Executive Summary February 10 – 22, 2013 Australia and … · Executive Summary February 10 –...
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Rocky Mountain International 2232 Dell Range Blvd, Ste. 101 Cheyenne, Wyoming, 82009, USA Ph: (307) 637-4977 • Fax: (307) 634-8334 Email: [email protected] Web: www.rockymtnintl.com, www.rmi-realamerica.com Executive Summary February 10 – 22, 2013 Australia and New Zealand 2013 Discover America Australian/ New Zealand
Transcript of Executive Summary February 10 – 22, 2013 Australia and … · Executive Summary February 10 –...
Rocky Mountain International2232 Dell Range Blvd, Ste. 101
Cheyenne, Wyoming, 82009, USAPh: (307) 637-4977 • Fax: (307) 634-8334Email: [email protected]
Web: www.rockymtnintl.com, www.rmi-realamerica.com
Executive SummaryFebruary 10 – 22, 2013
Australia and New Zealand
2013 Discover America Australian/New Zealand
Australia and New Zealand Mission 2013 2
Australian and New Zealand Mission February 10-22, 2013
Participants:James Scoon –Wyoming Travel and TourismFred Walker -North Dakota Division of TourismMitch Knothe–Idaho Division of TourismDonnie Sexton - Montana Office of Tourism,Maureen Droz – South Dakota TourismBarbara Stafford – Rocky Mountain International
Summary:
Australia:This was our year for a lot of first in Australia:We introduced:• The New RMI website (www.rmi-realamerica.com.au) which was presented to the trade as a “tool”
developed especially for them to assist them in creating trips for their clients. To the media as a site that was developed by a Australian PR leader specifically for the special needs of the media and to consumers as their “go to site’ for info on the Real America. If you haven’t yet seen the site, please take a look.
• The new 5 State Real America Guide which was very well received by the Australian travel trade and served as a strong vehicle to promote the new website.
• The new 5 State video presentation which incorporated each of the States’ 1 minute videos in a packaged presentation. We held our own against the major video efforts of California, Las Vegas, New York, Hawaii, Texas and some of the largest corporate attractions in the US. And, in New Zealand when we found that a change had been made that allowed us 11 minutes for our presentation instead of the 6 minutes first announced we were easily prepared with the new 10 minute 5 state video (we also have an 16 minute version for trainings and consumer presentations.
Lots of positive exposure in the travel trade media. We had coverage on:• The new website• The new magazine• Our video presentation in Sydney• The RMI media event in Manley• The States participation at the Expo in AucklandThe States gave multiple group and individual interviews in each market. Barbara did 3 call-in interviews with the e-Travel Blackboard, Karry On and TravMedia.
PerthVUSA Expo Over 200 travel agents
Adventure World (meeting and training)Eddie Steinmann, Business Development Manager, Western AustraliaEddie is new to Adventure World at manages their operations in WA (Western Australia). He had spoken to Heidi Bullough at great length about our region and is very enthusiastic. He has a Harley and prefers wide open spaces
Australia and New Zealand Mission 2013 3
to urban areas so our region is VERY attractive to him. He thinks we are perfect fit for Adventure Worlds growing client base.
Sydney
Staff training at Adventure WorldTwo 45 minute trainings (total of 13 staff)
Media Marketplace and lunch. Over 100 travel writers and journalists attended.(List has been requested)
B2B: Eighteen tour companies were represented and interest in our region was the highest it has ever been. (see leads)
RMI Media/Trade EventThirty three media and trade guests (see list)
Discover America Committee Annual meeting. Barbara met with the executive board and they have agreed that Caroline Davidson will be RMI’s rep on the Board. She will be invited to participate in the committee of her choice. TravelMedia/TravelTrade meetingThe States were offered a “private showing” of the new travel trade and travel media programs contracted by International Pow Wow and BRAND USA. A very unique software platform has been developed for the industry. We were excited to have the opportunity to see exactly what this new kind of Internet site can offer to RMI and our states. It will allow us to have in-depth (historical and current) data on media requesting fam support, very complete info on tour operators and travel agents (include all the US product they currently offer) and perhaps (HOPEFULLY) actual numbers on what the industry is selling in US on a market by market basis. Great stuff! VUSA Expo SydneyOver 550 Travel Agents(List of attendees has been requested)
BrisbaneVUSA Expo BrisbaneOver 200 Travel Agents. Very enthusiastic about our region. (List of attendees has been requested)
Also had 4 media stop by to chat with us about our region
MelbourneVUSA Expo MelbourneOver 320 Travel Agents(List of attendees has been requested)
Also had 9 travel media stop by to chat with us about our region. New Zealand
Australia and New Zealand Mission 2013 4
AucklandDiscover America Committee B2B and Media eventVery disorganized. We chatted with a lot of travel media, but almost none had cards.(List of attendees has been requested)
VUSA Expo Auckland:Over 250 Travel Agents(List of attendees has been requested)
Respectfully submitted,
Barbara StaffordDirector of Special Programs/MarketingRocky Mountain International
Australia and New Zealand Mission 2013 5
Company Name Type Country
Ms. Caroline Gladstone Journalist Australia
Mr. Michael V Day Journalist Australia
Ms. Natalie Manning Journalist
Ms. Briar Jensen Journalist Australia
Ms. Gina Reynolds Journalist Australia
Dr. John Maddocks Journalist Australia
Ms. Pip Ashford Other - Consultant New Zealand
Mr. David D May Journalist Australia
Mr. Paul Maughan Journalist Australia
Anthony Bianco, travel writing, events, new media
Media Australia
Adventure Destinations Ms. Karryn Papenfus, Managing Director Tour Operator Australia
Adventure World Mr. Neil Rodgers, Ms. Heidi Bullough, Mr. Travis Graham
Tour Operator Australia
Adventure World Mr. Eddie Steinman Tour Operator Australia
Air New Zealand Ms. Nicole Bennett, Account Manager International Sales Australia, Justine Murphy, Mr. Tony Burns
Airline Australia
"Alaska Travel Industry Assoc
Global Travel Consulting Group (GTCG)"
Sue Jones, Account Director, Australia/New Zealand
Other - Marketing Australia
Boronia Media (Gardens, travel, nature)
Mr. Paul Urquhart Journalist Australia
Canada & Alaska Specialist Holidays Mr. Ed Smith Tour Operator Australia
CEO Mr. Robert La Bua Journalist Australia
CI Events Ms. Marilyn Long, Business Development Director
Tour Operator Australia
Classic & Sportscar Tours John Davis, Colleen Davis Tour Operator Australia
Contiki Holidays Tony Laskey, General Manager Tour Operator New Zealand
Australian/New Zealand Leads
Australia and New Zealand Mission 2013 6
Copygirl Ms. Carrie Hutchinson Journalist Australia
Creative Holidays "Jacqui Browne, Contracting Manager
Ms. Celeste Arthur, Mia Jorgensen" Tour Operator Australia
Cruise Holiday Specialists Mr. Lynden James, Product Manager Tour Operator Australia
Drive Away Holidays Ms. Candace Swale Tour Operator Australia
E Travel Blackboard TV Ms. Daisy Melwani, Mr Anthony Valeriano Media Australia
Eaglerider Motorcycle Rental Mr. Erik Seversen, VP International Business Development
Receptive United States
Evergreen Tours "Mr. Justin Ewin, Product Manager
Yumi Iemoto, Product Coordinator" Tour Operator Australia
Fairfax Media Ms. Jane Reddy Journalist Australia
Flight Centre Limited Ms. Maria Ferro, Sally McFadyen Travel Agency Australia
Freelance Journalist Mr. Guy Wilkinson Journalist Australia
Get Lost Mr. Justin Jamieson, Managing Editor Journalist Australia
Globus & Cosmos Tours Catherine Gerbich, Sales & Marketing Manager New Zealand
Graphic Publishing "Ms. Lynn Hill
Ms. Rhonda Bannister" Journalist Australia
Harvey's Choice Holidays Kelly Daniels Tour Operator Australia
Hawaiian Airlines Ms. Sherilyn Robinson Airline Australia
Holidays with Kids Mr. David Thorndike Media Australia
iMageiNK "Ms. Carol West, writer
Mr. Robert Muir, Photographer" Media Australia
Infinity Holidays Ms. Meagan Maynard, Marketing Manager Tour Operator Australia
Insight Vacations (NZ) Ltd. Dave Salisbury, General Manager New Zealand
Jetset Travel Group Ms, Maria Ferro, Manager-Product, retail, Shared Services.
Tour Operator Australia
Jetset Travel/ Rosedale Travel Services
Ms. Rosemarie Church Tour Operator Australia
Australian/New Zealand Leads - continued
Australia and New Zealand Mission 2013 7
Australian/New Zealand Leads - continued
Karry On Daisy Melwani, Editor Media Australia
Lorenzo Magazine Mr. Michael Krape, Editor and Publisher Australia
MTA Mobile Travel Agents Mr. Justin Poor Travel Agency Australia
Naked Hungry Traveller Tom Neal Tacker, Executive Editor Media
Orbitz Worldwide Mr. Stuart Stacy Online Booking Portal
Australia
Pin Point Travel Group Ms. Susan Bordin Tour Operator Australia
Polaris Media Pty Ltd Danny Gocs, Arts and Travel Editor Media Australia
Rising Stars Ms. Michelle Lazaro Tour Operator Australia
Tabs on Travel LTD/Travel Communications
Ms. Angela Dominey, Tony Dominey Publisher Media New Zealand
The Jetset Travelworld Group Ms. Petra Pinto Correa, Global Contracts Manager/North America
Tour Operator New Zealand
The Travel Corporation Ms. Rae White, Group Communication Mgr. Tour Operator Australia
This Magnificent Life Magazine Ms. Liz Bond Media Australia
To Market to Market Pty Ltd Ms. Sheridan Rogers Journalist Australia
Trafalgar Tours Catherine Gerbich, Sales & Marketing Manager New Zealand
Travel Counsellors Ms. Susanne Thwaites Tour Operator Australia
Travel Mole Mr. Ian Jarret Journalist Australia
"U.S. Commercial Service
Consulate General of the United States"
Ms. Monique Roos, Commercial Specialist, Mr. Joe Kaesshaefer
US Commercial Service
Australia
United Airlines Ms. Deidre Parkes-Finch, Mr. Chris Petty, Mr. Luke Crawford, Mr. Ramon Poblete
Airline Australia
US Embassy New Zealand Ms. Janet Coulthart, Commercial Service Officer US Commercial Service
New Zealand
Visit USA Committee Australia Mr. Mark Sheehan Other - Events Australia
With You in Travel Marketing David Reeves Other - Marketing
Woman's Day Magazine Ms. Karleigh Smith, Foreign Editor Journalist Australia
YTravel Caz and Craig Makepeace Travel Bloggers Australia
Australia and New Zealand Mission 2013 8
Australian/New Zealand Notes
6/92 Campbell ParadeBondi BeachAustralia
011 61 29365 7185Phone
Fax
AUS13: Attended event AU11: Caroline writes mostly about cruises but is starting todo more general info features.AU09: (SYDMED) Caroline is a travel writer who works onfeatures as well as guidebooks. She is very interested inlearning about our region. Follow up: send her full packets ofinfo.
Journalist
NSW 2026Postal Code
Ms. Caroline Gladstone
www.carolinegladstone.comWebsite
36 Mountjoy StreetBrisbane, QueenslandAustralia
011 61 7 3832 6532Phone
011 3832 6532Fax
AUS13: Michael is interested in outdoor adventure activitiesparticularly rafting. States send him info.AU11: Michael writes for a large Western Australia paper (?)He used to be a feature writer but now does their travelsection. He has been to Boise but that is all he has seen ofour region. He writes his stories from a personal interestpoint of view rather than "like a travel brochure". Is a big BobDylan fan so gave him an itinerary that includes Bob Dylan'sbirthplace.
Journalist
4000Postal Code
Mr. Michael V Day
MICHAELVDAY.wordpress.comWebsite
Table View Lables 1Lead Entry FIND SORT QUIT
011 61 4 15827694Phone
Fax
AUS13: Natasha is an Australian travel writer but will be inCanada for 2 years starting this summer. She will visit ourregion some time during those two years to write on food andtravel. She will contact Barbara when she plans to visit.
Journalist
Postal Code
Ms. Natalie Manning
www.insidecuisine.comWebsite
33 Allandale DriveBaulkham Hills NSW 2153Australia
011 61 2 9620 4829Phone
sameFax
AUS13: Briar is both a travel journalist and a photographer.She is interested in visiting our region. Follow up: Caroline,vet this journalist and if viable contact about possible fam.
Journalist
Postal Code
Ms. Briar Jensen
www.briarjensen.com.auwww.brairstravelbeat.com.au
Website
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 9
127 Atchison StreetCrows Nest NSW 2065Australia
011 612 9966 0166011 0429 660 166 (cel
Phone
Fax
AUS13: She writes for several "senior" magazines. Shewants info on Native American Pow Wows. the BuffaloRoundup, Rodeos, the Cowboy experience. Any major"events" that would appeal to senior travelers. Follow up:States send whatever you think appropriate. Caroline, if Ginaapproaches you about a fam, she will need to be thoroughly vetted.
Journalist
Postal Code
Ms. Gina Reynolds
Website
2 Balmoral RdLeura 2780 NSWAustralia
011 0450 00 96484Phone
Fax
AUS13: John is a freelance travel writer and photographer.He sat next to Maureen Droz at Media lunch in Sydney. Heis interested in a fam to our region. Caroline: your call.
Journalist
Postal Code
Dr. John Maddocks
Website
Table View Lables 1Lead Entry FIND SORT QUIT
P.O. Box 25482St. HeliersAuckland 1740New Zealand
011 64 21 575260Phone
Fax
AUS13: (NZ) PIp is a rep. Her major client isAnaheim/Orange County. She is also on the board ofDiscover America New Zealand.
Other - Consultant
Postal Code
Ms. Pip Ashford
Website
P.O. Box 121Point LookoutNorth Stradbroke Island Queensland, 4183Australia
011 61 7 3409 8552011 61 7 3409 8552 (cel)
Phone
Fax
AUS13: David is a travel writer and photographer. The paperhe writes for (??) has a circulations of 1.5 million. He writesabout travel and food. He is coming for Buffalo Roundup andwants to do ND also. Caroline follow up: Maureen send moreinfo on SD and Buffalo RU. Fred contact him with ideas forafter the RU in SD.
Journalist
Postal Code
Mr. David D May
Website
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 10
210 Stuartholme RoadBardon Qld 4065 Australia
011 61 7 3371 6064Phone
Fax
AUS13: Paul is a freelance journalist. He will be in Canada inSeptember and will be in area for several months. He wantsto visit ND and SD around that time. Followup: Carolineplease vet this journalist. If you think he is viable pleasecontact.
Journalist
Postal Code
Mr. Paul Maughan
Website
PO Box 312Arana HillsAustralia
61 435 543 563Phone
Fax
AUS13: Brisbane Media, attended event
Media
QLD 4054Postal Code
Anthony Bianco, travel writing, events, new media
thetraveltart.comWebsite
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 11
89a Orange St.Bentleigh EastAustralia
011 61 03 9570 4466Phone
011 61 03 9570 6600Fax
AUS13: B2B. A good meeting with Karryn. They are doing alot of wildlife group tours. They are not into self drives(although they will customized trips for their clients. They useATi-Small World, but would be interested in having aspecialty receptive in our region. She said we need toeducate the public that we exist. Caroline: contact her aboutlinking to new website if she offers a group tour to our region.AUS12: B2B Met with Karryn Papenfus. They specialize ingroup and train travel. They are currently offering Canada and Alaska in the US. US is growing yearly and they areinterested in adding a lot more product. Clients like Canadabecause regional transportation is better there. ATI is theirreceptive. She would like us to plan on spending time withthem next year to do staff trainings. 75 minutes outsideMelbourne. Train to Oakley and then 15 min taxi to theiroffice or rent car. Followup: Barbara send USB port with ourExpo PP presentation and the training PP. Fred and Marleesend info on cross-border itineraries.
Tour Operator
VIC 3165Postal Code
Ms. Karryn Papenfus, Managing Director
Adventure Destinations
www.adventuredestinations.com.auWebsite
Level 6, 157 Walker RoadNorth SydneyAustralia
011 612 8913 0611011 612 8081 0120
Phone
011 612 9956 7707011 612 9925 0949
Fax
AUS13: Neil was in Auckland at a meeting. Heidi came toour RMI event and the B2B in Sydney. She is expecting herfirst child in May and will be on "partial" maternity leave untilnext March. They are hiring a person to substitute for herwhile she is out, and they will probably be asked to stay on asUSA is exploding for them right now and they need alot moreproduct. We didn't have time to see Travis while we were inMelbourne, by he sent his regards and asked Heidi to givehim an update. Barbara gave Heidi and extra copy of the newRMI flashdrive to send him.AUS12: Neil attended the RMI Event in Manley. He is veryhappy with their new "Real America" program (7 newitineraries in their catalog this year) but wants to continue toexpand the effort. He has committed SIX Qantas tickets for afam to our region in September (4 trade and 2 media). Heand Barbara will work to get the right mix.Heidi sat in on one of the two training sessions we did at AW'soffices in Sydney. She also had meetings with us at the B2B.She is very excited about our region. She had planned onattending RMI RU this year, but Andrew (the owner of AW)decided that staff would only attend PowWow once every twoyear and since she was in SF she isn't going this year. Shewill try to make the RU next year, but has decided to comeover to the region on her own time as she doesn't feel that shecan wait another year to see the product. Heidi was thepersonally responsible for developing the 7 itineraries for thisyear's catalog so we would definitely love to get her over here.Barbara continue to follow up. Maureen send her a copy of the Crazy Horse newsletter. Invited to the Media Event, butdid not attend.Travis (Business Development Manager) works with HeidiBullough to develop new products for the Canadian/USAprograms. He is very enthusiastic about the potential for ourregion. After our discussion he said that he was going to startwork on a "photography tour" to our region that he thought would be very popular with Australians. Follow up: Althoughhe took materials from each of the states, please add him toyour newsletter lists and send him any thing that you think would be appropriate and keep in touch with him. (He invitedus to spend an afternoon with him at his home, 2 hours outside of Melbourne, next time we are in town).PW11: Neil is the Director of Product and Marketing. He said
Tour Operator
[email protected]@[email protected]
NSW 2060Postal Code
Mr. Neil Rodgers, Ms. Heidi Bullough, Mr. Travis Graham
Adventure World
www.adventureworld.com.auWebsite
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 12
Level 9, 157 Walker RoadNorth SydneyAustralia
011 612 1300 363 055011 612 8081 0120
Phone
011 612 9956 7707011 612 9925 0949
Fax
AUS13: Eddie is the new Business Development Manager forthe Western Australia division. We had a great meeting withhim while in Perth for the Expos. He owns a Harley and loveseverything outdoors so is very committed to our region. Weinvited him to come to Roundup next year and he said he willdefinitely try to join us. Follow up: Barbara and Caroline keepin touch.
Tour Operator
NSW 2060Postal Code
Mr. Eddie Steinman
Adventure World
www.adventureworld.com.auWebsite
Level 11, 151 Clerence Street SydneyAustralia
011 61 2 8235 9940Phone
011- 61 2 8235 9946Fax
AUS13: Nicole said that interest in travel to USA is at ithighest ever. US is now the most popular long hauldestination for Aussies. She said that bout 60% of thetravelors are coming from Western Australia (Perth) as the"CUBs" (Cashed up bogens...a.k.a oil field rednecks) arespending money like crazy on their holidays. According to herthere is nothing to do in Perth, so every few months theCUBs travel to some where for a month or two.AUS12: Nicole said that the energy industry is driving a lot ofthe new policies emerging in the major airlines. They arediscovering gas and oil in a lot of non traditional energysectors and this is filling their business seats. Good for theAUS/NZ travelers as the economy seats prices are starting togo down again, but bad for us as there are no seats availablefor media or trade fam tickets. Follow up: Barbara keep intouch with Nicole. Invited Justine Murphy to the RMI MediaEvent, but she did not attend.AUS10: Met with Tony Burns. Tony is a commercial accountmanager for NZ Air.Aust08 Sydney Travel Event: Met with ms. Lisa Dunn. Lisasaid she would work with us on Fam support. Sydney -Auckland to LAX (we would have to get them from LAX to RMIgateway. Barbara, please follow up
Airline
[email protected]@airnz.co.nz
NSW 2000Postal Code
Ms. Nicole Bennett, Account Manager International Sales
Air New Zealand
www.airnewzealand.com.auWebsite
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 13
Level 1, 1/77 Avoca DriveAvoca BeachAustralia
011-612 4382 2275Phone
011- 612 4382 1119Fax
AUS13: Sue said that Aussies booking Alaska cruises has increased by double digits for each of the last 4 years and isnow considered one of the hottest US destinations. She saidthat when Alaska started in market about 12 years ago that no one had any idea what or where Alaska was. She thinks weare going to see the exact same time of growth in interest ifwe "stay the course".AUS12: Met Sue. She helped Mike Lille coordinate theexpos.
Other - Marketing
NSW 2251Postal Code
Sue Jones, Account Director, Australia/New Zealand
Alaska Travel Industry Assoc
www.gtcg.com.auWebsite
P.O. Box 168Surry Hills NSW 2010Australia
011-612 9310 5272011 64 0419 018 611 (cel)
Phone
Fax
AUS13: Paul was the editor of a major gardening magazinethat recently folded. He is now freelance. He is will in theUS for a month in April (CA, NY, FL). Follow up: none at thistime.
Journalist
Postal Code
Mr. Paul Urquhart
Boronia Media (Gardens, travel, nature)
Website
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 14
Level 659 Goulburn StreetSydneyAustralia
011- 61 02 80626446Phone
011 61 02 8062 6447Fax
AUS13: Another very good year with more and more interest in USA. He is sending clients to Yellowstone (Denver toBozeman) and then onto SD back to Denver. He is alsooffering a Canada-Whitefish-Couer d'Alene-Vancouver whichis selling very well. Took the new RMI flashdrive and will getsome new photos off the website. Follow up: Barbara.Caroline, contact him about link to new website.AUS11: (B2B) Ed is seeing a lot more interest with USA. Wanted more itinerary ideas. Barbara gave him CD with 20sample itineraries, No follow up at this time.AUS10: Met with Ed Smith. Canada and Alaska has been hismain focus. 2010 is looking a lot better than 2009. He isselling a lot more Fly-drives into WY/YNP. He is also offeringa RV tour from SLC-WY-ID-Seattle. Doesn't do ski productbut does offer limited winter travel. Follow up: Barbara Sendhim Itineraries and receptive contact info. States send him 10VG and 10 MapsNL06/09: [email protected] listed as non- existent address in CCAU09: Ed is the General Manager of this 3 year old Fullservice agency. He has 40 full time agents. He is offering a 7-8 day tour from Calgary into MT through Glacier NationalPark/Kalispell. Follow up:Would like itinerary ideas starting in Seattle. Send fullpackets of info. Fred send ND/Canada tours.Aust08 B-B: Met with Ed. He is from Winnipeg. He has livedin Australia for 30 years. Trying to bring people to Churchill.Mainly business from BC, Alberta, Seattle, Spokane, Watertonand in the NW corner of MT. It's a hard sell for our region. 60+age range - the market for him would be motorcoach. Groupswouldn't want to drive on wrong side of road.
Tour Operator
NSW 2000Postal Code
Mr. Ed Smith
Canada & Alaska Specialist Holidays
www.canada-alaska.com.auWebsite
Australia
011 612 9380 6553Phone
Fax
AUS13: Robert is the Head Writer for CEO magazine.(130,000 circulation). He needs top-end experiences, dining.Discussed Sun Valley, Coeur d'Alene, Jackson Hole. Heusually makes his arrangements for stays at high end hotels.He deals with leisure for top corporate executives. What dowe have to offer? Follow up: States and Denver send him infoon high end product.
Journalist
Postal Code
Mr. Robert La Bua
CEO
beanmedia.com.auWebsite
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 15
Level 5, 33 Berry StreetNorth SydneyAustralia
011 612 9923 8545Phone
Fax
AUS13: MICE: Doesn't see RMI States as a good fit rightnow. Most of her clients are going to NY, LA, San Fran.Although many of her clients add-on a few days travel to theirMICE trip the issue with getting them to agree to our region isthe amount of extra time they would have to commit to. Shewas happy to hear that we had high end properties inJackson, Sun Valley, Whitefish, etc. She took info and willvisit our new website to education herself on our region. Shewants to "be prepared foe when her clients start asking aboutour region". No follow up needed at this time.
Tour Operator
NSW 2060Postal Code
Ms. Marilyn Long, Business Development Director
CI Events
Website
PO Box 248Runaway BayAustralia
011 61 412 192 512 (Colleen)011 61 412 918 297 (John)
Phone
Fax
AUS13: John stopped by at Sydney Expo. Said that thingsare going great and that this is the year he is going to offersomething in our region. Will schedule a meeting at PowWow to discuss his preliminary itinerary.AUS12: Met with Colleen and John. Started in the industrywith motorcycles now doing classic and muscle cars. Workswith Hertz. Likes Denver and Seattle as gateways. Have livedin the states so know the region. Approached Fred atMelbourne Expo on a plan for upcoming groups. 4x4 Nationalgroup in Australia is looking for off-roading opportunities.Would like real off-road spots but 2 track areas are good too.8-10 day itinerary. Some groups are shipped around by Johnand driven around by locals in their vehicles or are drivinglocal rigs. Each individual car will have a headset tied intolocally driven lead car, so they can get the tour while on theroad/trail. John has 2 leads on serious off-road groups lookinginto this niche. (Met with us at (B2B) in Sydney. He has a contract with Hertz for Jeeps. He wants to start offering "offthe road tours" in our region. He wants a "step on guide"available to lead the group. Barbara gave him receptive info.Follow up: States, send him anything you have regarding offthe road ideas.
Tour Operator
QLD 4216Postal Code
John Davis, Colleen Davis
Classic & Sportscar Tours
www.classicsportscartours.comWebsite
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 16
PO Box 68640AucklandNew Zealand
64 (9) 300-1601Phone
64 (9) 379-2372Fax
AUS13: Attended Discover America Seminar
Tour Operator
Postal Code
Tony Laskey, General Manager
Contiki Holidays
www.contiki.comWebsite
MelbourneAustralia
011 61 409 661 461Phone
Fax
AUS13: She is on her way to Dallas on a fam to do a story oncowboys and line dancing. She loves cowboys and isinterested in our region. No follow up at this time.
Journalist
Postal Code
Ms. Carrie Hutchinson
Copygirl
Website
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 17
Level 2, 35 Grafton StreetBondi JunctionAustralia
011 61 29028 3313Phone
011 61 296195622Fax
AUS13: Jacqui is the new contracting manager. She saidthat Creative is starting to go from B2B to B2C (allowing otherdivisions of TravelCO to handle business). Although they area mainstream wholesaler the decision has been made tomove agressively into FIT. This will be finalized in the 4thquarter of 2014. She is open to any ideas we have for newFIT's and will be at Pow Wow. Barbara gave her the new RMIflashdrive with the folder full of multi-state itineraries. Followup: Barbara. Caroline please contact about linking to RMIwebsite in 2014.AUS12: (B2B) Mia said they are seeing and increase in FITsto our region. They are interested in a lot more info from ourgateways particularly Denver. They want info on hotels for first/last night stays. They are also interested in suggestionsfor "cross border" itineraries as Canada is still one of theirbiggest travel markets. Follow up: send whatever you can. AU11: (B2B) Mia is the Product Manager in charge of US.Creative Holidays is Australia's leading independentwholesaler offering travel options to 58 countries. They arenot currently offering anything in our region, but areinterested in adding something. She took a sample itineraryCD and our receptive list. Follow up: none at this time.AU09: Celeste is the Product Executive and she was with Mia Jorgensen the product manager for Creative Holidays.They do a lot of FIT to our area, with car pick up in SLC orDenver. They know that interest is growing in our area asthey are booking a lot of rental cars through Denver with anaverage length of 8 days. They are looking for itinerarysuggestions for 8-10 days fly drive and any ideas for "crossborder" tours. They would also like to offer RV tours. Followup: send whatever you have.Aust08 B-B: Met with Celeste and Mia. Creative Holidays isvery much a mass market wholesaler. Would like to see apartnership with Alberta.
Tour Operator
[email protected]@creativeholidays.com.au
NSW 2022Postal Code
Jacqui Browne, Contracting Manager
Creative Holidays
www.creativeholidays.comWebsite
Level 9 Castlereagh Chambers64 Castlereagh StreetSydneyAustralia
011 61 2 9274 4000Phone
Fax
AUS13: Met with Farid and Nina. They are doing FITs.More and more to our region. They took the new RMIflashdrive, all of the States info, and will visit website. Followup: Caroline, contact then about a link.AUS12: Met with Lynden James. Specializes in groupholidays, (mostly senior market 60-70 year demographic) anda lot of cruise tours, but are starting to do more and moreindividual and small groups (families, 2 or 3 couples). Doingmore and more each year in North America. Starting to do alot of Vegas. Also seeing interest in New England. They dotransfers to our region on Delta through SLC or MSPB. Theyare looking for more info on our region. Follow up: Statessend info. Barbara follow up with sample itineraries.
Tour Operator
NSW 2000Postal Code
Mr. Lynden James, Product Manager
Cruise Holiday Specialists
www.ecruising.travelWebsite
Table View Lables 1Lead Entry FIND SORT QUIT
Australia and New Zealand Mission 2013 18
Level 1, 157 Walker StreetNorth Sydney NSW 2060Australia
011 64 212425077 (cel)011 61 2 9922 7944
Phone
Fax
AUS13: (NZ) Candace is the NZ rep for Drive Away Holidays.RV travel is becoming very popular to her clients. She workswith Appollo. She took all of our materials, No follow upneeded at this time.
Tour Operator
Postal Code
Ms. Candace Swale
Drive Away Holidays
www.driveaway.co.nzWebsite
Level 3, 90 Pitt St.SydneyAustralia
011 612 8208 8866Phone
011 612 9233 5159Fax
AUS13: Daisy now with Karry OnAU11: John is now with EGlobal Media.AUS10: Met with Daisy Melwani, Anthony Valeriano andJohn Alwyn-Jones. Anthony is the General Manager. Daisy isthe Editor & Marketing Executive. John was in Brisbane to filmthe expo. Travel Blackboard offers travel footage for use bytravel programs on Australia TV. They also have a websitewhere visitors can see footage of travel sites and news fromall over the world. John spoke with Barbara about opportunities to get the RMI states broader exposure inAustralia. He will have someone from TB contact her withsome ideas. No follow up at this time. Note: visit the site tosee several new items on us.
Media
[email protected]@etravelblackboard.com
NSW 2000Postal Code
Ms. Daisy Melwani, Mr Anthony Valeriano
E Travel Blackboard TV
www.etbtv.comWebsite
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11860 S. La Cienega Blvd.Hawthorne, CAUnited States
310-536-6777310-320-3456
Phone
310-536-6771310-320-4176
Fax
AUS13: Erik is a clone of Chris McIntire (President ofEagleRider) and is very supportive of our region. He said thatwe should contact him directly if we need help withmotorcycles for fams. He won the "Handley Award" at theSydney Expos and asked Barbara to take a photo of him withhis award and send it to him. Barbara follow up and sendphoto.
Receptive
90250-3461Postal Code
Mr. Erik Seversen, VP International Business Development
Eaglerider Motorcycle Rental
www.eaglerider.comWebsite
Level 14, 56 Pitt StreetSydneyAustralia
011 61 2 8274 1313Phone
011 61 2 8274 1333Fax
AUS13: They are focusing on group tours to US in 2013/14.Their whole catalog will feature US. They need help in WYand SD. They are offering a tour Vegas and then into ourregion (Glacier NP-YNP, Cody??). They are working withSimon who use to be with Scenic tours. Five Staraccommodation. Clients are 60 plus. Groups avg 30-50clients. They are doing a lot in Banf and would like to addGlacier, but need a 5 star hotel. They need a lot of info.Follow up: States send info. Barbara: send more itineraries.Caroline: contact them, offer assistance and discuss link tonew RMI website.AUS12: Met with Justin Ewin. Sells through Trafalga andGlobus. Specialize in escorted tours for seniors. (9-36 days,but an average of 16 days per US tour). Currently offeringWest Coast (LA and Vegas) and East Coast (NY, Boston) butare looking to expand into our region. 40-50 per group ofsemi-active seniors. Using ATI now but likes the idea of usinga specialty (local) receptive.
Tour Operator
[email protected]@evergreentours.com
NSW 2000Postal Code
Mr. Justin Ewin, Product Manager
Evergreen Tours
www.evergreentours.com.auWebsite
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Australia and New Zealand Mission 2013 19
Media House655 Collins StreetDocklands VIC 3008Australia
011 613 8667 2112Phone
Fax
AUS13: she writes about unique hotels around the world. Wediscussed the Armagani in Jackson and Donaldson Hotel inFargo. Follow up: send info on hotels.
Journalist
Postal Code
Ms. Jane Reddy
Fairfax Media
www.theage.com.auWebsite
Level 8, 234 Sussex StreetSydneyAustralia
011 61 431 659 633Phone
011 61 29236 5398Fax
AUS13: Met with Sally. They are really pushing their divisionthat works with Travel Boards. She feels that they haveplenty of info on our region (Barbara worked with them twoyears ago to set up individual state info sites that are used for5 of their travel brands)/ They are seeing very strong growthespecially in the following Brands:Escape Travel: Families and 40 years plusTravel Associates: High End (money no object)Student Travelor: Students and young cultural tours,She said that we seem to be the "third" stop for their clientsgoing to US. She also said that she has some stats on ourregion and she might be able to provide them to us. Followup: Caroline, she has requested a meeting. See if you canget us some data.NL12/11: [email protected] CC otherAU11: (B2B) Sally is in charge of working directly withTourism Boards. She works with all of the TBs aroundAustralia and NZ but is only just starting with USA TBs. Shewill work with us next time we have need to fill a space with anevent. She suggested a client info night at one of their largeragencies. They have over 1400 travel agencies aroundAustralia and she would like to help us get the word out tothem. Follow up: BarbaraAUS10: Met with Maria Ferro. Maria is the Marketingmanager for USA/Canada/Hawaii. Flight Center is the largesttravel agency in Australia (in fact it is the 3rd largest retailer inAustralia, #1 is a furniture company, #2 is a hardware chain).They have over 2 thousand travel centers around Australia.They recently bought Liberty (LIBCO) a wholesaler based inNew Jersey who specializes in US product (including skiing).The contract direct with LIBCO for product. Flight Centerdoes mostly FIT. She told us that Australians have traveledso much that vacations are starting to revolve around"bragging rights". No one cares if you have been to CA, NY,LV or Disney. Everyone is looking for a "off the beaten trailvacation" that none of their friends have had. Flight Centerhas 12 catalogs. She thinks that our product would fit nicelyin 3 of them. She will send Barbara a proposal for catalogsupport. Follow up: States send her general info. 07/09: update from PW bookletAust08 B-B: Met with Danielle Panich (Group Retail) andMaria Ferro (Wholesale). Educated them on our region.
Travel Agency
[email protected][email protected]
NSW 2000Postal Code
Ms. Maria Ferro, Sally McFadyen
Flight Centre Limited
www.flightcentre.com.auWebsite
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Australia and New Zealand Mission 2013 20
Australia
011 61 2 9660 0290cel: 01 61 4 24 589 162
Phone
Fax
AUS13: Interested in National Parks and outdoor adventure.Wants info on what to do in each of the States and Denver.Took ND and SD electronic info. Follow up: States follow upelectronically.
Journalist
Postal Code
Mr. Guy Wilkinson
Freelance Journalist
www.guywilkinson.comWebsite
Studio 4/340 Gore StreetFitzroy 3065 VICAustralia
011 613 94860550Phone
011 613 9486 0560Fax
AUS13: Interested in our region, especially Montana. Took abunch of materials and will visit the new website. No follow upneeded at this time.AUS10: Justin is the Publisher and managing editor for thisniche magazine. His readers are looking for "off the beatentrail" stories and travel ideas. Anything out of the ordinary.He said that he has a strong interest in our region and thinksthat we could be a good fit. Follow up: States send himwhatever you have.
Journalist
Postal Code
Mr. Justin Jamieson, Managing Editor
Get Lost
Website
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4th Floor, Jade Travel Centre, 121 Beach RoadPO Box 4322AucklandNew Zealand
64 (9) 379-5375Phone
64 (9) 379-9239Fax
AUS13: Attended Discover America Seminar
Postal Code
Catherine Gerbich, Sales & Marketing Manager
Globus & Cosmos Tours
www.globustours.co.nzWebsite
PO Box 1670Coorparoo DCAustralia
011 61 07 32174654Phone
011 61 07 32174906Fax
AUS13: Rhonda Bannister attended eventAU09: (BRMED) Lynn is Group Sales and MarketingManager for the company. Company has 13 publicationsincluding "Holidays for Couples", Queensland Brides","Queenslands Homes". Have featured Sun Valley recently inHolidays for Couples. They see potential for features on morewinter product. Also interested in ideas for destinations weddings. Follow up: send whatever info you think would beof interest to above address.AU09: (BRMED) Rhonda is Editor and Chief of company.Company has 13 publications including "Holidays forCouples", Queensland Brides", "Queenslands Homes". Havefeatured Sun Valley recently in Holidays for Couples. Shesees potential for features on more winter product. Alsointerested in ideas for destinations weddings. Follow up:send whatever info you think would be of interest to aboveaddress. Head office: 148 Ipswich Road, Woolloongabba,Brisbane Qld
Journalist
[email protected]@graphicpublishing.com.au
Qld 4151Postal Code
Ms. Lynn Hill
Graphic Publishing
www.graphicpublishing.com.auWebsite
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Australia and New Zealand Mission 2013 21
Level 3, 225 Euston Road AlexandriaAustralia
011 61 2 8565 5500011 612 8565 5505(Kelly)
Phone
011 61 28565 5595Fax
AUS13: Kelly said that they offering more and more Coast-Coast touring and are trying to convert "quick trips" into ourregion into 5-7 day stays. They are seeing some significant interest in a Wyoming package. Qantas buys and sells toHarvey's Choice (they sell air and buy packaged tours).Follow up: Caroline contact them and offer assistance.AUS12: (B2B) Met with Kelly Daniels, Product Assistant.They are contracting for all of their product through Jetset.She is now going to be in charge of the US product division asJenny is not coming back from maternity leave. She said thatlearning everything she needs to know about US product isvery difficult and appreciated having a chance to chat with us.They are going to add motorcycle touring to their catalog and would like whatever info we have on that. They will use Eagle Riders. They have added WY to their catalog this year butwould like to add more. Follow up: States send info. NL06/11: Jenny is on 12 months maternity leave. Foranything relating to USA and Canada please contact KellyDaniels [email protected]: Jenny stopped by to say hi and to pick up the sampleitinerary cd.AU09: Met with Jenny Bourke, Product Executive. They workdirectly with Qantas Holidays. They sell to the Qantas ticketclients list. and are currently offering an add-on product inWest Yellowstone (Clubhouse Inn) and the Inn at JacksonHole. They are seeing a lot of interest in our region Theywork with ATI. Will be at Pow Wow and will try to schedule ameeting to develop some itineraries. Follow up: send fullpackets of info and sample itineraries.Aust08 B-B: Met with Jenny and Prue. They do no retail.Work with ATI and Quantas Holidays. Lots of car rentals.Work with hotels in Jackson, Denver and Yellowstone. Nofollow up needed at this time.
Tour Operator
[email protected]@harveyschoice.com.au
NSW 2015Postal Code
Kelly Daniels
Harvey's Choice Holidays
Website
Level 12, 403 George StreetSydneyAustralia
011 61 2 9244 2377Phone
011 61 29244 2345Fax
AUS13: Sherilyn announced that Hawaii Air will be adding 4new daily flights to Honolulu starting in March (2 from Sydney,1 from Melbourne, 1 from Brisbane) . We need to try to capitalize on this. Follow up: Caroline; find out what it takesto get into their "inflight" magazine.AUS12: Sherilyn said that there are lots of changes in theworks but that business is good.AU11: Sherilyn got married two months ago, but will bekeeping her name for now. She said that she is stillinterested in supporting our fam efforts but that tickets arevery tight right now. She suggested that we ask on a case bycase basis.AUS10: Sherilyn is the Vice Chairman of the VUSA Committee in Australia and a real supporter of our efforts.She is the General Manager for Sales and Marketing inAustralia (which is Hawaiian Air's second biggest market).She is a decision maker and has offered to provide air formedia fams in the future. Barbara met with her twice and gotsome really good information. She told us about another bigshow that happens each August in Australia (winter there). Itis 3 huge consumer shows (Melbourne-Sydney-Brisbane)hosted by Flight Center (the largest Travel retailer in Australiaand New Zealand). Each show draws 7000-8000 targeted UScustomers. (I told her that down the road when we are in abunch of catalogs and have generated enough media supportto be considered a popular destination for Australian travelerswe would definitely consider participating (particularly if shewould help us with air). We also discussed catalogs. Shesaid that the traditional deadline for catalogs is Sept/Octoberso that when the tour operators and wholesalers are telling usthat they want to get us in their 2010 catalogs they mean the ones that will be coming out in November/December.AUST09: (SYDMED) Met Sherilyn, Gerenal Manager of salesand Marketing. She will work on tickets in the future for Expo.
Airline
NSW 2000Postal Code
Ms. Sherilyn Robinson
Hawaiian Airlines
www.hawaiianair.com.auWebsite
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Australia and New Zealand Mission 2013 22
P.O. Box 1825Chatswood NSW 2057Australia
011 612 9406 4400011 61 0400 472630 (cel)
Phone
Fax
AUS13: Holidays with Kids is a magazine that is owned bySignature Media (which is the largest independent publisherof Luxuary travel titles in Australia). David is the new editor ofHolidays with Kids as well as Director of Sales and Marketingfor Signature Media. HE made a pitch to Barbara aboutadvertising. No follow required at this time.
Media
Postal Code
Mr. David Thorndike
Holidays with Kids
www.holidayswithkids.com.auWebsite
46 Littlewood StreetHamptonAustralia
011-613 9533 5233M 0412 424 598M0415 850 381
Phone
Fax
AUS13: They are a writer/photographer team that specializein Travel, Fashion and Lifestyle. Caroline has worked withthem before. They are working with James and Donnie on a17 day fam to WY/MT.AU11: Carol West writes and her partner Robert is thephotographer. They will be coming on a fam to Alberta andwant to tie in other areas close by. Want to focus on Westernlifestyle stories, food and wine. Interested in unescorted famsonly. Knows and works with Caroline.
Media
[email protected]@imageink.com.au
VIC 3188Postal Code
Ms. Carol West, writer
iMageiNK
www.imageink.com.auWebsite
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Level 10, 316 Adelaide StreetBrisbaneAustralia
011 61 7 3032 9895Phone
011 61 7 3032 9657Fax
AUS13: Tour Operator in Brisbane, attended eventAU11: Met with Meagan. She works with Flightcentre.Handles their group and incentive tours. Works with Liberty(receptive) out of US.
Tour Operator
QLD 4000Postal Code
Ms. Meagan Maynard, Marketing Manager
Infinity Holidays
Website
15 Day StreetPO Box 68640, NewtonAucklandNew Zealand
64 (9) 307 3871Phone
64 (9) 379 2372Fax
AUS13: Attended Discover America Seminar
Postal Code
Dave Salisbury, General Manager
Insight Vacations (NZ) Ltd.
www.insightvacations.com/usWebsite
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Australia and New Zealand Mission 2013 23
Level 3, 77 Berry StreetNorth Sydney, NSWAustralia
011 612 8229 4105Phone
Fax
AUS13: Jetset Group has operations in AUS, NZ, US, Fiji,Asia, UK, and South Africa. Their brands include:Travelscene American ExpressHarvey World TravelTravel World JetSetQantas HolidaysViva HolidaysGo Holidays and dozens more.They offer our region on a limited basis but they are interestedin more info. Caroline: contact them and see what they need.
Tour Operator
Postal Code
Ms, Maria Ferro, Manager-Product, retail, Shared Services.
Jetset Travel Group
Website
No 1, 10 Cross StreetHurtsville, NSWAustralia
011 612 9585 1155Phone
Fax
AUS13: Rosedale is a member of JetSet Travelworld ltd.They cater to groups and leisure travelers. They specialize intailor made/special interest. (dance, music, sports, families, school groups). They work direct and don't use receptives.They are starting offer and see and big interest in RVs.Follow up: Caroline, please contact.
Tour Operator
2220Postal Code
Ms. Rosemarie Church
Jetset Travel/ Rosedale Travel Services
www.jetsettravelcom.Website
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Level 3, 194 Miller StreetNorth SydneyAustralia
61 2 8096 0982Phone
Fax
AUS13: Daisy was previously with E Travel Blackboard TV,now with Karry On and attended event
Media
2060Postal Code
Daisy Melwani, Editor
Karry On
karryon.com.auWebsite
Australia
011 61 403135880Phone
Fax
AUS13: The magazine targets baby boomers and people withdisabilities. No follow up needed at this time.
Postal Code
Mr. Michael Krape, Editor and Publisher
Lorenzo Magazine
www.lorenzomagazine.comWebsite
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Australia and New Zealand Mission 2013 24
Suite 208 "Eastside"232 Robina Town Centre DriveRobinna Qld 4226Australia
011 617 5593 3322Phone
011 617 5597 3700Fax
AUS13: They are looking for information on "ChristmasHolidays" in our region. Is anyone offering a Christmaspackage for families?
Travel Agency
Postal Code
Mr. Justin Poor
MTA Mobile Travel Agents
matatravel.com.au/jpoorWebsite
61 0 416 082 601Phone
Fax
AUS13: Melbourne Media- Independent Magazine, attendedevent
Media
Postal Code
Tom Neal Tacker, Executive Editor
Naked Hungry Traveller
Website
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Australia and New Zealand Mission 2013 25
Level 29, 680 George StP.O. Box Q773 QVB Post OfficeSydney NSW 1230Australia
011 61 2 9391 4931Phone
011 61 410 9264 0559Fax
AUS13: Stuart is a big supporter of the US. He shared with usthat he was working with BRANDUSA in Australia. "Wave#1" which they just completed included a large amount ofmoney to support the States of CA, NY, FL, TX. Theydesigned a program to advertise these states on the internetand to drive viewers to the Brand USA site. (Discover AmericaAustralia knew nothing of this and were very unhappy as theyhave been waiting over a year to hear back from Brand USAabout their promo proposals). Orbitz has applied for (andreceived confirmation) on a second round of funding fromBRAND USA but Stuart doesn't think it will promote any of ourregion. Needless to say the Tour Operators and retail basedTravel Agents are not very happy about this either. Thiscould get very interesting.
Online Booking Portal
Postal Code
Mr. Stuart Stacy
Orbitz Worldwide
www.orbitaworldwide/advertiseWebsite
Level 3, 34 James Craig RoadRozelleAustralia
011 612 9556 8478Phone
011 612 9555 1703Fax
AUS13: Susan said things are really hopping for US travel.They are doing far more FIT than pre-packaged trips. Theyare working with EagleRider (motorcycles) and Appollo (RVs...equipment in Denver). RV's are quickly becoming theirmost popular product for families. They work with ATI,Bonfitel as receptives. We gave them RMHT and A4You info.Caroline, contact them in a few months. They want to link toour website, but want to add more product to our regionbefore they do.Follow up: receptives: she wants assurances that rates willnot fluctuate more than once a year.AUS12: (B2B) Met with Susan Bordin - Product Manager.Fastest growing segment are family travelers in RVs. Lookingfor info on campgrounds. Right now they are focusing onCalifornia coastline and East Coast. El Monte is providing theRVs. They would like info on campgrounds, National Parkfees, etc. They will be adding Motorcycle tours in 2012.Follow up: States send her materials.AU11: (B2B) Met with Susan Bordin, Product Manager andAndrew Hutchinson, Head of Product. Susan would like toinclude the Real America in an insert piece they are doingwith NAB (National Bank of Australia). She will contact oneof our receptives for a sample tour and contact Barbararegarding the promotional support. Follow up: BarbaraAUS10: Met with Susan Bordin. She told us the FIT interest inRV camping and motorhomes in general is exploding in Australia. They offer summer product only. She is going tostart a USA FIT program on Campers and RVs. She wouldlike to be able to link to a "National Campground site" (KOA?).She would also like photos of camping and RVs in RealAmerica settings. Fred spoke to her about Medora and theirRV area (she wants more info on Medora and pricing). Followup: Barbara send KOA contact info, list of receptives. Statessend camping and RV specifics as well as photos.AU09: Met with Ms. Susan bordin, Product Manager.Specializes in escorted group tours. Works with ATI. Theybook through United Holiday Tours but also do quite a bit of'freestyle" (meaning that they can use any airline). They sendmost of their clients through LA or San Francisco because ofthe quantity and low cost of tickets. Looking for RV travel inour region. Would like itineraries for RV travels and itinerariesthat include several states. Will put itineraries on website.
Tour Operator
[email protected]@au.pinpoint.biz
NSW 2039Postal Code
Ms. Susan Bordin
Pin Point Travel Group
www.pinpointtravelgroup.com.auWebsite
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Australia and New Zealand Mission 2013 26
Level 1, 589 Glenhuntly RoadElsternwickAustralia
03 8531 8900Phone
03 8531 8944Fax
AUS13: Melbourne Media, attended event
Media
VIC 3185Postal Code
Danny Gocs, Arts and Travel Editor
Polaris Media Pty Ltd
jewishnews.net.auWebsite
Level 1, Suite 9A24 Lexington DriveBella Vista NSW 2153Australia
011 614 2 8824 7000Phone
011 614 2 8824 7766Fax
AUS13: a new company that specializes in basketball relatedtours (ages 15-20 and their parents, coaches or chaperones).Usually 30-50 in group. Three of the 15 days are "free" daysto see attractions Usually 15 day tour which includes gamesagainst local teams. educational training, coaching. Theyhave a connections with NBA. They are doing something withBoise States basketball program (Elite Level basketball).Their Tour season usually starts the last week of Novemberand continue all the way through the 3rd week of January.they want to do something in Denver and then into our region.They will contact Barbara about their current schedule. Theywould like to have advice from us on how to put together thistype of tour in our region. Follow up: none at this time.
Tour Operator
Postal Code
Ms. Michelle Lazaro
Rising Stars
www.risingstars.com.auWebsite
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Australia and New Zealand Mission 2013 27
P.O Box 305-167 Triton PlazaAuckland 0757New Zealand
011 64 94158111Phone
011 64 94152300Fax
AUS13: (NZ) A daily travel industry paper. He would like tostart featuring us in his "daily calendar". He needs info onevents that are 6-12 months out. He needs a spread sheetfrom each of the States with the following info presented inthis format:Name of EventStart Date-Finish DateLocation of Event.They will load the info on their main database and feature theevents as space allows.Follow up: States if you want your events featured providewhat he has requested.AUS12: NZ This is Urgent! Met with Tony Dominey,Publisher. Largest daily Trade paper in NZ. Want to run features on each of the states. Follow up: States send generalinfo, "What's new" and info on getting hi-resolution photosASAP. Barbara: Tony said he might be will to send a staffwriter on fam. Follow up with him.PW11: Angela is News Editor for Tabs on Travel (Daily TravelTrade News publication) and Business Travel News (weeklypublication). She is on the Board of the New ZealandDiscover America Board and wanted to meet to tell us howimportant it was to add NZ to our promotional efforts inAustralia. She said that New Zealanders are just as keen totravel to the nontraditional parts of the US and that our regionis a perfect fit of them. Follow up: Barbara if we decide to doNZ in FY12 let her know.PW07/MMP: Trade magazine that has magazine andfeatured destination pieces. She is very excited to be part ofpossible FAM trip as she thinks that the destination haspromise. Followup: Fred send all materials, including photosand video.6/22/2009 Newsletter Summer 2009 - June 2009 openedPowWowMM05: Met with Ms. Angela Dominey, News Editor.Would like press kits sent from each state.
Media
[email protected]@traveltoday.co.nz
Postal Code
Ms. Angela Dominey, Tony Dominey Publisher
Tabs on Travel LTD/Travel Communications
www.tabsontravel.co.nzWebsite
Level 5 Chorus House66 Wyndham StreetAuckland 1140New Zealand
011 64 9 307 1868Phone
011 64 9 307 1869Fax
AUS13: (NZ) They are the holding company for several majorbrands in NZ: Qantas Holidays Harvey's Choice, GoHolidays, Viva! Holidays, etc. They are adding more productin the US. She took a bunch of info and will visit our newwebsite. Follow up: Add her to the list of tour ops to visitnext time we are in Auckland.
Tour Operator
Postal Code
Ms. Petra Pinto Correa, Global Contracts Manager/North America
The Jetset Travelworld Group
Website
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Australia and New Zealand Mission 2013 28
Travel House 35 Grafton Street Bondi Junction NSW 2022Australia
011 61 2 9028 5035Phone
011 61 2 9028 2299Fax
AUS13: Travel Corp is the BIG player in Australia. They arethe umbrella company for over 2 dozen top travel brands inAUS including Trafalga, Creative Holidays, Contikii, InsightVacations, etc. Monique brought Rae over to meet withBarbara. Along with her was their newest employee AllisonScott (who use to be with Gate 7). Allison said wonderfulthings about our region and RMI and was happy that we mightbe working together again in the future. Followup: Caroline,please schedule a meeting with Allison to see how we can getmore product in their catalogs.
Tour Operator
Postal Code
Ms. Rae White, Group Communication Mgr.
The Travel Corporation
Website
Australia
011 61 410535755Phone
Fax
AUS13: Attended EventAU11: Met with Liz Bond. This Magnificent Life is an onlinemagazine featuring the latest in travel, food, wine, cars, boats,fashion, art and design. The demographic leans towardsolder Australians with a lot of money. Liz told us thatMagnificent means unique not necessarily premium. Shewould like to participate in a press trip in our region.Interested specifically in food and wine of our region. Followup: Caroline.
Media
Postal Code
Ms. Liz Bond
This Magnificent Life Magazine
www.thismagnificentlife.comWebsite
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28 Lytton StreetCammeray NSW 2062Australia
011 61 2 9966 1050Phone
Fax
AU11: Met with Sheridan. She would like to participate on afam to Montana. Tried to talk her into fam of more than justone state, but only wants Montana. Follow up: Marleeplease send list of festivals in Montana in September.Caroline: fam?AUS13: Sheridan is an award winning food writer. She satnext to Barbara at the media lunch in Sydney. She wasinterested in our region and took the new RMI flashdrive.Follow up: Caroline.
Journalist
Postal Code
Ms. Sheridan Rogers
To Market to Market Pty Ltd
www.sheridanrogers.com.auWebsite
PO Box 6864015 Day Street, NewtownAucklandNew Zealand
64 (9) 379-5375Phone
64 (9) 379-9239Fax
AUS13: Attended Discover America Seminar
Postal Code
Catherine Gerbich, Sales & Marketing Manager
Trafalgar Tours
www.globustours.co.nzWebsite
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Australia and New Zealand Mission 2013 29
Level 11 636 St. Kilda RdMelbourne VIC 3004Australia
011 61 3 5985 7409011 61 4 25 242 544 (cel)
Phone
Fax
AUS13: They specialize in tours for disabled clients. She hasa group coming into Denver in May and they will travel upthrough our region to Alberta. She has almost all of theirarrangements made but wanted info on events that her clientscould attend. She took everything she needed. No follow uprequired.
Tour Operator
Postal Code
Ms. Susanne Thwaites
Travel Counsellors
www.travelcounsellors.com.au/susanne.thwaitesWebsite
P.O. Box 970Freemantle, WA 6160Australia
011 61 8 9433 6455011 61 407988879 (cel)
Phone
Fax
AUS13: Travel Mole in one of the oldest and largest travelblogs in Australia. Ian requested and interview with us whilewe were in Perth. We have had some exposure almost everyday since the interview. Follow up: none required at thistime.
Journalist
Postal Code
Mr. Ian Jarret
Travel Mole
www.travelmole.comWebsite
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Australia and New Zealand Mission 2013 30
Level 59, MLC Centre19-29 Martin PlaceSydneyAustralia
011-61-2 9373 9210Phone
011-61-2-9221 0573Fax
AUS13: Had a great meeting with Monique in Sydney. Sheprovided Barbara a list of the tour operators in Australia thathandle US product. We will use this list in all of our efforts totarget these tour operators in the future. Barbara will make contact with each and Caroline will follow up with those that are good fit for our efforts.Unsubscribed from Constant Contact: 06/12 [email protected]: Monique attended the RMI Media Event in ManlyMet with Joe Kaesshaefer, Monique Roos' boss in Australia. He is coming to Idaho next year for skiing. Spoke with Mitch,James and Marlee about ski opportunities in our region. No follow up required. PW11: Monique promised to resolve the problems we arehaving with journalist visas.Note: was contacted by Michelle Hespe on June 1st.Monique got her visa through in time for our fam.AU11: Monique wanted to know if anyone was handlingconsumer requests for materials for us in Australia. She saidthat they have been getting more and more inquiries. I toldher that we didn't have a fulfillment center in Australia and thatdue to budget restrictions I wasn't sure we would have oneany time in the near future. I asked that they send all requests to the individual states websites. PW10: Monique said that interest in the region is definitely growing and that the media attention we are getting is amazing. She said that Davidson Communication is doing agreat job for us.PW09: Met with Monique to discuss the Australian program in 2010. We told her that 4 of the RMI states (including ND) willbe returning for the expos in Feb of 2010 and the we weregoing to be hosting fams to our region in 2009. No follow uprequired at this time.Aust08 Sydney Travel Event: Met with Ms. Ross,Commercial Sevice Officer in Sydney. Monique is our bestcontact in Australia. She offered her continued support.
US Commercial Service
[email protected]@trade.gov
NSW 2000Postal Code
Ms. Monique Roos, Commercial Specialist, Mr. Joe Kaesshaefer
U.S. Commercial Service
www.BuyUSA.gov/australiaWebsite
Level 5/10 Barrack StreetSydneyAustralia
011 612 9292 4307Phone
Fax
AUS13: Met with Chris at the media lunch in Sydney. Hesaid that the merger (United and Continental) has causedsome "pain" in Australia but things are working themselvesthrough.AUS12: Met with Deidre, National Account Manager. Sheworks with Chris Petty. She came by the booth to find outmore about the region. Wanted all information. She is seeingstrong interest in the region and expects continued growth.She wanted info personally so she and husband can comeexperience the region and be able to sell it more thoroughly.AU11: Chris said that everyone at United Australia wasthrilled that for the first time in a very long time they had aprofitable quarter. He said that tickets for press and tradefams were very tight as they were flying at almost full capacityfor each flight. He referred me to Hannah for air support.Luke Crawford is an account manager for United Airlines inAustralia. He is the person to talk to regarding air for Tradefam tripsAU09: (BRMED) Chris is United's top marketing guy inAustralia. He is very familiar with the RMI Region (he is goodfriends with Anna and Jeff Olson in Jackson). He has traveledto Wyoming many times. He is an avid golfer and believesthat our area has the potential to be a major destination forAustralians. He will authorize United Holiday Tours (inAustralia) to work with us on air for media fams. Follow up:contact him when we begin to develop the 2 proposed mediafams.AUST09: Met Luke at Sydney Media luncheonAU09: Ramon Poblete will be the person that we will workwith for media fam tickets. He is the USA account managerand we should probably try to get him on one of the fams ifpossible.
Airline
[email protected]@[email protected]
NSW 2000Postal Code
Ms. Deidre Parkes-Finch, Mr. Chris Petty, Mr. Luke Crawford, Mr.
United Airlines
www.united.comWebsite
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Australia and New Zealand Mission 2013 31
29 Fitzherbert Terrace, ThorndonP.O. Box 1190WellingtonNew Zealand
011 64 462 6002Phone
011 64 473 0770Fax
AUS13: (NZ) Janet is Monique Roos' counterpart in Auckland.Tom is her both as well as Moniques. Barbara met with herwhile in Auckland. She has promised to send B a list of NZTour Operators who offer US product.
US Commercial Service
Postal Code
Ms. Janet Coulthart, Commercial Service Officer
US Embassy New Zealand
www.export.gov/newzealandWebsite
19 Popcorn DriveNSW SydneyAustralia
011 61 412074995Phone
Fax
AUS13: Mark will be traveling to our region in mid-June(immediately following Pow Wow) with journalist ShaneBabcock from NZ. Shane has contracts for several storiesand Mark will be gathering data for another travel book.States have already started working on this, Follow up:Caroline keep in touch with him.AUS12: Mark continues to be one of our biggest supporters.He is going to start a series of articles on the "best" of the 50states for Australia API and we will each be included. Barbarawill keep in touch. Attended the RMI Media Event at Manly Wharf Bar on Feb. 16PW11: Met with Mark, Mike Lillie and Geoffrey Hutton. Wediscussed the MAJOR changes in next years Australia Exposchedule. I told them that I was amazed when I got theRegistration materials on the first day of Pow Wow (we areusually lucky to get them by Late October). They said thatthey had to get it out early because the new schedule wasbound to cause trouble with a lot of the exhibitors. We allagreed that the Real America is doing unbelievably well inAustralia and that interest in growing much faster than any ofus could have hoped for. Weak dollar is encouraging "everyAussie who ever dreamed of going to America " to finallymake the trip. Airlines are running full which is causingproblems with media tickets.AU11: Mark continues to be one of our biggest fans. He hasbeen sending travel writers our way for fams and story ideas.PW10: Mark has adopted us as his own and is thrilled withwhat is happening in Australia. He told us to "stay the coursehoney pies......The Real America is where everyone in Australia wants to be". He offered us his full support and willcontinue to mentor Caroline Davidson on our efforts.PW09: Mark is the PR Chairman for the Discover AmericaCommittee in Australia. He is also a very well respected PRconsultant. He says that United and Delta are both veryserious about sending media to ND and the other 3 RMIstates that are in the Australian Market and he volunteered hisservices in helping identify the best journalists to invite. Wegraciously accepted his offer. Barbara will work directly withhim to develop the fams.PW08/MMP: Mark stopped by. We met Mark at the Expos inAustralia in Feb. He was the emcee for each event. Mark wasacting as lead media person, introducing us to the Aussie
Other - Events
Postal Code
Mr. Mark Sheehan
Visit USA Committee Australia
/www.visitusa.org.auWebsite
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Australia and New Zealand Mission 2013 32
PO Box 1018Sutherland NSW 1499
+61 2 9501 1939Cell +61 4 0487 8958
Phone
Fax
AUS13: Met with David, who was previously with Holidays onlocation. Visited with Maureen about Sturgis Rally and RapidCity. is interested in being a rep for Australia.AU09: Met with David Reeves, Sales Manager. They are afull service travel agency offering custom tours as well asFIT's to Europe and US. They have offered a 21 motorcycletour ( LA to WY and SD (Sturgis) and he participated. Hethinks that there is a lot of potential for our region and willwork with his program people to create some new itineraries. Follow up: Send full packets of info and some itinerarysamples.
Other - Marketing
[email protected]@live.com.au
Postal Code
David Reeves
With You in Travel Marketing
Website
54 Park StreetSydney, NSW 2000Australia
011 614 2 8268 6232Phone
Fax
AUS13: Woman's Day Australia is different from Women'sDay USA. Aust use to be a division of the US edition butbroke off years ago. This is a much more upscale magazinewhich is more a hybrid of WD USA and People Magazine.Lots of stuff on films, celebrities, food. Skus to a youngerdemographic (30s) and much more trendy. She will contactCaroline regarding a fam.
Journalist
Postal Code
Ms. Karleigh Smith, Foreign Editor
Woman's Day Magazine
Website
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Australia
011 614 232 69926Phone
Fax
AUS13: According to their promo piece they are"renowned asAustralia's top independent trael bloggers and on the toptravel bloggers in the World". They sell their "bloggingexposure services" to various tourism organizations. They billtheir blog as a "Family travel blog" and travel with their twosmall children.Their Blog reach is:Unique visitors -76,950Social media-7981 Facebook/14115 TwitterThey are interested in doing more rural traveling especially inthe RMI region.No follow up needed at this time.
Travel Bloggers
Postal Code
Caz and Craig Makepeace
YTravel
ytravelblog.comWebsite
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Rocky Mountain International2232 Dell Range Blvd, Ste. 101
Cheyenne, Wyoming, 82009, USAPh: (307) 637-4977 • Fax: (307) 634-8334Email: [email protected]
Web: www.rockymtnintl.com, www.rmi-realamerica.com
