Evolving Wireless Services to the Future Wireless Services for the... · Evolving Wireless Services...
Transcript of Evolving Wireless Services to the Future Wireless Services for the... · Evolving Wireless Services...
3G and LTE Will Drive Mobile Broadband Into the Next Decade
Sources: Strategy Analytics, July 2007; Informa, September 2007.HSPA Family includes HSDPA, HSUPA & HSPA+. EV-DO Family includes Rel. 0, Rev. A and Rev. B.
Nearly 2 Billion More Than Any Other Computing or CE Device
Source: Wireless Intelligence, Instat, IDC, September 2007
Smartphone Percentage of Total Shipments Worldwide 2002-2012
5% 7% 10% 14% 19%23%
27%32%
Sources: Smartphone Forecast - ABI - Smartphone and OS Markets (Q1 2008)
Total Handsets: Average of Strategy Analytics (July 2008), Gartner (Dec 2007), IDC (June 2008), Ovum (Mar 2008), Yankee Group (June 2008), WCIS (May 2008) and Forward Concepts (June 2008)
SMARTPHONE DEVICES FORECAST TO BE MORE THAN 32% OF TOTAL SHIPMENTS BY 2012
Developing Markets Drive YoY 3G Growth
Ovum, May 2008. Developed world includes W. Europe, North America, and developed APAC (Austr. Japan, Korea, New Zealand). Developing world includes all others.
3G Handset Forecast Breakdown
Value Added Services OpportunityInforma Telecoms & Media, "Mobile Entertainment: Country Profiles" ( Dec. 2007) and
Informa, "Mobile Advertising" and ABI Research, "Mobile Marketing and Advertising"
P.8MediaFLO Technologies 2009 Strategy Plan
Creating New Mobile, Computing and CE Device Categories
All trademarks are property of respective owners
Increasing Number of Devices Incorporating Location Based Services Functionality
Sources3G Devices: Average of Strategy Analytics (January 2006) and Yankee Group (March 2006) handset forecasts. All other data: Strategy Analytics, 2005 and 2006
Global Device Forecasts
Location-Based Applications & Services Forecast to Reach >$3B Globally by 2010
Source: Deutche Bank, Merill Lynch,Juniper Research, and inCode analysis
Later, while out with friends, location-based recommend
provides offers/ads for shopping and restaurants based on
user profile and preferences
Views new friends’ profiles, status and location
are updated automatically via LBS preferences
Sees that two friends are heading to a campus event
Uploading a vlog entry to friends’ page at rival college -
talking about next week’s game between their schools
Integrated Horizontal Applications to Deliver Advanced Services
SOCIAL NETWORKING
MOBILE ADVERTISING
Worldwide Mobile TV Subscribers are Forecast to Reach More Than 216 Million Users by 2011
Estimates from ABI, Informa, In-Stat, iSuppli, Datamonitor, NSR, Strategy Analytics, IMS Research, Mobile Youth, eMarketer, and Juniper. Compiled and combined by Robert Hale & Associates, 10/2006.
Worldwide Mobile TV Subscribers
Account History
Bill Payment
Money Transfer
Gift Cards
Loyalty
mPurchases
POS Payments
Preloaded, placed, marketed
and supported
Unique customer experience
Control of use and profitability
Enables speed to market
mCommerce Services Evolution
Remote
Payments
Banking
Accounts
TransfersBill Pay
Coupons / Offers
Remote Commerce
Remote Checkout
Content Discovery
Contactless
Loyalty / Rewards
Stores
P2P / IMT
Trusted Service
Manager
BankingGift Cards
Ticketing
Redemption
Transit
In Store
Increasing Number of Mobile Financial Services Users
Source: Juniper “Mobile Financial Services Banking Payment Markets 2007
Improved Wireless Reading Devices
"This isn't a device, it's a service."- Jeff Bezos, Amazon
From Newsweek, 11/26/07 © 2007 Newsweek, Inc. www.newsweek.com. All rights reserved. Used by permission and protected by the Copyright Laws of the United States. The printing, copying, redistribution, or retransmission of the Material without express written permission is prohibited.Note: Products sold for use in U.S. are in compliance with recent ITC and Federal Court rulings.