Exhibition Review - icecf.com . machinery products . ... this event by the government, including...

Exhibition Review

Great Event Promotion & Media

Buyer Facts & Figures

Exhibitor Facts & Figures

Country/Region Pavilion

Exhibitor Analysis

The Belt and Road Initiative: Focus on India

Global Tasting Event

Overseas Promotion

Media Coverage

Social Media

Domestic Promotion

Exhibition

Review

Visitors

185,596

Exhibition Area

1,180,000m2

Booth

60,233

Exhibition Review

Exhibitor

24,514

210

Canton Fair International Pavilion

Exhibitor

610

48

China Import and Export Fair, also renowned as Canton Fair, is held biannually in Guangzhou every session since 1957. The Fair, comprehensive in nature, has won its reputation of “China’s No.1 Fair” for its longest history, the largest scale, the most complete exhibit variety, the biggest buyer attendance and the greatest business turnover in China.

To promote import and trade balance, the International Pavilion of Canton Fair has been set up especially for International exhibitors since its 101st session in the spring of 2007. With the huge influence of Canton Fair home and abroad, the International Pavilion attracts over 600 overseas exhibitors from more than 40 countries and regions, over 90,000 professionals every session.

Visitors

100,000

Facts & Figures About Canton Fair

第119届广交会进口展区展后报告 International Pavilion Post show report

Buyer Facts & Figures

Buyer attendance of all continents and proportion

Asia

Europe

Americas

Africa

Oceania

From 210 countries(regions)

Buyer from countries in the “Belt and Road Initiative”

of the total

The top 10 countries and regions

of buyer attendance

Buyer attendance of the top 20 countries and regions account for the total

Buyer attendance from China’s top 10 trading partner countries and regions account for the total

electronics and household electrical appliances

daily consumer goods home decorations

gifts machinery products

Buyers’ business line


Number of Exhibitors

Number of Booths

National Pavilion

3105

International Pavilion

158

National Pavilion

6223


353

Total 3263

Total 6576




Number of Booths

National Pavilion

4412


173

National Pavilion

7697


224

Total 4585

Total 7921




Number of Booths

National Pavilion

1663


26

National Pavilion

3111


34

Total 1689

Total 3145




Number of Booths

National Pavilion

683


80

National Pavilion

1011

International Pavilion.

110

Total 763

Total 1121




Number of Booths

National Pavilion

3032


131

National Pavilion

6260


164

Total 3163

Total 6424




Number of Booths

National Pavilion

2218


36

National Pavilion

4172


77

Total 2254

Total 4249



Country/Region Pavilion

11 Country /Region Delegations


Exhibitor Analysis

26.16% 28.64% 4.30% 13.25% 21.69% 5.96%

91% Exhibitors

will participate at International Pavilion again

93% 94% Exhibitors consider

International Pavilion as the

must-exhibit event around the world

Exhibitors highly recommend International

Pavilion to others

Major business intentions have been concluded during the fair. Saku from Estonia has received big orders from Chinese company after its first participation in Canton Fair . This, once again, highlighted the pivotal role that the International Pavilion of Canton Fair plays in providing a stage for international business deals.

Exhibitors breakdown by product range International Pavilion is becoming the Best platform for overseas companies to explore Chinese Market. Exhibitors are able to reach and engage with their target audiences at International Pavilion. The incredible diversity of exhibitors and attendees, coupled with the networking opportunities that the fair provided, ensures that exhibitors are able to connect with business partners whom they had set out to meet.


Buyer Analysis


100,000 Visitors

54% Chinese Buyers

46% Overseas Visitors

Famous Buyers

Beijing 10%

15%

40%

Shanghai

广州 Guangzhou

*more than one answer possible

Tend to existing business contacts

Gain an overview of progress in the industry

Pave the way for

new business contacts

Observe competition

51% 46% 44%

38%

The purpose of visiting

One Belt and One Road Initiative


81 74

63

48

15 12 11 10 8 8 7

Top 10 Silk Road Country /Region Participating in International Pavilion

61.31% 2.87% VS 118th 374 Exhibitors from One Belt and One Road Initiative

33 Countries/regions of One Belt and One Road Initiative

Great Event

Great Event

The Belt and Road Initiative: Focus on India


On April 18th, International Pavilion and Guangzhou Municipal Chamber of Commerce,

Federation of Indian Export Organisations proudly hosted the “The Belt and Road

Initiative, Focus on India” event. Officials shared their view on the “The Belt and Road

Initiative” and the future development between China and India.

In recent years, Chinese government has been positively implementing “The Belt and Road Initiative” strategy. Canton Fair plays a very important role in enhancing the trade relationship between China and other countries. I encourage Indian companies to seize this opportunity to explore Chinese market.

Mr. Li Jinqi Vice President and Secretary General of Canton Fair

Guangzhou not only has implemented the national and provincial decision of expanding import, but also took concrete steps in the stabilizing the growth of foreign trade. It is great opportunity for Indian company to enter Chinese Market.

Ms. Chen Yongfang Deputy Director General of Guangzhou Municipal

Chamber of Commerce

China is now India’s largest trading partner with bilateral trade in 2015 registering over USD 70 billion. However, there is a huge trade imbalance in favour of China. While the governments of India and China are taking steps to implement policies to further boost bilateral trade.

T.J Suresh Consul General of Consulate General of India In Guangzhou

India has emerged as one of the largest global economies. The Indian economy has been growing above 5% for many years now and the growth rate has picked up in the last two years. The economy is expected to grow at over 7% this year and in the following years. The Government of India has launched several new initiatives to boost the economic growth and improve people’s living standards

About India

As a emerging country, India has the advantage of demographic dividend, which indicates a huge demand and sufficient labor force in manufacture industry. Indian government will implement more policy to attract more investment from home and abroad, including tax abatement, convenience of investment and IP protection.

Ajay Sahai Deputy Director General of FIEO

Speaker’s View

10 companies

200+ professional buyers

The Belt and Road Initiative: Focus on India Match-making session

Great Event


What did they say?

Now Indian manufacturer has established close relationship with Chinese company. As one of the best trading platform, we could receive many orders in Canton Fair International Pavilion.

Denish Kansagara Sagar Polytechnic LTD

Exhibitors

Buyers As the emerging country, India has developed rapidly. In recent years, the volume of products exported to India increases 30% each year. Through International Pavilion and the matching-making event, we could find more qualified customers.

Mr. Li Guangzhou Light Holding Limited

Match-making Event

Canton Fair International Pavilion, together with the Guangzhou

Municipal Commercial Committee co-hosted the global tasting event in

May 2016. Hundreds of famous local buyers were invited to attend

this event by the government, including food & drink importers, e-

commerce enterprises and supermarkets. etc. Moreover, the Chinese

Custom And Guangzhou Entry-Exit Inspection and Quarantine Bureau

sent their expert to attend the event and

provide consulting service.


Promotion &

Media


Promotion & Media

Overseas promotion

(Czech Chamber of Commerce)

（Czech Trade）

德国 Germany

捷克 Czech

日本 Japan

(JAPIT) (Ministry of

Economy, Trade and Industry) Japan Chamber of

Commerce & Industry) (TIME LAB)

International Koelnmesse

新西兰 New

Zealand

俄罗斯 Russia

波兰 Portland

（Polsko-Chińska Rada Biznesu）

德国科隆五金展 (SKYKIWI) (AUCKLAND CHAMBER

OF COMMERCE) (NZCTA)

(NZGGAC)

OPORA RUSSIA

(Expocentre)

3 Promotional Conference to Invite Chinese Buyers

200+ Import Traders

20 Big Supermarkets

Promotion & Media

Domestic promotion


International Pavilion of Canton Fair held promotional conference respectively in Foshan, Zhongshan, Zhuhai, which is aim at introducing the highlights of International Pavilion to all potential buyers all around China.

Promotion & Media

Intensive Buyer Invitation

1.2 million Emails delivered to Chinese Buyers

100,000 Telephones calling to potential buyers

20,000 Contacts get our SMS

Close coordination with consulate general and commercial society to invite buyers

Meeting over 200,000 professional buyers from mainland China and overseas.

Networking with top-decision makers from leading purchasing group and trade delegations of provincial/municipal governments.


Media Coverage

3 months PR Campaign to intensively highlight International Pavilion of Canton Fair in world’s media

1,000+ Cooperative media from home and abroad

200+ Coverage during Canton Fair

Promotion & Media


WeChat

Website Mobile

equipment

Newspaper

APP

Promotion & Media

Social media

6 International social media platforms

25,000 New buyers registered through social media and search engines

490,000 Facebook Fans totaled over 490,000 with its influence being the first in the industry


Contact us

Tel: 020-89138585 Email: [email protected] www.cantonfair.org.cn/international/

Save the date and Book Now Oct. 15-19, Oct. 31-Nov. 1, 2016 120th Canton Fair International Pavilion

April 15-19, May 1-5, 2017 121st Canton Fair International Pavilion

Exhibition Review - icecf.com . machinery products . ... this event by the government, including...

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