Engaging Freight and Supply Chain Representatives in Public Sector Projects.

Engaging Freight and Supply Chain Representatives in Public Sector Projects

© A. Strauss-Wieder, Inc., 2012 © A. Strauss-Wieder, Inc. 2013

Successful Public Involvement from a Public Sector Perspective

• Have informed stakeholders• Gained private sector input and/or

data• Provided opportunity to contribute to

decision making• Set stage for potential private sector

funding• Met project outreach requirements


MAP-21: State Freight Advisory Committees

• US DOT encourages each state to establish a freight advisory committee

• Committee must consist of representative public and private sector stakeholders, including the state DOT, local governments, freight carriers, shippers, ports, freight industry workforce and freight associations

• State freight advisory committees must:– Advise state on freight-related priorities, issues, projects, and funding needs– Serve as a forum for state transportation decisions impacting freight mobility– Communicate and coordinate regional priorities with other organizations– Promote information sharing between the public and private sectors on freight

issues– Participate in the development of the state freight plan

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Successful Private Sector Involvement from a Private Sector Perspective

• We obtained value that could be meaningful to the bottom line.• They didn’t waste my time.• The meeting/interaction was short and targeted.• They didn’t ask for confidential business information.• Nobody put us on the spot.• They understood our business.


Who are the Private Freight Stakeholders

• Shippers and receivers• Carriers – all modes• Service providers• Terminal facility operators• Warehouse and industrial developers and operatorsConsiderations for Involvement: • Who could be directly affected by this project or study?• What do we really need to know from the private sector?• The private sector time line is much shorter than public sector

time lines – why should they care about a project 20 years in the future?


Supply Chain Drivers and Considerations

• Us, the empowered consumers• The bottom line• Pressure – one strike and you’re out• The globalization and localization of the

supply chain• Shocks and “never again” situations• Product proliferation• Sustainability and profitability

– How green is my bottom line?• Governmental policies

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Public and Private: Common Ground

Planning Considerations for Freight:• Zoning criteria to provide buffer zones• Capacity needs for staging/parking• Facility access• Traffic mix (passenger vs. truck)• Accident hot spots



Environmental Considerations for Freight:• National Environmental Policy Act• Private partners might be aware of impacts (i.e., noise complaints,

idling trucks)• Communities and agencies may not be aware that the private sector

is ahead of the public sector in implementing environmental practices.



Design and Construction for Freight:• Urban design issues• At-grade crossing clearance• Complete streets (livability)• Designs and upgrades that consider 53 foot trailers, 286K rail freight

freight, sufficient loading docks, truck parking, etc.• Complimentary land uses



Operations and Maintenance Considerations for Freight:• Information needs• Dredging• At-grade railroad crossings• Signal timing in truck corridors• Shared rail corridors• Truck parking• Local noise ordinances



Safety and Oversight Considerations for Freight:• Regulatory policies• Impacts of regulations on operations • Protecting freight infrastructure• Safety evaluation and enforcement• Cost allocation• Permit fee evaluation


“Getting to Know the Business” Engagements

Build awareness, formally and informally:• Networking (conferences, luncheons)• Educational seminars• Regional business coalitions• Roundtables

• Go to Private Sector Association Meetings

• Visit Facilities • Get out in the Field


Project Specific Engagement

Seek input through a defined processes for a specific period• Interviews / surveys• Focus groups• Freight forums• Social media


Collaboration Engagement

On-going public/private groups that meet on a regular basis on specific topics and subjects• MTS-RUs and Facility Groups• Freight advisory groups• Freight quality partnerships


Outreach with Outcome

• Understand your objectives• Understand private sector priorities and motivations• Consider when to involve the private sector• Inform or involve stakeholders?• Allow opportunity for feedback• Build relationships• Think beyond the immediate project


Preparing for Involvement

• Which private/public sector agencies are you currently working with?

• Who have you engaged in the past?• Who should you be working with?• What input and information must you obtain?• What happens after the study is over?• What resources do you need?• What is the current freight context (e.g., is it the peak holiday

shipment season, are toll increases under consideration, is a strike pending?)

Anne Strauss-Wieder, [email protected] 908-654-5144Website: www.as-w.com

Thank you!

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Engaging Freight and Supply Chain Representatives in Public Sector Projects.

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