Eu Roundtable Conference Cul260910

China's Emergence: An Awakened Dragon

By Biao Wang (MBA)

Camellia Universal Limited

5 October 2010

Valletta, Malta

© Camellia Universal Limited 2010© Camellia Universal Limited 2010© Camellia Universal Limited 2010© Camellia Universal Limited 2010

Introduction

Introduction China has overtaken Japan as the second

largest economy in the world

Rapid economic growth, low labour cost, increasing number of wealthy consumers

China is the biggest recipient of foreign direct investment in the World

Opportunities: product, technology & service “gaps” that need to be filled

© Camellia Universal Limited 2010© Camellia Universal Limited 2010


General Business Opportunities in China

General Business Opportunities in China

China is a vast country with huge opportunities There are some difficulties and threats The opportunities are much bigger than the

dangers Currently, involved in low cost manufacturing The emerging internal Chinese market is the

future It is important to avoid competing with the local

Chinese market



The Recommended Sectors of Future Development

The Recommended Sectors for Future Development

Marketing and branding Education and training service China outsourcing The green sector The pharmaceutical industry Tourism industry Property section Luxury goods Manufacturing and automation And others



Doing Business in China - Awareness

Doing Business in China - Awareness

In order to do business in China successfully, it is vital to observe & understand Chinese business and social culture

The Chinese do not do business as you do in the West

Many business deals fail at the outset due to fundamental misunderstandings

It is important to understand the ethics, values, etiquette and protocol



My Thoughts and Business Experience in Malta

My Thoughts and Business Experience in Malta

China and Malta have a complementary relationship in terms of economy and trade

Future recommended cooperation: telecommunication equipment, alternative energy sources and other high technology and environment protection fields

The scale of trade and investment is small and trade behaviour is irregular

Some Chinese companies consider the Market in Malta to be very small

Maltese business people normally purchase Chinese goods through the internet or in other ways, without drafting and signing a formal contract

Few Maltese business people go to China by themselves on field visits to investigate Chinese companies & product information

It is recommended to work with China business consultants in order to minimise the risks, frustrations and disappointments



Conclusions

Conclusions Considering a strategy for China, but it is essential to

learn & understand the Chinese business culture

The increasing growth of the Chinese economy and consumer power

China is going to affect most businesses in Europe over the coming years

China market is something that is very important to all of you



Quote

In Pursuit of Excellence !

“Excellence can be achieved, if we:Care more than others think is wise,Risk more than others think is safe,

Dream more than others think is practical,Expect more than others think is possible.”

Deborah Johnson-Ross

Thank you!

Thank you!


Eu Roundtable Conference Cul260910

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