Enterprise and Marketing

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Customer Segmentation Types of Segmentation Benefits of Segmentation Research (Pri & Sec) Feedback Target a Market Enterprise and Marketing

Transcript of Enterprise and Marketing

Page 1: Enterprise and Marketing

Customer Segmentation

Types of Segmentation

Benefits of Segmentation

Research

(Pri & Sec)

Feedback

Target a Market

Enterprise and Marketing

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Enterprise and Marketing

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Differentiation Extension

External Factors Lifecycle

Product Development

Product DevelopmentDEEL

Enterprise and Marketing

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Enterprise and Marketing

Setting Price

Pricing Strategies

Customer Service

Promotion

Advertising Attract & Retain

Customers

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Enterprise and Marketing

Sources of Finance

Business Plans

Forms of Ownership

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Enterprise and Marketing

Finance HR

Marketing Operations