 10 |
Customers want to be
treated like royalty
Personalization is the goal:
“the segment of one”
Cult of the
CUSTOMER
©2014 Software AG. All rights reserved. 11 |
People need banking
but they don’t always need banks
They know so much about us
“Relationship management
for the masses”
Rise of the
DIGITAL BANK
©2014 Software AG. All rights reserved. 12 |
Real time becomes RIGHT TIME
in the right context
Random time Real time
Non segmented
campaign
Segmented
campaign
4 1
©2014 Software AG. All rights reserved. 13 |
NEW CLASS of streaming,
decision-centric applications
Complexity
of extra-
enterprise
information
Fast,
Big Data
Time window to
analyze & act
Financial Services
Supply Chain
Logistics
CRM / CXM
Manufacturing
Fraud
Intelligent Healthcare
©2014 Software AG. All rights reserved. 14 |
©2014 Software AG. All rights reserved. 15 |
An ALWAYS-ON world needs
streaming architectures
Streaming visualization
Streaming analytics
& rules
In-memory data grid – fast
reference data & analytics,
scaling across machines
Low latency lightweight
messaging for digital “fan in”
©2014 Software AG. All rights reserved. 16 |
Forrester Wave
Leader: Big Data
Streaming Analytics
Source: The Forrester Wave™: Big Data Streaming Analytics Platforms, Q3 2014, Forrester Research, Inc., July 17, 2014. The Forrester Wave is copyrighted by Forrester Research, Inc. Forrester and Forrester Wave are trademarks of Forrester
Research, Inc. The Forrester Wave is a graphical representation of Forrester's call on a market and is plotted using a detailed spreadsheet with exposed scores, weightings, and comments. Forrester does not endorse any vendor, product, or service
depicted in the Forrester Wave. Information is based on best available resources. Opinions reflect judgment at the time and are subject to change.
©2014 Software AG. All rights reserved. For internal use only 17 | ©2014 Software AG. All rights reserved. 17 |
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