Ericsson Gprs Mobil Termin

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ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009 GPRS Workshop GPRS Workshop 27 May 1999 27 May 1999 GPRS Mobile Terminals Stefan Berggren Strategic Product Manager

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Ericsson Gprs Mobil Termin

Transcript of Ericsson Gprs Mobil Termin

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009

    GPRS WorkshopGPRS Workshop27 May 199927 May 1999

    GPRS Mobile TerminalsStefan Berggren

    Strategic Product Manager

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009

    l Brand is important

    l Outside-in design in productsand accessories

    l Smaller form-factors

    l Simplicity in all areas of theinterface between the end-user and the product.

    l Different categories of productofferings; entry-level, featurerich, design&fashion

    l Communication becomesmore than voice

    Product Trends

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009

    GPRS Configurations

    l Divided concept:

    l (WAP-based) Applications in the mobile itself:

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009

    Major targetsl Business user

    Horizontal applications (e-mail,Internet/intranet access, WAPservices)

    Uses laptop/mobilecompanion/PDA together with amobile or a smartphone

    l Consumer segment Messaging WAP services Internet access Uses maybe a PDA for certain

    servicesl Vertical segment

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009

    GPRS Terminal Roadmap

    2000 2001 2002Early prototypes

    First GPRS Product

    Test samples

    FOA Activities

    E-GPRS

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    GPRS Positioning (1)The ART of communication

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009

    GPRS Positioning (2)T-class R-class A-class

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009

    GPRS introductionlEricsson is planning for having terminals supporting GPRS

    commercially available in Q4 2000.lAim is a multislot Class B mobile station.lBased on recognised standards.l Limitations with regard to optional requirements, such as:

    simultaneous PDP context, support of X.25, network requested PDP context activation, anonymous access.Other limitations may also come into question.

    lGPRS will probably first be introduced in a phone alsosupporting for instance HSCSD, WAP and Bluetooth.

  • ERICSSON MOBILE COMMUNICATIONS AB Doc No LD/ECS/LX/R 99:9009