Factiva Insight Agency Analytics F 3011

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Transcript of Factiva Insight Agency Analytics F 3011

Page 1: Factiva Insight   Agency Analytics F 3011

Factiva Insight: Agency Analytics A better way to provide media

analysis for new business pitches and current client accounts

Factiva Insight: Agency Analytics gives agencies an easy-to-use Web-based tool that automates the generation of

media analysis. With it, you can eliminate the costly process of manually searching for media hits and graphing the

results, freeing up time for strategic recommendations. The outcome? A higher win rate and increased retention.

Factiva Insight: Agency Analytics gives you:•An on-demand media research application for analysis across traditional and social media sources

•A simple user interface to produce graphs highlighting issues and delivering insights

•The flexibility to easily cut and paste graphics to any Microsoft Office application or Web site

Rapid delivery of mediainsight to:• Better support clients – uncover

opportunities and threats and deliver the

value clients expect.

• Drive more business – simplify the

creation of comprehensive media analysis for

new business pitches.

• Minimize expenses – no third-party

consultants are required and usage statistics

facilitate charge-back to customer accounts.

• Differentiate your agency – give

your account teams the ability to generate

just-in-time, high-quality media analysis

across print, Web, social and broadcast

media sources.

To learn more, contact your account

representative, or visit

www.factivainsight.com/agency

The interface has been designedaround how you manage projects.Easily handle multiple projects andtopics for multiple clients from onedashboard.

Your experts manage the analysis at the most granular level.The software allows for complete control of the searchstring, date ranges and content sources

Advanced formatting capabilities create presentation-ready graphics

© 2007 Factiva, Inc. All rights reserved. All other products mentioned are the marks of their respective owners. Any brand or company names are the marks of their respective holders.

F-3011-A 2.07