EXPERTISE WITH · Xd: I use this as a digital sketchpad and to design and prototype mobile apps,...

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Everyone has a story to tell (412)657-8403 [email protected] lukeabruss.com EXPERTISE WITH: Photoshop: I have been using Ps since my freshman year of undergrad in 2003. It’s my first love, and a program with which I am extraordinarily familiar. I mostly use it for designs meant for the web (RGB) format. Illustrator: I picked Illustrator up during my first year of grad school in 2012. This is my go-to tool for making vector-based graphics for anything needing to be printed or scaled to varying sizes. InDesign: I use InDesign to design and layout projects such as newsletters, resumes, brochures (like this one) and some promotional materials like t-shirts, pins, gift tags and mousepads. Xd: I use this as a digital sketchpad and to design and prototype mobile apps, the layout and UI/UX of websites, wireframes and digital mockups. Lightroom: The newest arrow in my quiver. I use this as an extension of Photoshop and to streamline large projects. For example: I’m currently working on a large photo mosaic.

Transcript of EXPERTISE WITH · Xd: I use this as a digital sketchpad and to design and prototype mobile apps,...

Page 1: EXPERTISE WITH · Xd: I use this as a digital sketchpad and to design and prototype mobile apps, the layout and UI/UX of websites, wireframes and digital mockups. Lightroom: The newest

Everyone has a story to tell

(412)[email protected]

lukeabruss.com

EXPERTISE WITH:

Photoshop: I have been using Ps since my freshman year of undergrad in 2003. It’s my first love, and a program with which I am extraordinarily familiar. I mostly use it for designs meant for the web (RGB) format.

Illustrator: I picked Illustrator up during my first year of grad school in 2012. This is my go-to tool for making vector-based graphics for anything needing to be printed or scaled to varying sizes.

InDesign: I use InDesign to design and layout projects such as newsletters, resumes, brochures (like this one) and some promotional materials like t-shirts, pins, gift tags and mousepads.

Xd: I use this as a digital sketchpad and to design and prototype mobile apps, the layout and UI/UX of websites, wireframes and digital mockups.

Lightroom: The newest arrow in my quiver. I use this as an extension of Photoshop and to streamline large projects. For example: I’m currently working on a large photo mosaic.

Page 2: EXPERTISE WITH · Xd: I use this as a digital sketchpad and to design and prototype mobile apps, the layout and UI/UX of websites, wireframes and digital mockups. Lightroom: The newest

SERVICES

Logo for J.J. Bosley, CPA

Wall Art(client confidential)

CD Cover American Eagle Mobile Shopping App(wireframes and mockup)

Let’s tell your story

Recent Projects About MeEveryone has a story to tell, whether it’s about a recent event the world must know about, a product your customer didn’t know they needed until they read the copy, or telling your company’s story with a sharp logo and a solid branding strategy. If your story doesn’t reach the right people, or if it fails to motivate them, it won’t matter how compelling it is.

I’ve acquired many technical skills through my education and experience. More importantly though, I have the soft skills required to reach an audience and engage with them. Empathy, intuition and insight are among my most valuable abilities. Knowing who the audience is, and how to frame your message is, in my opinion, even more important than the hard skills. Indifference to your audience, or failing to know what makes them tick, can cause your message to fall flat.

Let’s schedule an informal sit-down to discuss how I can help you tell your story and truly engage and captivate your audience.